Garuda - Garba Rujukan Digital

Pengaruh Kesadaran Merek (Brand Awareness) terhadap Keputusan Pembelian Handphone Samsung Arman Paramansyah; Dipo Mirza Ghulam; Ernawati Ernawati
Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 2 No 1 (2020): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba

Until now, Samsung is one of the largest mobile phone brands in the world by issuing smartphones that have won the competition in the smartphone market. This research was conducted with the aim, to determine how the relationship between brand awareness and purchasing decisions, and to find out how the influence of brand awareness on purchasing decisions for Samsung mobile phones. The independent variable in this study is brand awareness, the dependent variable is the purchase decision. The population in this study were students of IAI-N Laa Roiba, Bogor, Faculty of Sharia. Sampling was carried out using the Slovin formula, in order to obtain a total sample of 34 students. Data collection using questionnaires and observations. Statistical data analysis used simple linear regression, with hypothesis testing through t-test using the SPSS version 25 program. The results of this study indicate that there is a positive and significant effect of brand awareness on the decision to buy cellphones because the terms of t count with a significance value <0.05, namely 4.027> 2.032 and the Sig. 0,000 <0.05, has been fulfilled.

Strategi Pemasaran untuk Meningkatkan Penjualan Beton Siap Pakai (Ready Mix Concrete) pada PT Semen Indogreen Sentosa Plant Cikarang A Riyanto; Arman Paramansyah
Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 2 No 2 (2020): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba

ABSTRACT The problem to be answered in this study is the strategic factors that exist in the company which includes analysis of the external and internal environment to find alternative strategies that can increase sales. In line with the problem, this research was conducted using descriptive methods, which tend to describe the problems that occur in the company. To solve the problems that occur in the company, the External Strategic Factor Analysis (EFAS), Internal Strategic Factor Analysis (IFAS) and SWOT Analysis are used. The analysis shows that based on internal and external analysis of the company, it can be concluded that the main strategy of PT. Semen Indogreen Sentosa is a strategy of SO (Strength Opportunities) Improving product quality, completeness of distribution facilities, payment terms, product prices and delivery accuracy and low prices with the aim of expanding the market Such as internal factors namely completeness of distribution facilities and field tests, and external factors recruiting workers Experienced and educated experts aim to be able to rival competitors. The results of the analysis show that from the analysis of factors external strategies have. Based on these findings, it was suggested that PT Semen Indogreen Sentosa Plant Cikarang try to improve management's response to its external environment by taking advantage of opportunities arising in the market and also increasing management's response to its internal environment by utilizing the company's strengths and implementing alternative strategies summarized in SWOT Matrix Keywords: Marketing Strategy, SWOT Analysis, SWOT Matrix

Implementasi Akad Ba’i Istishna dan Ba’i Taqsith pada Pembiayaan Kepemilikan Rumah (Non Bank) di Perumahan Islami Indonesia Arman Paramansyah; Izul Abdillah; Dessy Damayanthi
Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 3 No 1 (2021): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba

This study aims to analyze the application of istishna and ba'i taqsith contracts on bankless home ownership financing and to find out the advantages of each of these contracts. This research was conducted using qualitative research with descriptive analysis method, namely research by focusing on the implementation of istishna and ba'i taqsith contracts and showing a relationship between the financing of house ownership without the bank, then conducting a description to provide a clear picture. The results of the study conclude that the istishna contract in its application, namely the mustashni/customer, pre-orders the house to be ordered from the shani/maker by stating the raw material specifications, size and payment system at the beginning of the agreement and the handover of the building will be handed over in a tough manner. In the payment system there are 2 schemes, namely: In cash and credit, in credit financing for Indonesian Islamic Housing using a ba'i taqsith agreement. Namely a sale and purchase contract with a payment in installments at a certain time and is more expensive than the cash price. Credit calculation uses a 7% margin of cash and flat prices until the end of payment, there are no penalties for late payments and if there is default, deliberations will be held for the solution. The advantages of the ba'i istishna and ba'i taqsith contracts are the advantages of the istishna contract, it can change the design desired by the consumer and the advantages of the ba'i taqsith contract, can negotiate prices, late payment is not subject to fines, the benefits are greater than the cash price, and to educate the public about sharia credit.

