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All Journal SRIWIJAYA INTERNATIONAL JOURNAL OF DYNAMIC ECONOMICS AND BUSINESS ACADEMICS IN ACTION Journal of Community Empowerment FIRM: Journal of Management Studies Proceeding of the International Conference on Family Business and Entrepreneurship (ICFBF)
Eko Ganiarto
Faculty Of Business, President University
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Social Sciences

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Journal : FIRM: Journal of Management Studies

 1 
DETERMINANT FACTORS OF INDONESIAN MILLENNIALS’ REVISIT INTENTION: A CASE OF LABUAN BAJO Farida Komalasari; Eko Ganiarto
FIRM Journal of Management Studies Vol 4, No 2 (2019): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (798.789 KB) | DOI: 10.33021/firm.v4i2.801

Abstract

In an effort to increase the number of foreign tourists to Indonesia, the government has set Labuan Bajo as one of the four priority tourist destinations, in addition to Lake Toba, Borobudur and Mandalika. Of the four priority areas, Labuan Bajo is the region with the least number of tourist visits, even though Labuan Bajo has its own uniqueness with its Komodo (giant lizard). Therefore a study of the determinants of revisit to Labuan Bajo, especially for millennial groups, is needed. The main purpose of this study is to determine the determinants factors of the revisit intention of the Indonesian millenials to Labuan Bajo. This research is a quantitative study by interviewing 155 respondents of millennial visitors to Labuan Bajo, who were selected by snowball sampling. The research data was processed and analyzed using the SEM (Stuctural Equation Model) model. The results of the study show that new experiences, new knowledge (push factors), historical values, local values and travelling values (pull factors) influence the destination satisfaction. Furthermore, the destination satisfaction affected the revisit intention to Labuan Bajo.Keywords: push factors, pull factors, tourist satisfaction, revisit intention, Labuan Bajo
FACTORS INFLUENCING INDONESIAN MILLENIALS’ TRAVEL DECISION: A CASE OF BANGKOK Farida Komalasari; Eko Ganiarto
FIRM Journal of Management Studies Vol 5, No 2 (2020): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v5i2.1029

Abstract

The number of Indonesian millenials visiting Bangkok is increase year by year.  There must be a strong reason, why Indonesian millenials decide to visit Bangkok.  This research aims to find out the factors influencing Indonesian millenials’ travel decision to visit Bangkok.  The push and pull travel motivations theory are used to develop the research framework.  A quantitative research with primary data collected   by using a questionnaire is done.  The data analysis used in this research is linear regression.  There are two models, multiple linear regression and simple linear regression.  A multiple linear regression is used to find out the factors of traveler satisfaction, while a simple linear regression is used to find out the influence of traveler satisfaction toward travel decision.  The result shows that there are five push factors and five pull factors influencing traveler satisfaction, and at the end, traveler satisfaction influences travel decision.  The five push factor are knowledge and culture, friendship, social status, sightseeing, and new experience.  Meanwhile the five pull factors are local values, destinations features, historical values, cultural values, and outdoor attraction.  Relaxation, as a part of push factor, does not influence traveler satisfaction.Keywords: Push and Pull Travel Motivations, Traveler Satisfaction, Travel Decision,Indonesian Millenial, Bangkok
NOVICE INVESTOR BEHAVIOR IN INDONESIA STOCK EXCHANGE: A COMPARATIVE STUDY BEFORE AND DURING COVID-19 PANDEMIC Eko Ganiarto; Farida Komalasari; Lucia Elshadai Lastria Monita Manik
FIRM Journal of Management Studies Vol 6, No 1 (2021): FIRM JOURNAL of MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v6i1.1441

Abstract

Investor pemula mempunyai peran penting dalam perekonomian Indonesia. Jumlah investor pemula menunjukkan peningkatan yang signifikan. Mempelajari perilaku para investor pemula merupakan hal yang menarik, mengingat segala aktivitas mereka pada akhirnya akan mempengaruhi investasi dan perekonomian secara keseluruhan. Tujuan studi ini adalah menentukan faktor-faktor apa saja yang mempengaruhi perilaku investasi para investor pemula dan melihat apakah ada perbedaan perilaku berinvestasi para investor pemula antara, baik saat sebelum Ppandemi Ccovid-19 dan selama Ppandemi Ccovid-19. Studi ini merupakan penelitian kuantitatif, yang mengimplementasikan teori  perilaku terencana (the theory of planned behavior) dengan mewawancarai 234 investor pemula di Bursa Efek Indonesia sebagai (responden)  yang dipilih dengan metode purposive sampling. Variabel yang digunakan meliputi : sikap investor terhadap investasi (attitude toward investment), norma subjektif dalam berinvestasi (subjective norm in investing), dan persepsi pengendalian perilaku dalam berinvestasi (perceived behavioral control in investing)  sebagai variabel independen.  Sementara niat berinvestasi (investing intention) dan perilaku berinvestasi (investing behavior) sebagai variabel dependen. Data diolah dan dianalisis dengan menggunakan model SEM ( Stuctural Equation Modelling (SEM)). Hasil studi menunjukkan bahwa pada masa Ppandemi Ccovid-19, sikap investor, norma subjektif, dan persepsi pengendalian perilaku, berpengaruh pada niat berinvestasi investor pemula. Sementara pada saat sebelum Ppandemi Ccovid-19, norma subyektif tidak berpengaruh pada niat berinvestasi. Selanjutnya, pada kedua periode tersebut(sebelum dan selama pandemi covid-19), niat berinvestasi mempengaruhi perilaku berinvestasi investor pemula.
Co-Authors Farida Komalasari Lucia Elshadai Lastria Monita Manik