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Journal : Performance

IMPLEMENTASI PERSPEKTIF PEMBELAJARAN DAN PERTUMBUHAN, PROSES BISNIS INTERNAL DAN PELANGGAN DALAM PERENCANAAN STRATEGIS ( Studi kasus pada Badan Amil Zakat Daerah /BAZDA Kabupaten Banyumas) Dwita Darmawati; Utami Puji Lestari; Umi Widyastuti
Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi Vol 4 No 1 (2006): Performance
Publisher : Faculty of Economics and Business Universitas Jenderal Soedirman

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Abstract

This research is a study case on Badan Amil Zakat Daerah (BAZDA) Kabupaten Banyumas. It’s purpuse is to explore and to analyze BAZDA’s management based on Balanced Sroecard with three perspectives namely customer, internal bussines Procces, learning and growth. Data were collected using interview with BAZDA managers and literature study about BAZDA annual reports.This research shown that BAZDA only use annual panning in performing it’s activities and has not use strategic planning yet. Contribution of this research is strategic planning prototype for BAZDA Kabupaten Banyumas in Balanced Scorecard frame.
ANALISIS PENGARUH KEBUDAYAAN, SOSIAL, KEPRIBADIAN DAN PSIKOLOGIS TERHADAP KEPUTUSAN PEMBELIAN SHAR’E (Survei pada nasabah Bank Muamalat Indonesia Cabang Purwokerto Dwita Darmawati; Bambang Subekti; Sri Murni Setyawati; Sumarsono Sumarsono
Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi Vol 6 No 1 (2007): Performance
Publisher : Faculty of Economics and Business Universitas Jenderal Soedirman

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Abstract

The aims of research are first to find out and analyze the effect of culture, social, personality and psychology on buying decision of shar’e product. The second it aims to find out and analyze which of the four factors has the greatest effect on buying decision of Shar’e product. Sample of this research consist of 100 customer of Bank Muamalat Indonesia Purwokerto Branch. Path analysis is the instrument used to find out the direct or indirect effect of the four variables on customers buying decision. Based on the result of analysis using F-test and t-test shows that that only personality variable (X3) and psycology variable (X4) have significant effect on Shar’e product buying decision, as they are greater than t-table Next based on the result of calculation, it has got that Path coeficient of personality variable greater than Path coefficient of psychology variable. It shows that effect of personality variable is greater than psychology variable.