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PENGARUH PENGEMBANGAN EKOWISATA BAHARI PANTAI LINAUKABUPATEN KAUR PROVINSI BENGKULU Eska Prima Monique Damarsiwi; Yun Fitriano
Management Insight: Jurnal Ilmiah Manajemen Vol 14, No 2 (2019): Managament Insight: Jurnal Ilmiah Manajemen
Publisher : Unib Press Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (668.417 KB)

Abstract

The development of marine tourism is more aimed at activities with broad vision on the preservation of resources and the environment or better known as marine ecotourism. This marine tourism concept discusses the use of coastal biological resources and various small islands that prioritize environmentalpreservation. Collection of 5 research variables namely attractiveness, accessibility, Public and Private Facilities, tourism image and environmental quality as variables considered to be able to increase the development of marine ecotourism on the linau coast of lanau village. The research method in this studywas a study using a cross sectional questionnaire. The sample used in this study was 399 respondents consisting of various criteria established by the author. From the results of the study found that the attractiveness, accessibility, image and environmental quality have a significant positive effect on marine ecotourism on the Linau coast, while public and private facility factors are not significant on marineecotourism activities on the linau coast. Haliini may be due to lack of development in waters, natural habitat and natural beauty are not damaged and will be removed.
ELECTRONIC WORTH OF MOUTH AND DESTINATION IMAGE AND IT’S AFFECTS ON VISITING TOURISTS DECISION IN THE TIKUS ISLAND Eska Prima Monique Damarsiwi; Wagini Wagini
AFEBI Management and Business Review Vol 3, No 2 (2018)
Publisher : Asosiasi Fakultas Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (279.047 KB) | DOI: 10.47312/ambr.v3i2.201

Abstract

Tourism is one of the mainstays to obtain the country's foreign exchange and its development is expected to spur Indonesia's economic growth. Every area in Indonesia has the potential to be used as a tourist attraction, as well as the area of Bengkulu City which has exotic marine tourism, namely in Tikus Island. The purpose of this study was to analyze the effect of Electronic Word of Mouth (eWOM) on tourist visiting decisions to Tikus Island and to analyze the influence of Destination Image on tourist visiting decisions to Tikus Island and to analyze which variables had the most dominant influences of visiting tourists to Tikus Island. This research also has an output target that is expected to be achieved, including this research can provide input for the government and employers to find out Electronic Word Of Mouth (eWOM) and Destination Image so that it can ultimately increase tourist interest.. This research was conducted in the area of tourist objects that are often visited by local and outside tourists in the city of Bengkulu. The sampling method in this study is a survey using a cross sectional questionnaire and the sample used is 385 respondents. The results of the research are Concern for Other independent variables, Helping the company and destination image partially have significant positive influence on visiting decisions. While Expressing positive filling variables did not have a significant effect on visiting decisions. However, simultaneously Concern for Other, Expressing positive filling, Helping the company and the destination image have a significant positive effect on the dependent variable of visiting decisions. While the destination image variable is considered as the dominant variable in influencing tourists visiting decisions to Tikus island BengkuluKeywords: Consumer Satisfaction, Destination Image, Electronic Word of Mouth, Visiting Decision
ELECTRONIC WORTH OF MOUTH AND DESTINATION IMAGE AND IT’S AFFECTS ON VISITING TOURISTS DECISION IN THE TIKUS ISLAND Eska Prima Monique Damarsiwi; Wagini Wagini
AFEBI Management and Business Review Vol. 3 No. 2 (2018): December
Publisher : Asosiasi Fakultas Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47312/ambr.v3i2.201

Abstract

Tourism is one of the mainstays to obtain the country's foreign exchange and its development is expected to spur Indonesia's economic growth. Every area in Indonesia has the potential to be used as a tourist attraction, as well as the area of Bengkulu City which has exotic marine tourism, namely in Tikus Island. The purpose of this study was to analyze the effect of Electronic Word of Mouth (eWOM) on tourist visiting decisions to Tikus Island and to analyze the influence of Destination Image on tourist visiting decisions to Tikus Island and to analyze which variables had the most dominant influences of visiting tourists to Tikus Island. This research also has an output target that is expected to be achieved, including this research can provide input for the government and employers to find out Electronic Word Of Mouth (eWOM) and Destination Image so that it can ultimately increase tourist interest.. This research was conducted in the area of tourist objects that are often visited by local and outside tourists in the city of Bengkulu. The sampling method in this study is a survey using a cross sectional questionnaire and the sample used is 385 respondents. The results of the research are Concern for Other independent variables, Helping the company and destination image partially have significant positive influence on visiting decisions. While Expressing positive filling variables did not have a significant effect on visiting decisions. However, simultaneously Concern for Other, Expressing positive filling, Helping the company and the destination image have a significant positive effect on the dependent variable of visiting decisions. While the destination image variable is considered as the dominant variable in influencing tourists visiting decisions to Tikus island BengkuluKeywords: Consumer Satisfaction, Destination Image, Electronic Word of Mouth, Visiting Decision