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All Journal Humaniora Jurnal Psikologi Jurnal Manajemen Indonesia Jurnal Ilmu Perilaku Psychopreneur Journal Jurnal Psikologi Universitas Gadjah Mada

Wahyu Rahardjo

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Author-ID : 2575444

Religion Arts Humanities Education Public Health Social Sciences

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Articles

Online Shop Consumer Purchasing Decision: A Study on The Significance of Self-Esteem and Marketing Mix Tety Elida; Wahyu Rahardjo; Ari Raharjo
Jurnal Manajemen Indonesia Vol 21 No 2 (2021): Jurnal Manajemen Indonesia
Publisher : Fakultas Ekonomi dan Bisnis, Telkom University.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jmi.v21i2.2751

The phenomenon of online shopping through various internet media broadens the scopes of studies in economics and psychology. The considerable factors which influence the purchasing decision of consumers in online shopping are the internal factors (e.g., self-esteem) and external factors (e.g., marketing mix). The aim of this study is to prove the constellation of self-esteem and marketing mix that can explain the purchasing decision of consumers in online shopping. The participants of this study are 270 online shoppers from various professions and ages. SEM is used to accomplish the objectives of the study. The findings showed that the empirical model achieved the goodness of fit which indicated that self-esteem and marketing mix had correlation with an online shopper purchasing decision. Moreover, the study found that self-esteem partially had no direct influence towards purchasing decision, yet it had a direct influence on marketing mix. On the other hand, marketing mix had a direct influence on purchasing decision. Keywords—consumer behavior; self-esteem; marketing mix; purchasing decision; online shopping

INFLUENCE OF SEXUAL VALUES ON PERCEIVED RISK OF INTERFAITH MARRIAGE AMONG UNMARRIED URBAN STUDENTS IN JAKARTA Juneman Juneman; Wahyu Rahardjo
Humaniora Vol 25, No 1 (2013)
Publisher : Faculty of Cultural Sciences, Universitas Gadjah Mada

The phenomenon of interfaith marriage has been analyzed with the approach of theology, sociology, law, politics, and public policy. The original contribution of this study is its effort and aim to approach this phenomenon with psychological perspective. This study placed the level of one’s identification towards sexual values as predictors for his/her perceived risk of interfaith marriage, of which the values cannot be separated from metropolitan culture. This research is a quantitative research by employing predictive correlational design. The samples were 271 students (99 men, 172 women; Mage = 20.59 years, SDage = 1.67 years) from five campuses in and around Jakarta. Research data analyses, by using multiple linear regression, show results which indicate that there is interaction between the gender with sexual values in influencing the risk perception. There are differences between men and women in terms of correlation between the two variables. In men, sexual values are not able to predict the perceived risk. In the Moslem women, two sexual values, i.e. absolutism and hedonism, are able to predict it. The results provide new insights regarding the relationship between sexuality with religion and marriage, particularly in urban areas in Indonesia.

Konsumsi Alkohol, Obat-obatan Terlarang dan Perilaku Seks Berisiko: Suatu Studi Meta-Analisis Wahyu Rahardjo
Jurnal Psikologi Vol 35, No 1 (2008)
Publisher : Faculty of Psychology, Universitas Gadjah Mada

Risky sexual behavior has been consi-dered as a widespread social phenomenon recently. Its bad consequences bring us to the fact of the increasing of HIV/AIDS cases in the world. Behaviors like condom inconsis-tency, multiple sex partners and dangerous sexual encounters could be shaped by subs-tance use. Substance use itself is consist of the use of alcohol and drugs like marijuana, cocaine, methamphetamine, ecstasy etc. This meta-analysis consist of 101 studies from 30 articles, involving 30136 participants from heterosexual male and female to bisexual and gay male. The result shows positive and significant correlation between substance use and risky sexual behavior. However, this fin-ding supports previous research’s results and also give further insight for other researchers in order to have more concern on other varia-bles for predicting risky sexual behavior. Keywords: substance use, risky sexual behavior, meta-analysis

Harga Diri Seksual, Kompulsivitas Seksual, dan Perilaku Seks Berisiko pada Orang dengan HIV/AIDS Wahyu Rahardjo; Irfan Irwansyah Hutagalung
Jurnal Psikologi Vol 43, No 1 (2016)
Publisher : Faculty of Psychology, Universitas Gadjah Mada

Tujuan dari penelitian ini adalah untuk mengukur pengaruh harga diri seksual, baik yang sifatnya umum maupun yang spesifik mengenai kompetensi seksual, dan juga kompulsivitas seksual terhadap perilaku seks berisiko seperti hubungan seks usia dini, jumlah pasangan seks, dan seks dengan orang asing yang dilakukan oleh orang dengan HIV/AIDS. Partisipan penelitian ini berjumlah 84 orang pria dan wanita dengan HIV/AIDS. Penelitian ini merupakan riset kuantitaif dengan menggunakan analisis jalur. Hasil penelitian memperlihatkan bahwa model empiris yang didapatkan memiliki goodness of fit atau cocok dengan data. Artinya, harga diri seksual dan kompulsivitas seksual memiliki peran terhadap dilakukannya perilaku seks berisiko pada orang dengan HIV/AIDS. Temuan lainnya adalah bahwa harga diri seksual dalam hal kompetensi seksual memiliki peran lebih banyak dalam memengaruhi individu melakukan perilaku seks berisiko.

