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All Journal Seminar Nasional Aplikasi Teknologi Informasi (SNATI) JAM : Jurnal Aplikasi Manajemen JSEH (Jurnal Sosial Ekonomi dan Humaniora) Jurnal Manajemen dan Bisnis Indonesia Jurnal Manajemen Indonesia Jurnal Entrepreneur dan Entrepreneurship Inobis: Jurnal Inovasi Bisnis dan Manajemen Indonesia Journal of Management and Bussines (JOMB) Jurnal Ekonomi
Jurry Hatammimi
Universitas Telkom
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences Other

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Journal : Journal of Management and Bussines (JOMB)

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Kreativitas terhadap Minat Berwirausaha yang di Mediasi oleh Hasrat Berwirausaha pada Mahasiswa Kota Bandung Hadya Zarifa; Jurry Hatammimi
Journal of Management and Bussines (JOMB) Vol 6 No 3 (2024): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v6i3.9325

Abstract

This research aims to explore the relationship between creativity and interest in entrepreneurship, with the desire for entrepreneurship as a mediator, among Bandung City students. A quantitative approach was used with a purposive sampling technique. A total of 100 Bandung City students were respondents in this research. Data analysis was carried out using Structural Equation Modeling - Partial Least Squares (SEM-PLS), including outer model testing, inner model testing, and hypothesis testing. The research results show that creativity has a significant influence on entrepreneurial interest and entrepreneurial desire. In addition, it was found that the desire for entrepreneurship acts as a mediator between creativity and interest in entrepreneurship among Bandung City students. The conclusion is that the findings of this research can provide important insights for efforts to increase interest in entrepreneurship in society, especially among students. Keywords: Entrepreneurial Desire, Creativity, Entrepreneurial Interest
Orientasi Kewirausahaan terhadap Kinerja Bisnis UMKM Kampung Wisata Kreatif Cibaduyut Pamela Felita Fuad; Jurry Hatammimi
Journal of Management and Bussines (JOMB) Vol 6 No 3 (2024): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v6i3.9326

Abstract

This research aims to explore the influence of entrepreneurial orientation on business performance in Micro, Small and Medium Enterprises (MSMEs) in the Cibaduyut Creative Tourism Village. A descriptive quantitative approach was used to analyze 385 MSMEs in the footwear industry sector using purposive sampling techniques. Data was collected through distributing questionnaires using Google Form. The hypothesis was tested using Structural Equation Modeling - Partial Least Squares (SEM-PLS) via SmartPLS software. Data analysis includes construct validity, reliability, and bootstrapping analysis to test statistical significance. The research results show that the dimensions of innovativeness, risk taking, proactiveness, autonomy and competitive aggressiveness significantly influence the business performance of MSMEs in the Cibaduyut Creative Tourism Village. In conclusion, these findings provide valuable insight for stakeholders in improving MSME business performance, especially in the Cibaduyut Creative Tourism Village environment. Keywords: Entrepreneurial Orientation, Business Performance, Creative Tourism Village
Co-Authors Adhi Prasetio Arien Arianti Gunawan Brhiyawan RH Cendekia Brhiyawan RH Cendekia, Brhiyawan RH Devi Rosniawati Edwin Junetra Firdania Zahra Nurafifah Hadya Zarifa Marianne Afanassieva Pamela Felita Fuad Tediany Dwi Amiranti Tediany DwiAmiranti Wendia Putra Paputungan Yuthika Fauziyah