Budi Sutedjo Dharma Oetomo
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Sikap Konsumen terhadap Implementasi Teknologi Informasi di Bidang Perbankan Studi Kasus terhadap Kinerja ATM BNI Di Kampus UKDW Yogyakarta Singgih Santoso; Budi Sutedjo Dharma Oetomo
Seminar Nasional Aplikasi Teknologi Informasi (SNATI) 2006
Publisher : Jurusan Teknik Informatika, Fakultas Teknologi Industri, Universitas Islam Indonesia

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Abstract

Dewasa ini, gelombang pemanfaatan teknologi informasi semakin meningkat dan tidak dapat ditahan lagi. Sementara itu, tampak bahwa perusahaan semakin menanggapinya secara positif dengan melakukan penyerapan teknologi informasi tersebut untuk melakukan efisiensi, peningkatan kualitas produksi dan layanan kepada konsumen. Perbankan merupakan salah satu industri yang paling cepat dalam menyerap teknologi informasi. Penggunaan mesin ATM merupakan salah satu bentuk penyerapan teknologi informasi untuk meningkatkan kualitas layanan kepada konsumen. Penelitian ini ingin mengidentifikasi faktor-faktor utama yang memotivasi para nasabah menggunakan teknologi informasi, khususnya ATM dan mengetahui sikap para nasabah terhadap kinerja ATM tersebut. Hasil yang diperoleh menunjukkan, bahwa nasabah bersikap positif terhadap penerapan teknologi informasi tersebut.Kata kunci: Automatic Teller Machine, Teknologi Informasi Perbankan, Sikap Konsumen
e-Learning: Kesiapan Teknis Civitas Akademika dan Pemilihan e-Media dalam Transformasi Menuju Sistem Pengajaran Elektronik Budi Sutedjo Dharma Oetomo
Seminar Nasional Aplikasi Teknologi Informasi (SNATI) 2004
Publisher : Jurusan Teknik Informatika, Fakultas Teknologi Industri, Universitas Islam Indonesia

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Abstract

In order to fulfill the goal of Indonesia development especially in spreading theeducation to all citizen in Indonesia, government and private business develope a newlearning system which called e-Learning. e-Learning is a way to use Internet technology ineducation.Research found that the problem of implementation is not only appears in computerinstallation, networking and its connection, but also in user technical readiness. Researchalso found that the successfull e-Learning will be depend on the choosen e-Media.Keywords: e-learning, pengajaran elektronik, e-media.
Structural Relationship between Social Benefit, Dependency, Satisfaction, and Habit Formation on the Use of Social Media Singgih Santoso; Budi Sutedjo Dharma Oetomo
Binus Business Review Vol. 10 No. 1 (2019): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v10i1.5407

Abstract

The main objective of the research was to investigate whether a consumers’ habit formation was influenced by the satisfaction they got because of the social benefit and dependency on the use of social media. The research design used survey methods with questionnaires for 100 respondents. The researchers employed Structural Equation Models (SEM) with AMOS software to test the research model. From consumer’s profiles, the results show that the most widely used types of social media are Line and Instagram. Most consumers use more than three hours every day to access social media to do tasks and chat. In testing the relationship between variables in the research model, the results show that dependency has a positive effect on satisfaction, but the social benefit does not. Moreover, satisfaction has a positive effect on habit formation. Those results show that consumer behavior through social media can be strengthened by increasing product satisfaction and the intense use of social media. Hence, the findings of this research may give insights to the marketer to use social media as a product quality promotion media.
PENGARUH KARAKTERISTIK PSIKOLOGIS, SIKAP BERWIRAUSAHA, DAN NORMA SUBYEKTIF TERHADAP NIAT BERWIRAUSAHA Singgih Santoso; Budi Sutedjo Dharma Oetomo
Jurnal Manajemen Vol. 20 No. 3 (2016): October 2016
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v20i3.11

Abstract

Entrepreneurship education is currently done in college, with the intention to form youth entrepreneur and succesful independent life; many factors thought to influence the formation of entrepreneurship intention to young people who have got entrepreneurship education. The research aims to test the research model that describes the relationship between psychological characteristics constructs, subjective norm constructs, attitudes to entrepreneurship constructs, and entrepreneurship intention constructs among the students who have got knowledge about entrepreneurship. Using survey by questionnaires distributing to more than one hundred and seventy students, research results showed that there are positive and significant relationship between Psychological Characteristics with Entrepreneurship Attitudes construct, and Entrepreneurship Attitudes constructs with Entrepreneurship Intention construct. There is another interesting research finding that there is no relationship between Subjective Norms cosntruct with any of Psychological Characteristics construct, Entrepreneurship Attitude construct, and Entrepreneurship Intention construct. This is presumably because the majority of respondents plan to work after graduation and after a while they just think of the possibilities for entrepreneurship activities.