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All Journal JURNAL PEMBANGUNAN DAN KEUANGAN DAERAH Teika Journal of Economic, Bussines and Accounting (COSTING) Jurnal Pendidikan dan Konseling JIAI (Jurnal Ilmiah Akuntansi Indonesia) JIIP (Jurnal Ilmiah Ilmu Pendidikan) INTELEKTIVA Jurnal Sosial dan Teknologi Journal of Vision and Ideas (VISA) Journal Transformation of Mandalika Journal of Comprehensive Science (JCS) Jurnal Terapan Ilmu Manajemen dan Bisnis (JTIMB) Jurnal Indonesia Sosial Sains Jurnal Ekonomis VISA: Journal of Vision and Ideas
Joan Yuliana Hutapea
Universitas Advent Indonesia
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Physics Public Health Social Sciences Other

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Journal : INTELEKTIVA

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ANALISIS PENGARUH BRAND IMAGE, HARGA, DAN REVIEW PRODUCT TERHADAP KEPUTUSAN PEMBELIAN SKINCARE WARDAH PADA MAHASISWA UNAI RICKA PUTRI YANI BR SINAGA; JOAN YULIANA HUTAPEA
JURNAL EKONOMI, SOSIAL & HUMANIORA Vol 3 No 08 (2022): INTELEKTIVA : JURNAL EKONOMI, SOSIAL DAN HUMANIORA -EDISI APRIL 2022
Publisher : KULTURA DIGITAL MEDIA ( Research and Academic Publication Consulting )

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Abstract

The trend of people's needs in skincare is getting higher. Beautiful and healthy facial skin is an important factor to support appearance. With the existence of beauty standards in society, everyone wants to have smooth, bright, and youthful-looking facial skin. The researcher aims to conduct research on whether brand image, price, product reviews have an effect on purchasing decisions for Wardah brand skincare products. The data collection technique was in the form of a questionnaire that used a Likert scale and was distributed online using google form and which answered 100 respondents who were students of the Indonesian Adventist University. The tests carried out for this research are validity, reliability, normality, multicollinearity, coefficient of determination, descriptive test, multiple linear regression analysis, t test, f test. From the partial test results, the price has an influence on purchasing decisions, a significant value of 0.000 and has a t count of 9,333 > 1,985, while the other two variables, namely brand image and product review, have no significant effect on purchasing decisions with the results of t count 0,476 < t table 1,985 and t count 0.300 < t table 1.985. From the results of the F -test research, the brand image, price and product review variables have a simultaneous influence on purchasing decisions with the results of F count 58.632 > F table 2.693.
PENGARUH LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN ANDRES PARU NUBATONIS; JOAN YULIANA HUTAPEA
JURNAL EKONOMI, SOSIAL & HUMANIORA Vol 3 No 12 (2022): INTELEKTIVA : JURNAL EKONOMI, SOSIAL DAN HUMANIORA - EDISI AGUSTUS 2022
Publisher : KULTURA DIGITAL MEDIA ( Research and Academic Publication Consulting )

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This study was conducted to determine the effect of working environment on employee performances in Petrosea Offshore Supply Base - Sorong. The methodology of this research is quantitative research that use questionnaire for instruments to got data. The mode of sampling techniques, we are using an non-probability mode of sampling model, and the population in this research are the all employees on Petrosea Offshore Supply Base - Sorong, with about 68 persons. Which were taken on a certain time or period of timeline. The analysis model used is a descriptive of statistical analysis system, coefficient of determination test, t significant test. The results of this study showed that there werw a positive and very significant effect reality between an environment and the employee performances. Work Environment got a beta coefficient value of 0.442 which means the Work of Environment actually has a positive and also significant effect mode on the Employee’s Performance within a value of number such as 0.000
Co-Authors Agus Hasiholan Simbolon Alden R. Rajagukguk Andrea Gina Muntuan ANDRES PARU NUBATONIS Daniel Sihotang Doloksaribu, Eveline Angelica Efata Indri Tarigan Efata Indri Tarigan Gena Gemasta Barus Heddry Purba James Uly Reke Julia Chatrine Situmorang Larita Purba Mark Raymond Silitonga Megil Fernanda Mellisa Karen Benedicta Mellisa Karen Benedicta Nathanael Christoper RICKA PUTRI YANI BR SINAGA Sherly Advent Obidience Ndruru Sudarma Sinaga Thalia Therdi Alnando Viona Latersia Sinuhaji William Wiclyfe Panjaitan Yolanda Frisia Sibarani