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LITERASI MEDIA DIGITAL DI KOMUNITAS VIDEOGRAPHER “LINKPICTUREID” Abdullah, Ahmad Zakki; Ayuningtyas, Fitria; Uljanatunnisa, Uljanatunnisa
Jurnal Pengabdian Masyarakat AbdiMas Vol 4, No 2 (2018): Jurnal Pengabdian Masyarakat Abdimas
Publisher : Universitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

AbstractVarious phenomena due to digital media to form a very dynamic user behavior lately. In Indonesia, the legal basis of the ITE Law covers a very narrow and unclear discussion of which of the permissible and unauthorized signs are allowed. This situation is due to the gap between social development with the digital media in everyday life in society. References on the use of digital media is certainly very broad, such as the use for socializing, preaching, announcement, opinion sharing, association, discussion and so forth. In optimizing the use of media certainly needed a socialization and counseling "Literasi Media Digital" in the Community Videographer "LinkPictureID" based creatively. This literacy focuses on millenial generation with focus and locus references, on the scope of production. The interpretation of the locus coverage of the videographer community is called "LinkPictureID" because of the rapidly growing digital video content, and focuses on content content in content processing that explores creative value. The importance of literacy in socialization and counseling is done because videographer usually only understand the application of technical level and do not understand the application of management level or creative value planning. Management is no less important in the implementation of digital media so as to make attractive marketable video products. In the implementation of this literacy participants are expected to optimize the video in digital form and marketed through video channels with google adsense system management as revenue.  Keywords: literacy, media, digital Abstrak Berbagai fenomena akibat media digital membentuk perilaku pengguna yang sangat dinamis belakangan ini. Di Indonesia, dasar hukum UU ITE mencakup bahasan yang sangat sempit dan kurang jelas mengenai rambu-rambu mana yang diperbolehkan dan mana yang tidak diperbolehkan. Keadaan ini dikarenakan oleh kesenjangan antara perkembangan sosial dengan kaedah media digital pada keseharian di masyarakat. Rujukan mengenai penggunaan media digital tentu sangat luas, seperti penggunaan untuk bersosialisasi, pemberitaan, pengumuman, berbagi opini, pergaulan, diskusi dan sebagainya. Dalam mengoptimalkan penggunaan media tentu diperlukan sebuah sosialisasi dan penyuluhan “Literasi Media Digital” di Komunitas Videographer “LinkPictureID” berbasis kreatif. Literasi ini berfokus pada generasi millenial dengan acuan fokus dan lokus, pada cakupan produksi. Penafsiran cakupan lokus pada komunitas videographer bernama “LinkPictureID” karena peminatan video di media digital yang semakin pesat, serta fokus pada bahasan konten dalam pengolahan isi yang menggali nilai kreatif. Pentingnya literasi dalam sosialisasi dan penyuluhan ini dilakukan karena videographer biasanya hanya memahami aplikasi tingkat teknis dan tidak paham aplikasi tingkat manajemen ataupun perencanaan nilai kreatif. Manajemen tidak kalah pentingnya dalam implementasi media digital sehingga dapat membuat produk video menarik yang dapat dipasarkan. Dalam implementasi literasi ini peserta diharapkan dapat mengoptimalkan video dalam bentuk digital dan dipasarkan melalui kanal video dengan manajemen sistem google adsense sebagai pendapatan. Kata kunci : literasi, media, digital
STUDI KUALITAS PELAYANAN PADA SOSIAL MEDIA INSTAGRAM NINJA XPRESS TERHADAP PENINGKATAN CITRA PERUSAHAAN Uljanatunnisa, Aditya Krisna Putri, Yani Hendrayani,
MEDIALOG: Jurnal Ilmu Komunikasi Vol 3 No 1 (2020): Medialog: Jurnal Ilmu Komunikasi
Publisher : Program Studi Ilmu Komunikasi FISIP UM Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/medialog.v3i1.550

Abstract

This study discusses quality of service study in social media instagram of Ninja Xpress against improving the corporate image. The purpose of this research is to know the magnitude of the influence quality of service against improving corporate image on delivery service of Ninja Xpress. The model used in this study is a model of the formation of images. The method used is quantitative. This research using survey method by using a questionnaire. The population in this research is a followes of Ninja Xpress?s Instagram, for the sample Yamane formula using which then obtained as many as 99 of respondents. Sample withdrawal techniques used in this research is purposive sampling technique. The research results showed that test results correlation variable X (quality of service) against the variable Y (the corporate image) of 0,821. Based on the results of the calculation of the coefficient of determination of the obtained results the presence of the influence of variables X against Y variables of 67,4% it means the results of the influences is significant between variables X against Y variables. T test results in apat t calculate > t table i.e. t calculate 14,184 > 1,661 table t, then it can be inferred H0 is rejected and the Ha are received. The conclusion from research that Instagram of Ninja Xpress account must always be active in interacting with their customers and making the latest innovations in Instagram content uploads.
STRATEGI KOMUNIKASI ORGANISASI FUNGSI HSSE PT PERTAMINA PATRA NIAGA DALAM MENJAGA CITRA PERUSAHAAN Mahanani, Fitria Putri; Christanti, Maria Febiana; Uljanatunnisa, Uljanatunnisa
JURNAL PUSTAKA KOMUNIKASI Vol 3, No 1 (2020): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v3i1.998

