Issa Yaqub Ajeigbe
Kwara State University, Malete

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Relationship Between Leadership Styles of Sports Administrators and Orgranisational Development in Ilorin Metropolis, Nigeria Issa Yaqub Ajeigbe; Abdulraheem Yunus Owolabi; Semiu Alasinrin
INDONESIAN JOURNAL OF SPORT MANAGEMENT Vol 1 No 1 (2021): INDONESIAN JOURNAL OF SPORT MANAGEMENT
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/ijsm.v1i1.933

Abstract

Leadership styles remain very pertinent in the effective performance of an organization. Without good leadership ability to coordinate the staff and the activities in an organization may be hampered thereby affecting the overall development of such organization. Leadership is an important determinant in the effective functioning of an organization. The research employs descriptive survey design of correlation type which is very important as the study tries to find out the relationship between leadership styles of sports administrators and organization performance in Ilorin. Two research questions and three operational hypotheses were formulated for the study. The target populations for the study are 62 sports personnel in the sports council Ilorin which comprised of Director of Sports, Stadium manager, organizing secretaries and coaches of the existing 20 sports in the Kwara State Sports Council. No sample is selected as the researcher made use of all the sports personnel as respondents for the study. Researcher questionnaire designed in a modified four points likert rating scale was used to collect data from the respondents which was validated by a Professor of sports management, Kwara State University, Malete and a season sports administrator, ministry of youth and sports, Abuja and tested for reliability using split half method and Cronbach alpha was used to determine the result with a coefficient of 0.80 obtained. Inferential statistic of multiple regressions was used to test the null hypotheses formulated at 0.05 level of significance. The findings reveal that leadership styles of sports administrators have significant relationship with organization performance, each leadership style has significant contribution to organization performance and all the leadership styles significantly contributed to organization performance. Among the recommendations suggested include: Sports administrators must be able to employ variety of leadership style is the best among others. Keywords: Leadership styles, sports Administrator and organization performance
Influence of Sports Marketing Strategies in the Promotion of Organization Products and Services in Ilorin Metropolis Issa Yaqub Ajeigbe
INDONESIAN JOURNAL OF SPORT MANAGEMENT Vol 1 No 2 (2021): INDONESIAN JOURNAL OF SPORT MANAGEMENT
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/ijsm.v1i2.1311

Abstract

Sport marketing remain an important aspect of global sports innovation as it is relevant to the growth of business as well as its survival. It is further prescribed as a means by which company or an organization communicate their services in a sport-oriented context. Sports marketing has been developed to promote sports events and teams as well as promotion of other products and services to consumers. Descriptive survey design was used in this study. The population comprised the sport marketers and organizations that produce and sell sport products and services to consumers totaling 54 and no sample was selected as all the marketers and organization staff were used as sampled for the study. Structured questionnaire designed in a four point likert rating scale which was validated by experts in sports marketing and tested for reliability with coefficient result of 0.82 was used to elicit data from the respondents. Two research questions and two research hypotheses were formulated for the study. The two research questions were analysed using frequency, percentage and means score while the hypotheses were tested using independent T-test at 0.05 level of significant and funding reveals that there was no significant difference in the sport marketer perception of the influence of sport marketing strategy on the promotion of organization products as well as to produce valued products based on gender,. Among the recommendations, suggested include: organization must strengthen btheir marketing strategies in order to promote their products among others Keywords: Sports marketing, strategies, and promotion of organization products and services