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All Journal Performance Jurnal Ekonomi, Bisnis, dan Akuntansi
Putri Purwaningtyas
Universitas Jenderal Soedirman
Economics, Econometrics & Finance Education

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Formative variables of trustworthiness on Instagram online sellers Ascaryan Rafinda; Agus Suroso; Ascariena Rafinda; Putri Purwaningtyas
Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi Vol 25 No 2 (2018): Performance
Publisher : Faculty of Economics and Business Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (436.961 KB)

Abstract

This research aims to develop an indicator of trust in Online Seller Application Instagram. Instagram is a sharing picture application that used uniquely by Indonesian as a medium for a seller and buyer to meet. Deception was the biggest risk when people used online shopping. This study identifies an indicator of trustworthiness in Instagram Online seller application. Four indicators were proposed and proven could measure trust in online sellers. There are some followers, price rationality, image quality and seller response. Samples from this study were users of Instagram Online users. Total 20 informants for qualitative study and 488 respondents for the quantitative study participated in this research. This research used the mixed method. A qualitative method to identify and classify potential indicator for trustworthiness on Instagram seller, while quantitative method was used to measure the construct validity and reliability of trustworthiness on instagram online seller. The result show that from 12 indicators that represent trustworthiness in instagram online seller, it could classify into four variables by using Exploratory Factors Analysis (EFA). This research imply for Instagram seller, they should pay attention to factors that found by this research to gain trust from the customers.
Peningkatan Produktifitas UKM Rumah Produksi Kimpuls di Banyumas dengan pembentukan Sel Usaha Agus Suroso; Ascaryan Rafinda; Amber Lumbantoruan; Putri Purwaningtyas; Ascariena Rafinda
Jurnal Ekonomi Bisnis dan Akuntansi (JEBA) Vol 20, No 4 (2018)
Publisher : Ilmu Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Unsoed

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (148.668 KB) | DOI: 10.32424/jeba.v20i4.1232

Abstract

Kegiatan ini bertujuan untuk mengetahui peningkatan produktifitas UKM rumah produksi kimpuls di Banyumas dengan pembentukan sel usaha. Metode yang digunakan dalam penelitian ini adalah pelatihan dengan metodesel usaha. Partisipan dikelompokan berdasarkan lokasi dan minat usahadengan metode partisipasi aktif. Metodepartisipasi aktif dilakukan untuk memberikan intervensi dan pendampingan usaha. Hasil riset ini menunjukkan bahwa sel usaha berhasil meningkatkan produktifitas rumah produksi kimpuls. Peningkatan produktifitas dapat memenuhi permintaan pasar sehingga pendapatan yang didapatkan rumah produksi meningkat. 
Co-Authors Agus Suroso Amber Lumbantoruan Ascaryan Rafinda Rafinda, Ascariena