Abstract

The purpose of this research is to study communication strategy carried out by PT Pertamina Patra Niaga's HSSE (Health, Safety, Security and Environment) Function in overcoming all problems that might occur and affecting the corporate's image. In this study, the study used a qualitative exploratory case study method. This method was chosen because this research only focuses on the HSSE function at PT Pertamina Patra Niaga. The data used is a combination of documents, results of interviews, and observations made by researchers of the HSSE Function of PT Pertamina Patra Niaga. The results of this study discuss the HSSE function of PT Pertamina Patra Niaga is an important function in relation to the company's image. This function is structured based on the interests of companies that will be risky (high risk). In carrying out the main duties and functions of the HSSE, this function carries out various communication strategies in relation to the organization to civilize the safety aspects of all stakeholders in the corporate with objectives related to safety imaging.
EFEKTIVITAS SOCIAL MEDIA INSTAGRAM #PASARSENENUKM TERHADAP PENINGKATAN PROMOSI UKM DI INDONESIA Wardhani, Alysha Tri; Uljanatunnisa, Uljanatunnisa; Hendrayani, Yani
POPULIKA Vol 8, No 1 (2020): Populika
Publisher : Universitas Widya Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37631/populika.v8i1.133

Abstract

#PasarsenenUKM Service is a service on Instagram social media that made public relations Ministry of SME and RI. The purpose this research is to know how much Social Media effectiveness Instagram #pasarsenenUKM to increase promotion of SMES in Indonesia. The theory used is The Hierarchy of Effects Concept, this theory explains the steps that consumers take to make decisions. The method used is quantitative with this type of an expreslanative research. The chosen population is an Instagram followers @KemenkopUKM as much as 186,000 people, using Yamane formula and then obtained the sample number of 100 respondents. This research uses questionnaire deployment techniques to get data. Based on the calculation  the test results T obtained t count 11.921 > T table 1.661, it can be concluded that Ho rejected and Ha accepted meaning that Social Media effectiveness the Instagram #pasarsenenUKM has significant influence on the improvement of SME promotion in Indonesia.
LITERASI MEDIA DIGITAL DI KOMUNITAS VIDEOGRAPHER “LINKPICTUREID” Abdullah, Ahmad Zakki; Ayuningtyas, Fitria; Uljanatunnisa, Uljanatunnisa
Jurnal Pengabdian Masyarakat AbdiMas Vol 4, No 2 (2018): Jurnal Pengabdian Masyarakat Abdimas
Publisher : Universitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47007/abd.v4i2.2270

