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All Journal Ekonomi dan Bisnis Ilomata International Journal of Management Ilomata International Journal of Management
Alfida Alfida
Universitas Pembangunan Nasional Veteran Jakarta
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Analysis of Business Processes and Performance of Manufacturing MSMES in Village Cileles Lebak Banten Alfatih Sikki Manggabarani; Munasiron Miftah; Alfida Alfida
Ilomata International Journal of Management Vol 2 No 2 (2021): April 2021
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (261.643 KB) | DOI: 10.52728/ijjm.v2i2.236

Abstract

Business process analysis is a term that has a broad enough meaning for a.structere of different tactics such as simulation and diagnosis, verification and performance analysis of business processes This study aims to 1)analyze the business processes of manufacturing MSMEs ranging from production processes to marketing 2)How problems and constraints on business performance conditions now and in the future 3) What factors cause fluctuating performance of MSMEs , knowing what problems and constraints arise in the business process of MSMEs , 4) Knowing the size of the performance of MSMEs, analyzing the data and concluding the right problem solutions to improve the business processes of MSMEs and.utilizing information technology more maximally for the business processes of MSMEs. So that in the end, it can increase its income more maximally by itself can contribute to increase the income of rural communities. Considering that the village is still classified as a lagging village. The methods used to answer the problems in this study are Location Quotient Analysis (LQ), Descriptive Analysis, and SWOT Analysis. The result of LQ is known that in Kec.Cileles there are 6 sectors that are the base sector, namely agriculture, mining and quarrying, building, trading, home industry and restaurant, finance rental and corporate services, as well as other services, Then the absorption of labor dominant sector is in the processing industry sector. While swot results are known that the strategy that can be done is to maximize the potential of the industrial sector of holticulture product processing, improve the quality of human resources, and provide specifications on the type of superior products.
ANALISIS PERSEPSI TERHADAP BRAND AWARE DAN ATRIBUT MEREK PADA MINUMAN JUS PRODUK UKM DEPOK Diana Triwardhani; Fitri Yetti; Alfida Alfida
Ekonomi dan Bisnis Vol 1, No 2 (2014): Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Pembangunan Nasional Veteran Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (517.346 KB) | DOI: 10.35590/jeb.v1i2.693

Abstract

This study aims to look at the perception of the public about the existence of the brand of juice Winner brand, with random sampling is done to the 167 respondents from the Depok, then given a sample product and given the questionnaires, the results obtained by descriptive is all respondents had Winner familiar juice brand, for brand association by Cochran test result is tastes good, and not bitter in throat.
Analysis of Business Processes and Performance of Manufacturing MSMES in Village Cileles Lebak Banten Alfatih Sikki Manggabarani; Munasiron Miftah; Alfida Alfida
Ilomata International Journal of Management Vol 2 No 2 (2021): April 2021
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52728/ijjm.v2i2.236

Abstract

Business process analysis is a term that has a broad enough meaning for a.structere of different tactics such as simulation and diagnosis, verification and performance analysis of business processes This study aims to 1)analyze the business processes of manufacturing MSMEs ranging from production processes to marketing 2)How problems and constraints on business performance conditions now and in the future 3) What factors cause fluctuating performance of MSMEs , knowing what problems and constraints arise in the business process of MSMEs , 4) Knowing the size of the performance of MSMEs, analyzing the data and concluding the right problem solutions to improve the business processes of MSMEs and.utilizing information technology more maximally for the business processes of MSMEs. So that in the end, it can increase its income more maximally by itself can contribute to increase the income of rural communities. Considering that the village is still classified as a lagging village. The methods used to answer the problems in this study are Location Quotient Analysis (LQ), Descriptive Analysis, and SWOT Analysis. The result of LQ is known that in Kec.Cileles there are 6 sectors that are the base sector, namely agriculture, mining and quarrying, building, trading, home industry and restaurant, finance rental and corporate services, as well as other services, Then the absorption of labor dominant sector is in the processing industry sector. While swot results are known that the strategy that can be done is to maximize the potential of the industrial sector of holticulture product processing, improve the quality of human resources, and provide specifications on the type of superior products.
Co-Authors Alfatih S. Manggabarani Diana Triwardhani Fitri Yetti Miftah, Munasiron