Hubungan Penggunaan Media Visual dengan Prestasi Belajar Siswa Mata Pelajaran PAI Arman Paramansyah; Nur Azizah; Ernawati Ernawati; Riyanto Riyanto
Mimbar Kampus: Jurnal Pendidikan dan Agama Islam Vol 20 No 2 (2021): Mimbar Kampus: Jurnal Pendidikan dan Agama Islam
Publisher : Fakultas Tarbiyah IAI Nasional Laa Roiba

The problem to be answered in this paper is the relationship between the use of visual media and the learning achievement of PAI students at SDN Kedung Waringin 02, Bojong Gede Bogor. The writing uses descriptive quantitative research in the correlation approach (correlational research). Correlation research is research conducted to find out whether there is a relationship and if there is, how close the relationship is and whether or not the relationship is meaningful. The main purpose of this research is to find out how much the implementation of the relationship between the use of visual media and student learning outcomes in PAI subjects. The writing concludes that the rxy is 0.291, the figure is in the range of 0.20 – 0.39. This means that the X variable to the Y variable has a low or weak positive correlation. The coefficient of determination (determination) is 8.46%. This shows that the relationship between the use of learning media and student learning outcomes with KD 8.46%, while the remaining KD of 91.54% student learning outcomes are influenced by other factors such as the home or family environment and the community environment or living situation, and other factors not analyzed. tcount < ttable, then Ho is accepted and Ha is rejected, then Ho is accepted and Ha is rejected because tcount (840) > ttable (1.970). From the calculation results above, it can be seen that ttcount is smaller than ttable, meaning Ho is accepted and Ha is rejected, so the hypothesis that the author proposes cannot be accepted. Based on these findings, it is recommended that teachers not only improve teacher performance, the process of implementing teaching in the classroom also plays an important role for the success of student learning. Teachers are required to present material that makes students active. teachers can master, understand and try to be skilled and creative in conducting questions and answers with students, to relevant agencies as education providers there are conducive facilities and infrastructure so that the teaching and learning process will take place well and effectively.

Pengembangan Bahan Ajar PAI pada Lembaga Pendidikan Tinggi Islam dalam Era Digital Arman Paramansyah; Latipatinupus; Ade Sunanjar; Kiki Agustianto
Jurnal Dirosah Islamiyah Vol. 6 No. 2 (2024): Jurnal Dirosah Islamiyah
Publisher : Pascasarjana IAI Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/jdi.v6i2.1761

This research was conducted to find out what concepts are relevant to be developed in Islamic universities in this digital era. The research methodology used is a literature review by collecting relevant information which is then organized and arranged thematically to obtain a comprehensive understanding. The research results show that there are challenges for students such as content authenticity, privacy, and technology accessibility gaps. So the concept developed is digital literacy which provides an understanding of the importance of protecting personal data and awareness of the dangers of irresponsible misuse of data

Pengembangan Bahan Ajar Pendidikan Agama Islam pada Lembaga Pendidikan Islam dalam Era Digital Arman Paramansyah; Didi Wahyudi; Duduh Mamduh; Haris Abdul Aziz; Arjun Said; Rina Maenatul Munawaroh
Reslaj: Religion Education Social Laa Roiba Journal Vol. 6 No. 6 (2024): RESLAJ: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v6i6.1620

This research was conducted to find out digital-based Islamic Religious Education Learning of Islamic learning educational institutions in the digital era. The approach in this writing uses a qualitative approach. Data was collected through the library research method. The process of assessing Islamic religious education in this digital era makes it more effective and efficient by paying attention to Islamic teaching

Pengembangan Bahan Ajar PAI pada Lembaga Pendidikan Madrasah dan Pondok Pesantren dalam Era Digital Arman Paramansyah; Faisal Abriansyah; Cut Putri Qory Ardianti; Frida Aulia; Gagan Jamaludin; Raihan Nuryasa Fartusi
Reslaj: Religion Education Social Laa Roiba Journal Vol. 6 No. 6 (2024): RESLAJ: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v6i6.1711

This research focuses on the development of teaching materials for Islamic Education (PAI) in madrasahs and Islamic boarding schools in the digital era. The development process involves analyzing needs, designing, implementing, and evaluating teaching materials that are suitable for the traditional context while integrating technology. The main objective is to enhance the relevance and effectiveness of PAI learning amidst technological advancements. The research aims to provide practical guidance for developing Islamic education materials that can be tailored to contemporary demands while preserving fundamental religious values and identity.

Pengembangan Bahan Ajar PAI pada Lembaga Pendidikan Tinggi Islam dalam Era Digital Arman Paramansyah; Latipatinupus; Adr Sunanjar; Kiki Agustianto
Reslaj: Religion Education Social Laa Roiba Journal Vol. 6 No. 6 (2024): RESLAJ: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v6i6.1759

This research was conducted to find out what concepts are relevant to be developed in Islamic universities in this digital era. The research methodology used is a literature review by collecting relevant information which is then organized and arranged thematically to obtain a comprehensive understanding. The research results show that there are challenges for students such as content authenticity, privacy, and technology accessibility gaps. So the concept developed is digital literacy which provides an understanding of the importance of protecting personal data and awareness of the dangers of irresponsible misuse of data

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