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PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN BATIK Ayu Kurnia; Endang endang
JPIM (Jurnal Penelitian Ilmu Manajemen) Vol 6, No 1 (2021): JPIM (JURNAL PENELITIAN ILMU MANAJEMEN)
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/jpim.v6i1.572

Abstract

Tujuan penelitian adalah untuk mengetahui pengaruh kualitas produk terhadap keputusan pembelian batik; untuk mengetahui pengaruh harga terhadap keputusan pembelian batik dan untuk mengetahui pengaruh simultan kualitas batik dan harga terhadap keputusan pembelian batik. Populasi dalam penelitian ini adalah konsumen Neny Bateeq Kecamatan Bojonegoro Kabupaten Bojonegoro. Pengumpulan data menggunakan sumber primer dan sumber sekunder. Teknik analisa yang digunakan adalah analisis regresi ganda digunakan untuk menganalisa nilai pengaruh dua variable bebas atau lebih terhadap satu variable terikat (untuk membuktikan ada tidaknya hubungan fungsional atau hubungan kausal antara dua atau lebih variable bebas terhadap variable terikat. Hasil penelitian diperoleh nilai t hitung sebesar 5,072 dengan nilai signifikan 0,000, menunjukkan bahwa variable kualitas produk berpengaruh secara signifikan terhadap keputusan pembelian batik. Variabel harga diperoleh dengan nilai t hitung sebesar 2,022 dan nilai signifikansi 0,050 ≤ 0,05. Hal tersebut menunjukkan bahwa variabel harga memiliki pengaruh terhadap keputusan pembelian batik. Nilai F hitung sebesar 26,539 dengan nilai signifikan 0,000 < 0,05,  artinya kualitas produk dan harga secara simultan berpengaruh signifikan terhadap keputusan pembelian batik.
ANALISIS DAMPAK DAN FAKTOR ADDENDUM PEKERJAAN PELEBARAN JEMBATAN TAJI (NGRAHO – TAJI 19 RUAS NO.56 KECAMATAN NGRAHO BOJONEGORO) Ayu Kurnia
DEARSIP : Journal of Architecture and Civil Vol 3 No 02 (2023): November 2023
Publisher : Faculty of Engineering, Universitas Islam Darul Ulum Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52166/dearsip.v3i02.5220

Abstract

The Taji bridge widening project (Ngraho – Taji 19 Section No. 56, Ngraho Bojonegoro District) experienced an addendum due to unfavorable weather at the location, which resulted in landslides. So the design underwent changes, which was originally planned to be 6.9 meters wide and 20 meters long, in the addendum it became 6.1 meters wide and 20 meters long. In the process, there has also been an increase, from 120 (one hundred and twenty) calendar days to 134 (one hundred and thirty) calendar days. So research was carried out with the aim of looking for factors that influence the occurrence of addendums on work projects, identifying any impacts that occur due to addendums on work projects, and also looking for solutions to overcome the existence of addendums on work projects. Then interviews were conducted with internal parties to obtain more detailed information, and questionnaires were also distributed to the agencies participating in the work project as many as 32 respondents. The questionnaire focused on looking for factors that cause addendums, the impact of addendums, and solutions for addendums. Validity and reliability testing was also carried out, so that the results of the questionnaire distributed were proven to be valid using the Pearson Product Moment method and Cronbach's Alpha reliability test, as well as ranking variable indicators using the Relative Importance Index (IKR). Then the results were obtained that the questionnaire was valid and had a very high level of reliability. For the questionnaire ranking results, it was found that the factor that frequently occurs is construction with a mean value of 3.01, then the most influential impact is time with a mean value of 3.30 and the most appropriate solution in the aspect of time with a mean value of 3.93. So that service providers can prioritize solutions in terms of the time aspect, because the mean value is the highest