Abstract

AbstractVarious phenomena due to digital media to form a very dynamic user behavior lately. In Indonesia, the legal basis of the ITE Law covers a very narrow and unclear discussion of which of the permissible and unauthorized signs are allowed. This situation is due to the gap between social development with the digital media in everyday life in society. References on the use of digital media is certainly very broad, such as the use for socializing, preaching, announcement, opinion sharing, association, discussion and so forth. In optimizing the use of media certainly needed a socialization and counseling "Literasi Media Digital" in the Community Videographer "LinkPictureID" based creatively. This literacy focuses on millenial generation with focus and locus references, on the scope of production. The interpretation of the locus coverage of the videographer community is called "LinkPictureID" because of the rapidly growing digital video content, and focuses on content content in content processing that explores creative value. The importance of literacy in socialization and counseling is done because videographer usually only understand the application of technical level and do not understand the application of management level or creative value planning. Management is no less important in the implementation of digital media so as to make attractive marketable video products. In the implementation of this literacy participants are expected to optimize the video in digital form and marketed through video channels with google adsense system management as revenue.  Keywords: literacy, media, digital Abstrak Berbagai fenomena akibat media digital membentuk perilaku pengguna yang sangat dinamis belakangan ini. Di Indonesia, dasar hukum UU ITE mencakup bahasan yang sangat sempit dan kurang jelas mengenai rambu-rambu mana yang diperbolehkan dan mana yang tidak diperbolehkan. Keadaan ini dikarenakan oleh kesenjangan antara perkembangan sosial dengan kaedah media digital pada keseharian di masyarakat. Rujukan mengenai penggunaan media digital tentu sangat luas, seperti penggunaan untuk bersosialisasi, pemberitaan, pengumuman, berbagi opini, pergaulan, diskusi dan sebagainya. Dalam mengoptimalkan penggunaan media tentu diperlukan sebuah sosialisasi dan penyuluhan “Literasi Media Digital” di Komunitas Videographer “LinkPictureID” berbasis kreatif. Literasi ini berfokus pada generasi millenial dengan acuan fokus dan lokus, pada cakupan produksi. Penafsiran cakupan lokus pada komunitas videographer bernama “LinkPictureID” karena peminatan video di media digital yang semakin pesat, serta fokus pada bahasan konten dalam pengolahan isi yang menggali nilai kreatif. Pentingnya literasi dalam sosialisasi dan penyuluhan ini dilakukan karena videographer biasanya hanya memahami aplikasi tingkat teknis dan tidak paham aplikasi tingkat manajemen ataupun perencanaan nilai kreatif. Manajemen tidak kalah pentingnya dalam implementasi media digital sehingga dapat membuat produk video menarik yang dapat dipasarkan. Dalam implementasi literasi ini peserta diharapkan dapat mengoptimalkan video dalam bentuk digital dan dipasarkan melalui kanal video dengan manajemen sistem google adsense sebagai pendapatan. Kata kunci : literasi, media, digital
Unsur Keberpihakan Pada Pemberitaan Media Online Analisis Wacana Kritis Pemberitaan Kampanye pada Kumparan.Com Azwar Azwar; Rizki Pratama Putra; Uljanatunnisa Uljanatunnisa
Jurnal Studi Jurnalistik Vol 3, No 1 (2021): Jurnal Studi Jurnalistik
Publisher : Fidikom UIN Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/jsj.v3i1.19878

Abstract

Pemilu 2019 menampilkan memanasnya kampanye untuk merebut hati rakyat. Banyak media berlomba mengangkat berita teraktual seputar Pileg dan Pilpres. Dalam kondisi ini, media seharusnya berpihak kepada masyarakat dan bukannya menjadi alat kekuasaan atau kepentingan tertentu. Apakah media Kumparan.com benar-benar netral? Atau malah memihak kepada salah satu paslon. Peneliti melakukan analisis mendalam terkait teks media untuk mengetahui secara jelas dan gamblang makna, ideologi, keberpihakan dan kepentingan media. Tujuannya agar publik dapat menilai dan memilah informasi yang benar. Teori yang digunakan dalam penelitian ini adalah analisis wacana kritis dari Norman Fairclough, sedangkan metodenya adalah deksriptif kualitaif melalui teknik Analisis Wacana Kritis (Critical Discourse Analysis). Hasil penelitian menunjukkan bahwa pemberitaan Kumparan.com berpihak kepada salah satu Paslon Capres dan Cawapres Jokowi-Maruf.
Pengaruh Terpaan Kanal Detikpemilu Detik.Com Terhadap Tingkat Pengetahuan Pemilih Pemula Fitria Apriliyanti; Uljanatunnisa Uljanatunnisa; Azwar Azwar
Jurnal Studi Jurnalistik Vol 2, No 2 (2020): Jurnal Studi Jurnalistik
Publisher : Fidikom UIN Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/jsj.v2i2.17643

Abstract

Kemajuan teknologi telah memberikan kemudahan bagi masyarakat untuk memenuhi kebutuhan informasi, tidak terkecuali informasi tentang pemilihan umum atau seputar kampanye dan debat calon presiden dan wakil presiden pada tahun 2019. Melalui Kanal DetikPEMILU, portal berita Detikcom menyediakan kanal khusus tentang informasi pemilu. Penelitian ini bertujuan untuk melihat pengaruh terpaan kanal DetikPemilu Detik.com Periode Februari 2019 terhadap tingkat pengetahuan pemilih pemula. Terpaan media massa dan tingkat pengetahuhan pemilu menjadi konsep yang digunakan dalam penelitan ini, sementara pendekatan kuantitatif eksplanatif merupakan metode yang dipilih untuk melihat ada tidaknya pengaruh terpaan terhadap tingkat pengetahuan pemilih pemula. Sampel pada penelitian ini adalah siswa/i kelas XII SMAN 12 Tangerang Selatan sebanyak 76 responden yang dipilih menggunakan teknik purposive sampling. Hasil uji pengaruh diketahui memiliki pengaruh yang dibuktikan dengan nilai Uji t 7,678 > t tabel 1,666, sehingga dapat disimpulkan Ho ditolak dan Ha diterima, yang berarti terpaan kanal DetikPEMILU periode Februari 2019 pada portal berita Detikcom berpegaruh terhadap tingkat pengetahuan pemilih pemula siswa/i kelas XII SMAN 12 Tangerang Selatan.
Literasi Media Untuk Kemandirian Informasi Pondok Pesantren Mathla’ul Anwar Cijulang Azwar Azwar; Uljanatunnisa Uljanatunnisa; Siti Maryam; Supratman Supratman
Jurnal Studi Jurnalistik Vol 2, No 1 (2020): Jurnal Studi Jurnalistik
Publisher : Fidikom UIN Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/jsj.v1i2.14584

