Rifa Alfianu Softina
Universitas Islam Negeri Sunan Ampel Surabaya

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IMPLEMENTASI TECHNOPRENEURSHIP TERHADAP USAHA OJEK PENGKOLAN Rifa Alfianu Softina; Nurya Prawesty
Nusantara Journal of Community Engagement Vol. 1 No. 2 (2020): SEPTEMBER
Publisher : Lembaga Penelitian dan Pengabdian (LP2M) Sekolah Tinggi Agama Islam Cendekia Insani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.2020/njce.v2i2.3832

Abstract

Perkembangan Teknologi dan Internet semakin pesat. Salah satu perkembangan yang tampak yaitu perkembangan di dunia bisnis. Banyak enterpreneur menciptakan inovasi baru dengan teknologi sebagai penunjang dan peluang bisnisnya. Penelitian ini bertujuan untuk mengetahui mekanisme dan manfaat dari penggunaan teknologi yang dapat memberikan kelancaran terhadap bisnis gojek. Penelitian ini menggunakan metode deskriptif kualitatif. Berdasarkan penelitian yang dilakukan diperoleh hasil bahwa teknologi memberikan dampak dan maanfaat yang sangat besar terhadap bisnis, dengan adanya technoprenuer juga dapat menghadirkan lapangan pekerjaan baru serta menghasilkan generasi kreatif dan inovatif.
Analisis Faktor yang Mempengaruhi Innovation Resistance dan Intention to Use Terhadap Penerapan Pembayaran Non Tunai Rifa Alfianu Softina; Faris Mushlihul Amin; Noor Wahyudi
JSINBIS (Jurnal Sistem Informasi Bisnis) Vol 12, No 1 (2022): Volume 12 Nomor 1 Tahun 2022
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21456/vol12iss1pp26-35

Abstract

Pertamina implements the MyPertamina cashless payment system to improve the quality of service to consumers in purchasing Pertamina products. Nevertheless, the MyPertamina application lacks users, as no research has discussed the reason for MyPertamina's low adoption rate; thus, it can be an exciting topic to investigate further. The objective of this research was to gain a better understanding of technological resistance by exploring the factors that contribute to resistance behaviour and intentions to adopt technology for MyPertamina services. The conceptual model was based on social influence, innovation resistance theory, and planned behaviour theory. Data was collected by distributing online questionnaires, and up to 350 data sets were processed using the structural equation model - partial least squares method. The results indicated that traditional and image barriers had a significant positive effect on innovation resistance, and social influence and self-efficacy significantly impacted the intention to use. In comparison, innovation resistance had a negative effect on the intention to use.