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All Journal Inobis: Jurnal Inovasi Bisnis dan Manajemen Indonesia Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences
Nurul Laili Fittriya
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Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Pengaruh Gaya Kepemimpinan, Komunikasi Internal dan Motivasi Terhadap Kinerja Karyawan Pada Perusahaan Wulan Purnamasari; Latif Dian Astri Indrayanti; Nurul Laili Fittriya
INOBIS: Jurnal Inovasi Bisnis dan Manajemen Indonesia Vol. 2 No. 2 (2019): INOBIS: Jurnal Inovasi Bisnis dan Manajemen Indonesia - Edisi Maret 2019
Publisher : Forum Inovasi Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (485.359 KB) | DOI: 10.31842/jurnal-inobis.v2i2.84

Abstract

Penelitian ini bermaksud untuk mengamati pengaruh gaya kepemimpinan, komunikasi internal dan motivasi terhadap kinerja karyawan PT. DutaCipta PakarPerkasa. Penelitian ini dilakukan terhadap karyawan PT. DutaCipta PakarPerkasa dengan sampel 81 karyawan. Metode pengambilan sampel dengan teknik Sampling Purposive, adalah metode penetapan sampel dengan proses evaluasi tertentu. Metode analysis data yang dipakai adalah Analisis Regresi Linier Berganda aplikasi SPSS 21.0 for windows. Berdasarkan hasil analisis, gaya kepemimpinan secara parsial berpengaruh positif dan signifikan terhadap kinerja karyawan, menunjukkan nilai thitung 3,950 > ttabel 1,989 dan signifikan sebesar 0,000 < 0,05. Variabel komunikasi internal tidak berpengaruh positif dan signifikan terhadap kinerja karyawan, menunjukkan nilai thitung 0,947 < ttabel 1,989 dan signifikan sebesar 0,347 > 0,05. Sedangkan variabel motivasi berpengaruh positif dan signifikan terhadap kinerja karyawan, menunjukkan nilai thitung 5,111 > ttabel 1,989 dan signifikan sebesar 0,000 < 0,05. Sehingga, bisa dikatakan secara simultan atau bersama-sama variabel gaya kepemimpinan, komunikasi internal dan motivasi berpengaruh positif dan signifikan terhadap kinerja karyawan. Hasil analisis menunjukkan nilai koefisien determinasi (R2) sebesar 0,627. Artinya, ketiga variabel gaya kepemimpinan, komunikasi internal dan motivasi secara bersama-sama memberikan kontribusi sebesar 62,7% terhadap kinerja karyawan, sedangkan sisanya sebesar 37,3% merupakan sumbangan atau kontribusi variabel berbeda yang tidak diteliti pada penelitian ini.
Human Resource Management Strategy Prediction in Small Business Marketing after Pandemic Yuli Purbaningsih; Jamadi Jamadi; Pilifus Junianto; Nurul Laili Fittriya; Silvia Ekasari
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 4 (2021): Budapest International Research and Critics Institute November
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i4.2771

Abstract

Prediction of HR management strategy in small business marketing after the pandemic is the purpose of this study. We believe that every business, both small and large, is very concerned with human resources in marketing all business products. Therefore, we have obtained raw data from electronic searches in several scientific publications, especially HRM and post-pandemic small business marketing governance. We have carefully reviewed the data, involving an in-depth evaluation and coding system so that it is easy for us to answer the questions of this study. Our data publications target journals such as Sagepub, Academic works, Google Books, Taylor and France, and other data sources. We reviewed hundreds of papers to get around 50 journal publications that we have thoroughly reviewed. Based on the discussion of the results, the result is that the human resources department develops rules and processes that promote a fair work environment. Additionally, they settle disputes and listen to employee problems to instill a sense of belonging. All of these factors contribute to the efficient operation of the company and enable workers to perform their best job.HR; marketing; small business; pandemic; publication review
Co-Authors Jamadi Jamadi Latif Dian Astri Indrayanti Pilifus Junianto SILVIA EKASARI Wulan Purnamasari Yuli Purbaningsih