Abstract

Pada era teknologi dan informasi saat ini, sebuah lembaga pendidikan tidak bisa tidak memanfaatkan media untuk kepentingan internal ataupun eksternal lembaga. Dengan dasar tersebut, Madrasah Ibtidaiyah (MI) dan Madrasah Tsanawiyah (MTs) Mathlaul Anwar Cijulang, Desa Bojongkoneng, Kec. Gunung Kencana, Provinsi Banten memanfaatkan berbagai media untuk pelaksanaan pengelolaan sekolah tersebut. Kedua sekolah dengan satu managemen tersebut memiliki website dan media sosial sebagai media komunikasi. Namun sayangnya kedua media tersebut belum berjalan dengan maksimal.Oleh sebab itu, perlu adanya pengenalan Ilmu Pengetahuan dan Teknologi (IPTEK) untuk tercapainya kemandirian Informasi di sekolah tersebut. Pelatihan yang dilaksanakan oleh tim dosen Program Studi Ilmu Komunikasi FISIP UPN Veteran Jakarta telah berhasil membuka pemahaman guru dan tenaga kependidikan MI dan MTs Mathlaul Anwar Cijulang terkait pemenfaatan media yang baik dan benar. Selain itu guru dan tenaga kependidikan di sekolah tersebut juga sudah dibekali dengan keterampilan jurnalistik, yang bisa mereka manfaatkan untuk mengelola media internal MI dan MTs tersebut.
STRATEGI KOMUNIKASI ORGANISASI FUNGSI HSSE PT PERTAMINA PATRA NIAGA DALAM MENJAGA CITRA PERUSAHAAN Fitria Putri Mahanani; Maria Febiana Christanti; Uljanatunnisa Uljanatunnisa
Jurnal Pustaka Komunikasi Vol 3, No 1 (2020): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v3i1.998

Abstract

The purpose of this research is to study communication strategy carried out by PT Pertamina Patra Niaga's HSSE (Health, Safety, Security and Environment) Function in overcoming all problems that might occur and affecting the corporate's image. In this study, the study used a qualitative exploratory case study method. This method was chosen because this research only focuses on the HSSE function at PT Pertamina Patra Niaga. The data used is a combination of documents, results of interviews, and observations made by researchers of the HSSE Function of PT Pertamina Patra Niaga. The results of this study discuss the HSSE function of PT Pertamina Patra Niaga is an important function in relation to the company's image. This function is structured based on the interests of companies that will be risky (high risk). In carrying out the main duties and functions of the HSSE, this function carries out various communication strategies in relation to the organization to civilize the safety aspects of all stakeholders in the corporate with objectives related to safety imaging.
PENGARUH BUDAYA PERUSAHAAN TERHADAP KETERIKATAN KARYAWAN DI PT DENTSU AEGIS NETWORK INDONESIA Surahmad Surahmad; Ratu Nadya W; Uljanatunnisa Uljanatunnisa
Dialektika Vol 4 No 2 (2017): Vol.4 No.2 (2017) September
Publisher : Prodi Ilmu Komunikasi FISIP Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The increasing number of multinational companies in Indonesia, and one of them is a company engaged in the media agency, namely PT Dentsu Aegis Network Indonesia. Because it is a multinational company of course affects the entire management of PT Dentsu Aegis Network Indonesia management, most of the management of PT Dentsu Aegis Network Indonesia are people from different countries and cultural backgrounds. In addition, it is interesting that PT DAN was previously two different companies namely PT Dentsu and Aegis. But in 2014 has been merged and in 2016 the management of PT DAN has done a new office relocation to support their long-term plan. So that once between PT Dentsu and PT Aegis apart now has been in one roof. Then can be seen from the background will form the culture of a diverse company. The application of corporate culture in the internal environment of employees is the first step to provide convenience for adaptation and interaction process, in an effort to create a conducive working atmosphere amid increasing market competition. It can be said that corporate culture is the basic foundation of employee loyalty creation to the company. Take samples of 86 employees of corporation with correlational quantitative data collection technique that is research by way of processing and presentation of data by using statistical method that is regression analysis with purpose to determine influence of company culture to employee's attachment to PT Dentsu Aegis Network Indonesia so as enable researcher to conclude objective condition. Based on table t test examination obtained value of tcount (9.712)> table (1,291) so Ho is rejected and H1 is accepted means there is corporate culture to employee engagement.