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Journal : JOBS (Jurnal Of Business Studies)

Website Design as a Promotional Media for Red Orchid Hotel Semarang Rahma Fitri Surayah Putri; Jumi - Jumi; Budi - Prasetya
JOBS (Jurnal Of Business Studies) Vol 8, No 1 (2022): Oktober 2022
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v8i1.3987

Abstract

There are 75 three-star hotels and 94 two-star hotels overall in Semarang. This number demonstrates the severe competition in the hospitality industry of Semarang and highlights the importance of website design as a marketing tool in the present digital era. Red Orchid has delayed creating a website since they do not completely comprehend how important it is as a promotional tool. The waterfall model was utilized in the creation of this website. The waterfall method is an easy-to-understand approach to project management, and it includes system engineering, analysis, design, programming, testing, and maintenance. The ability to identify design errors throughout the analysis and design phases is an additional advantage of this method for developers. The Red Orchid Hotel Semarang's market reach has expanded as a result of the website's design. Visitors can save both time and money by using the website, which lets them look for information that has been updated. With the use of this website, the hotel may spend less on marketing and more time working efficiently. The Red Orchid Hotel Semarang's website was designed using the CMS WordPress and in accordance with the hotel's standards procedure in order to increase the hotel's exposure online. The design of a user-friendly and attractive website for the Red Orchid Hotel Semarang has the potential to be an efficient promotional medium and to expand the hotel's overall market reach
Odoo's Enterprise Resource Planning Implementation Fostering Export Sales Business Agility in SMES Naruna Ceramic Alma Shinta Dewi; Jumi - Jumi; Bayu Setyo Nugroho
JOBS (Jurnal Of Business Studies) Vol 9, No 2 (2023): August 2023
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v9i2.4856

Abstract

A dynamic business world is being created by the rapidly growing technology. This condition requires businessperson to be able to implement technology into their business processes. The implementation of an integrated information system can be done to increase the effectiveness of employee performance. An integrated information system called Enterprise Resource Planning can be implemented to increase the effectiveness of employee performance. Naruna Ceramic is a UMKM located at Jl. Sawosari No. 2 Bugel, Salatiga. Naruna Ceramic is an exporter that manages its export sales data manually, so there are no data integration between departments, resulting in a lack of effectiveness in employee performance. In this research, an information system design was carried out to boost business performance at Naruna Ceramic UKM by deploying Odoo ERP. The application method utilized is Rapid Application Development (RAD). The three steps of RAD are requirements planning, system design, and implementation. The User Acceptance Test (UAT) method is used to test the system. The test findings demonstrate how well the system meets business requirements, making its installation at UKM Naruna Ceramic very suited and successful in fostering business agility