Feby Irawan
Universitas Amikom Purwokerto

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STRATEGI KOMUNIKASI KPU KABUPATEN BANYUMAS DALAM SOSIALISASI PILKADA 2018 DAN PEMILU 2019 KEPADA KELOMPOK DISABILITAS alfian muhazir; Feby Irawan; Alfiyyah Nur Fadhilah
Jurnal Ilmu Komunikasi PROGRESSIO Vol 3, No 1 (2022): Volume 3 No.1 Maret 2022
Publisher : Jurnal Ilmu Komunikasi PROGRESSIO

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Abstract

Election socialization is an important and strategic phase in the holding of elections. Socialization is needed as a means of organizing elections in facilitating the needs of voters in the election period. KPU as the organizer of the General Election has the responsibility of providing socialization to the public. KPU of Banyumas Regency has established a program of Volunteer of Democracy (Relasi) as a partner of KPU in carrying out socialization in order to increase voter participation and voter quality in using voting right. This research about how Communication Strategy of KPU’s Banyumas Regency in socialization Election 2018 and Election 2019 to Disability Groups in Garut Regency. This research method using qualitative approach by using observation technique and interview for data collection in order to get objective data. The theory used is the Communication Strategy initiated by Dan O'hair (2009) who uses three main areas, namely; situational knowledge, goal setting, and communication competence. The result of this research is that communication strategy conducted by Election Commission (KPU) of Banyumas Regency in the dissemination of elections in 2018 and elections in 2019 to Disability Groups is effective because it can utilize the potential in three main areas, namely: Situational Knowledge, Determination of Goals and Communication Competencies. However, there are some notes of the evaluation of socialitation program of disability group, such as; the pattern of the KPU’s Banyumas Regency approach in the future is expected to be more specific in accordance with the level of disability of each disability group, the need for involving the community of SLB’s teachers as the assistance of disability groups, the need for clear supporting instruments in the next election socialization program, and the need for adequate funding support for socialization election against disability group can run maximally.
Organizational Communication Strategy of Menantea Purwokerto in Handling Customer Complaints Through Digital Media Ade Tuti Turistiati; Feby Irawan; Yusmedi Nurfaizal
Jurnal Pewarta Indonesia Vol 5 No 2 (2023): Jurnal Pewarta Indonesia
Publisher : Persatuan Wartawan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jpi.v5i2.143

Abstract

Menantea Purwokerto uses Instagram to promote its products and engage with its followers. Although Menantea Purwokerto has been successful in utilizing digital media to increase its sales potential, it has been noted that since the opening of Menantea Purwokerto on 5 February 2022, there have been customer complaints that can have a negative impact on Menantea Purwokerto. This study aims to analyze and describe how Menantea Purwokerto's organizational communication strategy handles customer complaints via digital media, what obstacles are encountered when implementing organizational communication, and how solutions are devised to overcome the obstacles encountered. This study employs a qualitative descriptive approach, with data collected via observation, interviews, documentation studies, and literature reviews. The research shows two types of complaints made by customers via digital media: Gofood, Grabfood, Shopeefood, and Menantea Customer Service at 0812-8415xxxx. Menantea Purwokerto encountered internal obstacles such as the distance between the owner and employees, obstacles to individual employee behavior, and external obstacles such as difficulties in handling incoming complaints via Gofood, Grabfood, and Shopeefood when implementing organizational communication. The Menantea Purwokerto conducts an organizational communication audit to address complaints and obstacles in the implementation of organizational communication. For handling complaints and obstacles between Menantea and customers, the Menantea Purwokerto employs a top-down internal communication strategy as well as an external communication strategy.