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All Journal Jurnal Ilmu Lingkungan VALUTA Jurnal Administrasi Bisnis, Manajemen dan Ekonomi
Annisa Mardatillah
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science

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PERSPEKTIF BISNIS : KAJIAN LINGKUNGAN EKSTERNAL DAN LINGKUNGAN INTERNAL PEMANFAATAN LIMBAH LIDI KELAPA SAWIT DI KABUPATEN ROKAN HILIR PROVINSI RIAU Rosmayani Rosmayani; Annisa Mardatillah
Jurnal Ilmu Lingkungan Vol 16, No 1 (2022): Jurnal Ilmu Lingkungan
Publisher : Program Pascasarjana Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/jil.16.1.p.42-49

Abstract

Palm oil is one of the largest agricultural commodities in Indonesia, which positively influences economic and social growth. Riau Province is the province with the largest oil palm plantation in Indonesia. Economic development is considered a threat because it pursues growth alone and is considered to ignore environmental conditions. So far, palm oil waste has been used for solid waste as briquettes, biogas, paper pulp raw materials, and liquid waste as fertilizer. Meanwhile, palm oil sticks are considered commercial and can become a new industry but have not been developed. The purpose of this study was to examine from a business perspective the external and internal environment in the utilization of palm oil stick waste in Rokan Hilir district, Riau Province. The method used in this research is descriptive qualitative. The results showed that the external environment consisted of guidance from the government, assistance with business facilities and equipment, loan application procedures, and licensing procedures, while the internal environment consisted of business capital, human resources, business networks, technology and equipment, product promotion and online marketing/marketing.
FAKTOR SEGMENTASI YANG MEMPENGARUHI KONSUMEN DALAM MENGGUNAKAN KARTU PROVIDER TELKOMSEL (STUDI KASUS PT. TELKOMSEL PEKANBARU) Sania Ovila; Annisa Mardatillah
VALUTA Vol. 1 No. 1 (2015): Jurnal Valuta
Publisher : UIR Press

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Abstract

The research was conducted at PT. Telkomsel Pekanbaru. PT Telkomsel is a companyengaged in the field of telecommunications. This company legalized on 26 May 1995 bydecision of the Minister of Tourism, Post and Telecommunications, as well as theFinance Minister as one of the GSM operators in Indonesia. In its development until2014 PT Telkomsel Being Users Most in Indonesia. Sence PT Telkomsel DoingSegmentation At consumers to be able to create products that comply with the wishesand needs of different customers. Factors Segmentation consists of Geographic,Demographic, Psychographic, and Behavior. The research goal is to analyze anddetermine the factors that influence consumer segmentation using Telkomsel card. Inthis study the authors used the data types and sources of primary data and secondarydata. Primary data is data obtained directly from the object of study which includesdata on the number's population, questionnaire data, data from interviews and otherdata deemed necessary. Secondary data is data obtained directly from the companywhere the research is PT Telkomsel Pekanbaru that his nature to support the analysis inthis study as a general overview of the company, as well as the number of usersTelkomsel card. And using two sampling techniques are accidental sampling for thewithdrawal of 50 consumers and purposive sampling to 10 Customer Service. Theresults of the four indicators is Good Enough, All this indicates that TelkomselProviders Card must be improved for the future.
ANALISIS PRODUK TOTAL KUE BANGKIT KHAS RIAU USAHA PENINGKATAN PENDAPATAN KELUARGA (UP2K) KEMBANG MELATI DI KOTA PEKANBARU Annisa Mardatillah
VALUTA Vol. 2 No. 1 (2016): Jurnal Valuta
Publisher : UIR Press

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Abstract

The research was conducted on Enterprise Income Families (UP2K) Jasmine Flower cake making thisrise is a company engaged in the field of small and medium industries, which aims at realizing the typicalwork of regional specialties Riau. Making cakes rise has worked or has received direct aid to thegovernment of industry ranging from the capital to the machine tool to process this produksi.Penelitianview of six indicators of Goods, Packaging, Brand, Label, service, and warranty. Analysing the totalproduct aims to defend the existence of the company, despite high levels of competition that exist today.With the increasing development of the times, the more stringent of competition that exist amongbusinesses. The purpose of research is to analyze the Total Product Jasmine Flower Cake Risen UP2K toincrease the number of customers and the quality of taste through the products manufactured. In thisstudy the authors use different types and sources of data are primary data and secondary data. Primarydata is data obtained directly from the object of study that includes data on the number of population, thequestionnaire data, interview data and other data deemed necessary. Secondary data is data obtaineddirectly from the company research. And using a second sampling technique is a technique for samplingcensus accidental sampling. The results of the six indicators is Good Enough, it shows that the cake isrisen Typical Processing Riau UP2K Jasmine Flower in Pekanbaru City must continue to increase thetotal product better future.
Co-Authors Rosmayani Rosmayani Sania Ovila