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All Journal Jurnal Sistem Informasi, Manajemen, dan Akuntansi (SIMAK) Reswara: Jurnal Pengabdian Kepada Masyarakat
Antonny Wijaya
Universitas Katolik Musi Charitas
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences

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Journal : Jurnal Sistem Informasi, Manajemen, dan Akuntansi (SIMAK)

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RELATION BETWEEN SERVICE QUALITY AND CUSTOMER SATISFACTION Agatha Septianna Sri Ratnasari; Antonny Wijaya; Prisca Yeniyati
SIMAK Vol 20 No 02 (2022): Sistem Informasi, Manajemen, dan Akuntansi (SIMAK)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Atma Jaya Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35129/simak.v20i02.374

Abstract

The purpose of this research is to analyze the relation between service qualityand customer satisfaction within Musi Charitas Catholic University. The result of thisstudy will help management to improve service quality and satisfaction among thestudents and hopefully all variables will also fit and match with university values i.e.CHAMPION. 300 questionnaires were distributed to the students from 4 facultiesusing convenience sampling technique, but only 214 questionnaires available to beprocessed. The result shows that Service Quality 61,6% significantly have positiveimpact related to customer satisfaction, and the rest of it 38,4% related with otherfactors.
Co-Authors Agatha Septiana Sri Ratnasari Andrew Gunawan Ming Chen Prisca Yeniyati Setiawan, Antonius Singgih Sri Ratnasari, Agatha Septianna