Peran Dukungan Sosial dalam meningkatkan Harga Diri Ibu Primipara Alia Rizki Fauziah; Hera Lestari Mikarsa; Wahyu Rahardjo; Tety Elida
Jurnal Ilmu Perilaku Vol 6 No 2 (2022): Jurnal Ilmu Perilaku
Publisher : Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jip.6.2.130-150.2022

Primiparous, mothers who have just had their first child experience many physical, biological ,and physiological changes, coupled with new challenges and lack of experience in parenting, make mothers tend to experience stress levels, so self-esteem is needed to optimize child care and development. One of the factors that affect self-esteem is social support, but the limited previous research related to this, this research aims to see the effect of social support on the self-esteem of primiparous mothers. A total of 250 primiparous mothers were recruited using a purposive sampling technique to fill out the self-esteem and social support scale. The results of the regression analysis showed that social support had a significant effect on self-esteem. Social support contributes 66% to the self-esteem of primiparous mothers. The most influential social support on the self-esteem of primiparous mothers is the husband's support of 35.4%. This indicates that social support, especially husband's support, is an important thing that must be considered to increase the self-esteem of primiparous mothers in adjusting to their new role as mothers. Primiparous mothers who have high self-esteem will be satisfied with their character. The existence of a positive appreciation will provide a sense of security in adjusting and reacting to stimuli from the environment

Is Academic Achievement Influenced by Self-Esteem, Loneliness, and Internet Addiction? Wahyu Rahardjo; Matrissya Hermita; Nurul Qomariyah; Inge Andriani Andriani
Psychopreneur Journal Vol. 7 No. 1 (2023): Psychopreneur Journal
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/psy.v7i1.3403

The purpose of this study is to measure whether self-esteem, loneliness, and internet addiction affect academic achievement in college students empirically. This study involved 369 students who actively used the internet in the Greater Jakarta area and several other cities in Indonesia. Structural equation modeling (SEM) is used to analyze the theoretical model. The findings of this research show that the empirical model is fit with data, and self-esteem, loneliness, and internet addiction affect academic achievement in college students simultinously. However, the influence partially shows that self-esteem has no direct influence on academic achievement, but it has strong negative influence to loneliness and internet addiction. Loneliness has negative influence to academic achievement. The other result also show that internet addiction has positive effect to academic achievement.

HAPPINESS AS A LEARNING PROCESS Wahyu Rahardjo
Jurnal Psikologi Vol 12, No 2 (2007)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar

Happiness is one of the most meaningful positive emotion dan related to motivation to do many things. In order to gain happiness, a lot of people become passive and not going to do anything. In fact, there are many simple things to do to feel the flow experiences and get happiness. This might be happened because happiness is an adaptive behavior that can be learned by anybody. When someone recognize that happiness is something to be realized he/she should fight for his/her happiness by starting little fun things.Key words: happiness, adaptive behavior, learned behavior, flow experiences

Apakah Kematangan Emosi mempengaruhi Perilaku Agresi pada Orangtua saat Mendampingi Anak selama Pembelajaran Jarak Jauh? Malida Nurfitri; Wahyu Rahardjo
Psychopreneur Journal Vol. 7 No. 2 (2023): Psychopreneur Journal
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/psy.v7i2.3659

Aggression behavior in parents needs to be considered to avoid violence in children, one of which affects aggression behavior is emotional maturity in parents. This study aims to examine whether emotional maturity influences parents' aggressive behavior when accompanying children during PJJ. Respondents in this study were 113 parents who accompanied children aged 5-8 years, parents aged at least 20 years, and located in JABODETABEK. This study used the aggression behavior scale from Buss and Perry (1992) and the emotional maturity scale from Singh and Barghava (1990), both of which were modified by the researcher. This study uses the linear regression method to test the influence between emotional maturity and aggression behavior. The results of this study indicate that there is an influence between emotional maturity and aggression behavior in parents when accompanying children during PJJ with the results of R2 = 0.422 and contributed an influence of 42.3%. This means that showing the emotional maturity of individuals will affect aggressive behavior.

Co-Authors Alia Rizki Fauziah Ari Raharjo Hera Lestari Mikarsa Inge Andriani Andriani Irfan Irwansyah Hutagalung Juneman Juneman Malida Nurfitri Matrissya Hermita NURUL QOMARIYAH Tety Elida Tety Elida

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