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All Journal International Journal Of Science, Technology & Management (IJSTM)
Simbolon, Luhut
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Aerospace Engineering Agriculture, Biological Sciences & Forestry Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Education Electrical & Electronics Engineering Energy Engineering Industrial & Manufacturing Engineering Mechanical Engineering Transportation

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Business Model Canvas for Indonesian Aerospace's CN235 Aircraft Nurulloh, Mohamad Ikhsan; Simbolon, Luhut; Deksino, George Royke
International Journal of Science, Technology & Management Vol. 3 No. 1 (2022): January 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i1.421

Abstract

This research aims to conduct a qualitative assessment of the business model canvas on the CN235 Aircraft manufactured by Indonesian Aerospace (IAe). This research is a descriptive qualitative study of the business model canvas and then uses SWOT analysis to evaluate each item. Interviews and documentation are the methods for data collection. This study shows that IAe's market segmentation is domestic and global markets. The company uses a digital system and delivers services that exceed the expectations of its customers. IAe is the only domestic manufacturing industry that can manufacture aircraft. The company makes money by selling planes and providing maintenance services. Building and keeping strong connections with business partners is critical in collaboration. The most common expenditures incurred by IAe are fixed and variable expenses. The study findings are supposed to reveal the IAe's strengths, weaknesses, opportunities, internal and external challenges, and innovation strategy.
Co-Authors Nurulloh, Mohamad Ikhsan Royke Deksino, George