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All Journal JPPI (Jurnal Penelitian Pendidikan Indonesia) Kontigensi: Jurnal Ilmiah Manajemen Jurnal Penelitian Pendidikan Indonesia
Rahmat Rahmat
Institut Agama Islam Negeri Palopo
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences Other

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MOBILE BANKING SYSTEM Ahmad Syarief Iskandar; Tadjuddin Tadjuddin; Lesti Lesti; Rahmat Rahmat
Kontigensi : Jurnal Ilmiah Manajemen Vol 8 No 2 (2020): Kontigensi: Jurnal Ilmiah Manajemen
Publisher : Program Doktor Ilmu Manajemen, Universitas Pasundan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56457/jimk.v8i2.227

Abstract

This study aims to determine the effect of benefit, ease of use, and risk on interest in using mobile banking among the people of Suli Village communities in Luwu District. The sample of this research is the Suli Village communities; the technique used by the author is purposive sampling. The research method used is quantitative research methods and analysis using multiple regression models and processed using SPSS 15. The results showed that based on the simultaneous test (F test) conducted; the F-count was 112,364 with a significance level (0.00 < 0.05), where it was known that the F-count > F-table (112,364 > 2.70). In contrast, the partial test (t-test) was carried out that the user had a significant effect on the interest in using mobile banking where t-count was 5.472 with a significant value (0.000 < 0.05), where it was known that the value of t-count > t-table (5.472 > 1.98498). In contrast, the partial test on ease of use has a significant effect on interest in using mobile banking where t-count is 2.825 with a significant value (0.125 < 0.05), it is known that the value of t-count > t-table (2.825 > 1.98498). Partially, the risk does not affect the interest in using mobile banking where t-count is 0.945 with a significant value of 0.125 <0.05, where it is known that t-count < t-table (0.945 <1.98498). The implications of the results of this study are relevant for people interested in using mobile banking to pay more attention to the benefits, convenience, and risk factors. Mobile banking users are expected to be more confident that using mobile banking can facilitate their banking activities. In particular, people who are still far from accessing public services, namely ATMs or banks, can be helped by mobile banking to save time, energy, and costs.
The role of service marketing mix on the decision to choose a school: an empirical study on elementary schools Syarif Iskandar; Burhan Rifuddin; Dodi Ilham; Rahmat Rahmat
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol 7, No 3 (2021): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020211177

Abstract

This study aims to analyze the effect of the service marketing mix, including Product, Price, Place, Promotion, People, Process, and Physical Evidence, on parents’ decision-making in choosing elementary schools. This type of research is descriptive analysis. The research sample is parents or guardians of elementary school students totaling 321 people in Palopo; the sampling technique used is a simple random sampling method. The data collection technique used was an online questionnaire via Google Form. The data analysis method used is Structural Equation Modeling (SEM) analysis with data processing tools using SmartPLS 3.0 software. The results of data analysis show that: Product, Price, Place, Promotion, People, Process, and Physical Evidence have a positive and significant effect on the decision to choose an elementary school in Palopo. The novelty of this research is the relationship model of the service marketing mix to the decision to choose an elementary school.
The role of service marketing mix on the decision to choose a school: an empirical study on elementary schools Syarif Iskandar; Burhan Rifuddin; Dodi Ilham; Rahmat Rahmat
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol 7, No 3 (2021): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020211177

Abstract

This study aims to analyze the effect of the service marketing mix, including Product, Price, Place, Promotion, People, Process, and Physical Evidence, on parents’ decision-making in choosing elementary schools. This type of research is descriptive analysis. The research sample is parents or guardians of elementary school students totaling 321 people in Palopo; the sampling technique used is a simple random sampling method. The data collection technique used was an online questionnaire via Google Form. The data analysis method used is Structural Equation Modeling (SEM) analysis with data processing tools using SmartPLS 3.0 software. The results of data analysis show that: Product, Price, Place, Promotion, People, Process, and Physical Evidence have a positive and significant effect on the decision to choose an elementary school in Palopo. The novelty of this research is the relationship model of the service marketing mix to the decision to choose an elementary school.
Co-Authors Ahmad Syarief Iskandar Burhan Rifuddin Dodi Ilham Lesti Lesti Syarif Iskandar Tadjuddin Tadjuddin