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All Journal International Journal of Application on Economics and Business Jurnal Serina Ekonomi dan Bisnis
Ekawati , Sanny
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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PENGARUH MOTIVASI DAN PELATIHAN TERHADAP KEPUASAN KERJA KARYAWAN Jonathan Pinarto, James; Ekawati , Sanny
Jurnal Serina Ekonomi dan Bisnis Vol 1 No 1 (2023): Februari 2023
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jseb.v1i1.24628

Abstract

The purpose of this study was to determine the effect of motivation and training on employee job satisfaction. The sample determination method used a non-probability sampling with purposive sampling technique. The research instrument is using questionnaires in google form which are distributed to 60 respondents. Data analysis used PLS SEM analysis. The results of this study conclude that motivation and training have a positive and significant effect on employee job satisfaction. Tujuan penelitian ini adalah untuk mengetahui pengaruh motivasi dan pelatihan terhadap kepuasan kerja karyawan. Metode penentuan sampel menggunakan metode non probability sampling dengan teknik purposive sampling. Instrumen penelitian menggunakan kuesioner dalam bentuk google form yang dibagikan kepada 60 responden. Analisis data menggunakan analisis SEM PLS. Hasil penelitian ini menyimpulkan bahwa motivasi dan pelatihan berpengaruh secara positif dan signifikan terhadap kepuasan kerja karyawan.
FACTORS INFLUENCING NETFLIX PURCHASE INTENTION IN JAKARTA Megasari, Devia; Ekawati , Sanny
International Journal of Application on Economics and Business Vol. 2 No. 3 (2024): Agustus 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i3.15-23

Abstract

The purpose of this research is to determine the influence of service quality, trust, and e-payment on purchase intention for Netflix streaming services in Jakarta. The research design utilized is causal with a quantitative approach. The instrument for this research is a questionnaire in a Google form which is distributed via social media. The sample size was 180 respondents who were Netflix users in Jakarta. The sample selection technique in this research was carried out using a purposive sampling technique. Data analysis used SmartPLS software version 4.0. Data analysis consists of outer and inner models. The outer model includes validity and reliability tests, while the inner model includes R-square, Q-square, f-square test, GoF test, path analysis, and hypothesis tests. The outcomes about of this research appear that service quality, trust, and e-payment have a significant positive effect on purchase intention on the Netflix streaming service in Jakarta.
Co-Authors Jonathan Pinarto, James Megasari, Devia