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All Journal ANTHROPOS: JURNAL ANTROPOLOGI SOSIAL DAN BUDAYA (JOURNAL OF SOCIAL AND CULTURAL ANTHROPOLOGY) Cakrawala : Jurnal Humaniora Bina Sarana Informatika ANALITIKA JURNAL DIVERSITA Tabularasa: Jurnal Ilmiah Magister Psikologi Jurnal Penelitian Pendidikan, Psikologi Dan Kesehatan (J-P3K) Islamika Granada Jurnal Social Library Jouska: Jurnal Ilmiah Psikologi
Eryanti Novita
Universitas Medan Area
Religion Arts Humanities Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Neuroscience Nursing Public Health Social Sciences Other

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Journal : Cakrawala : Jurnal Humaniora Bina Sarana Informatika

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HUBUNGAN ANTARA HARGA DIRI DENGAN PERILAKU IMPULSIVE BUYING PADA REMAJA PENGGEMAR K-POP Nafeesa Nafeesa; Eryanti Novita
Cakrawala - Jurnal Humaniora Vol 21, No 2 (2021): September 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v21i2.10319

Abstract

KPop is currently a trend for some teenagers. Most of these teenage Kpop fans feel that being a fan also has to collect various kinds of goods or what is commonly known as merchandise related to their idols. They assume that buying these items will make them true fans no matter what the price. They are willing to spend up to millions of rupiah to get their idol's original products such as albums, clothes, bags, pants, hats, bracelets and so on. Furthermore, this study will analyze the problem of high idol impulsive buying behavior in the adolescent community and determine the relationship between self-esteem and impulsive buying behavior in adolescents. This study will specifically examine whether there is a relationship between self-esteem and impulsive buying behavior in adolescents. This research will use Coopersmith's theory of self-esteem and Rook and Fisher's theory of impulsive buying, which is then examined in terms of its aspects and characteristics. Keywords : Teens, KPop Fans, Impulsive Buying, Self-Esteem
Co-Authors Ausani Silmi Ayu Surgana Diaken Eklesia Sumbayak Erlina Sari Siregar Harry Gusramli Rangkuti Muflih Pratama Mustika Tarigan Nafeesa Nafeesa Suryani Hardjo Winda Annisa