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Journal : Li Falah: Jurnal Studi Ekonomi dan Bisnis Islam

Analysis of Investment Decisions at BMT Latansa Gontor Ponorogo Apriliana Ika Kusumanisita; Lathiefa Rusli; Raditya Iqbal Anugrah
Li Falah: Jurnal Studi Ekonomi dan Bisnis Islam Vol 6, No 2 (2021): December 2021
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v6i2.3427

Abstract

This study aims to examine customer decisions in investing in BMT. The theory used to predict customer decisions in investing is the theory of reasoned action. The research method used is quantitative research with data analysis techniques Structural Equation Modeling (SEM). The results showed that the sharia system, product knowledge, religiosity, attitudes, risk perception, image, and investment intentions affected investment decisions.