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All Journal Majalah Komunikasi Massa Jurnal Komunikasi Korporasi dan Media (JASIMA)
Rachmawaty Djaffar
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Humanities Computer Science & IT Languange, Linguistic, Communication & Media

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TINJAUAN PERAN GOVERNMENT PUBLIC RELATIONS ERA REVOLUSI INDUSTRI 4.0 UNTUK BERSIKAP MILENIAL Djoko Waluyo; Rachmawaty Djaffar
Majalah Semi Ilmiah Populer Komunikasi Massa Vol 1, No 01 (2020): Majalah Semi Ilmiah Populer Komunikasi Massa
Publisher : Majalah Semi Ilmiah Populer Komunikasi Massa

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Abstract

Government public relations (GPR) atau kehumasan pemerintah dalam era Revolusi Industri 4.0 menghadapi tantangan berat. Perkembangan teknologi Internet makin pesat. Internet of Things (IoT) telah menjadi bagian masyarakat, di lingkungan birokrasi pemerintah dan humas pemerintah. Pelayanan publik menggunakan online, demikian pula aktivitas kehumasan pemerintah telah memanfaatkan Internet dan media sosial. Media social dimanfaatkan agar humas pemerintah untuk  bersikap milenial, artinya menerobos public milenial.  Fungsi pemerintah sebagai pelayanan, pembangunan, pemberdayaan, dan pengaturan dijalankan kehumasan pemerintah dengan jaringan Internet. Tulisan ini meninjau peran GPR yang menjalankan tugas – tugas kehumasan pemerintah untuk bersikap milenial, artinya dapat mengikuti perkembangan zaman dengan memanfaatkan perangkat digital sehingga dapat diterima kalangan milenial  Sumber tulisan dari literatur dan buku yang terkait.Teknik analisis secara deskriptif – kualitatif.  Simpulannya, era Revolusi industri 4.0 telah merubah kinerja kehumasan pemerintah yang membutuhkan kerja cerdas, kerja cepat dan disiplin.
A TINGKAT KEPERCAYAAN MASYARAKAT TERHADAP PENGGUNAAN APLIKASI BELANJA ONLINE: TINGKAT KEPERCAYAAN MASYARAKAT TERHADAP PENGGUNAAN APLIKASI BELANJA ONLINE Rachmawaty Djaffar
Jurnal Komunikasi Korporasi dan Media (JASIMA) Vol. 2 No. 2 (2021)
Publisher : Program Studi Komunikasi Fakultas Ilmu Sosial dan Ilmu Politik Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/jasima.v2i2.28

Abstract

This study aims to determine the level of public confidence in online shopping applications and the level of satisfaction of people shopping online. This research uses a descriptive-argumentative quantitative method using a survey approach. The distribution of questionnaires was distributed to respondents through the Google Form application, with 102 respondents. Questions asked using a Likert scale. In order to be calculated in a quantitative form, the answers of the respondents can be given a weight value or Likert score. The results showed that in relation to trust, based on a recapitulation of the answers to five indicators related to the aspect of trust, it was found that all indicators gave an 'agreed' answer to the statement given. This means that respondents generally have a high level of confidence to shop at the Online Marketplace or Online Shop, where the average answer index is in the range of 60% - 79.99%. Regarding this aspect of satisfaction, all indicators show the answer ‘agree; which means that the majority of respondents said they were satisfied with services where the average answer index was in the range of 60% - 79.99%.
Co-Authors Djoko Waluyo