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Hesti Kartika Sari
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Efektivitas Loyalty Program dalam Customer Relationship Management terhadap Kepuasan dan Loyalitas Pelanggan (Studi Kegiatan Divisi Retensi dalam Pelaksanaan Loyalty Program “Im3@School Community” pada PT Indosat Tbk. Kantor Cabang Malang) Sari, Hesti Kartika
Jurnal Ilmu Komunikasi Vol 6, No 2 (2009)
Publisher : Jurnal Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (497.926 KB)

Abstract

Abstract: The objective of this research is to analyze the influence of Loyalty Program in Customer Relationship Management (CRM) toward satisfaction and loyalty of PT Indosat Tbk. Malang Branch costumers. Loyalty Program is one of the customer retention’s strategies from PT Indosat Tbk. that belongs to development and application process of Customer Relationship Management (CRM). Dealing with that, a corporate could design a Loyalty Program that appropriate with their customers. This program will be very helpful for corporate to increase their customers’ satisfaction, and loyalty, and also to keep their customers influenced by others competitor’s offered. The data in this research analyzed by using linier regression analysis and the result of analysis shows that there are significant influence of Loyalty Program in Customer Relationship Management (CRM) toward costumer satisfaction and customer loyalty of PT Indosat Tbk. Malang Branch; and there are significant influence of satisfaction toward loyalty of PT Indosat Tbk. Malang Branch customers. Indeed, to produce loyal customer there is a need of strategy and has done by PT Indosat Tbk. through application of Customer Relationship Management with the highlight in Loyalty Program. This strategy proved could increase corporate business performs by increasing customer satisfaction and in the end could make the loyalty grow in them.
Efektivitas Loyalty Program dalam Customer Relationship Management terhadap Kepuasan dan Loyalitas Pelanggan (Studi Kegiatan Divisi Retensi dalam Pelaksanaan Loyalty Program “Im3@School Community” pada PT Indosat Tbk. Kantor Cabang Malang) Sari, Hesti Kartika
Jurnal ILMU KOMUNIKASI Vol 6, No 2 (2009)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (497.926 KB) | DOI: 10.24002/jik.v6i2.202

Abstract

Abstract: The objective of this research is to analyze the influence of Loyalty Program in Customer Relationship Management (CRM) toward satisfaction and loyalty of PT Indosat Tbk. Malang Branch costumers. Loyalty Program is one of the customer retention’s strategies from PT Indosat Tbk. that belongs to development and application process of Customer Relationship Management (CRM). Dealing with that, a corporate could design a Loyalty Program that appropriate with their customers. This program will be very helpful for corporate to increase their customers’ satisfaction, and loyalty, and also to keep their customers influenced by others competitor’s offered. The data in this research analyzed by using linier regression analysis and the result of analysis shows that there are significant influence of Loyalty Program in Customer Relationship Management (CRM) toward costumer satisfaction and customer loyalty of PT Indosat Tbk. Malang Branch; and there are significant influence of satisfaction toward loyalty of PT Indosat Tbk. Malang Branch customers. Indeed, to produce loyal customer there is a need of strategy and has done by PT Indosat Tbk. through application of Customer Relationship Management with the highlight in Loyalty Program. This strategy proved could increase corporate business performs by increasing customer satisfaction and in the end could make the loyalty grow in them.
Hubungan Tipe Tumor dengan Tumor Cachexia Syndrome pada Anak Maria Mexitalia; Hesti Kartika Sari; Bambang Sudarmanto
Medica Hospitalia : Journal of Clinical Medicine Vol. 1 No. 1 (2012): Med Hosp
Publisher : RSUP Dr. Kariadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (247.729 KB) | DOI: 10.36408/mhjcm.v1i1.38

Abstract

Latar Belakang : Tumor cachexia syndrome (TCS) terjadi pada 24% keganasan stadium awal dan lebih dari 80% pada stadium akhir akan mempengaruhi tingkat morbiditas dan mortalitas penyakit. TCS didefinisikan sebagai keadaan anoreksia, penurunan berat badan progresif, proteolisis, penurunan massa otot dan jaringan adiposa. Kejadian TCS sering dihubungkan dengan tipe tumor, dimana pada tumor padat lebih sering terjadi TCS dibanding keganasan darah (leukemia). Tujuan penelitian ini adalah membuktikan hubungan antara kejadian TCS dengan tipe tumor Metode : Desain kohort retrospektif berdasarkan catatan medik penderita keganasan pada anak yang dirawat di RSUP Dr.Kariadi Semarang pada bulan Januari 2007-Juni 2010. Kriteria inklusi adalah data rekam medis meliputi umur, antropometri (berat badan, panjang badan, lingkar lengan atas / LiLA), tipe tumor dan kadar albumin. Analisis statistik menggunakan kai kuadrat. Hasil : Dari 351 rekam medik, hanya 79 data yang lengkap, 46 dengan leukemia, 33 anak dengan tumor solid. Dari 46 anak dengan leukemia, 52,2% hipoalbuminemia dan 45,7% mempunyai LiLA dibawah standar. Sedangkan 33 anak dengan tumor solid 57,6% hipoalbuminemia, dan 51,5% mempunyai LiLA <-2SD. TCS didapatkan pada 62,5% leukemia dan 66,7% tumor solid. Tidak ada hubungan antara tipe tumor dengan kakeksia, hipoalbuminemia, LiLA di bawah standar, dan tumor cachexia syndrome. Kesimpulan : Prevalensi tumor chachexia syndrome pada leukemia sebesar 65,2% dan tumor solid sebesar 66,7%. Tidak ada hubungan antara tipe tumor dengan tumor cachexia syndrome. Kata kunci : Tumor chachexia syndrome, leukemia, tumor padat, anak
Efektivitas Loyalty Program dalam Customer Relationship Management terhadap Kepuasan dan Loyalitas Pelanggan (Studi Kegiatan Divisi Retensi dalam Pelaksanaan Loyalty Program “Im3@School Community” pada PT Indosat Tbk. Kantor Cabang Malang) Hesti Kartika Sari
Jurnal ILMU KOMUNIKASI Vol. 6 No. 2 (2009)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (497.926 KB) | DOI: 10.24002/jik.v6i2.202

Abstract

Abstract: The objective of this research is to analyze the influence of Loyalty Program in Customer Relationship Management (CRM) toward satisfaction and loyalty of PT Indosat Tbk. Malang Branch costumers. Loyalty Program is one of the customer retention’s strategies from PT Indosat Tbk. that belongs to development and application process of Customer Relationship Management (CRM). Dealing with that, a corporate could design a Loyalty Program that appropriate with their customers. This program will be very helpful for corporate to increase their customers’ satisfaction, and loyalty, and also to keep their customers influenced by others competitor’s offered. The data in this research analyzed by using linier regression analysis and the result of analysis shows that there are significant influence of Loyalty Program in Customer Relationship Management (CRM) toward costumer satisfaction and customer loyalty of PT Indosat Tbk. Malang Branch; and there are significant influence of satisfaction toward loyalty of PT Indosat Tbk. Malang Branch customers. Indeed, to produce loyal customer there is a need of strategy and has done by PT Indosat Tbk. through application of Customer Relationship Management with the highlight in Loyalty Program. This strategy proved could increase corporate business performs by increasing customer satisfaction and in the end could make the loyalty grow in them.
Co-Authors Bambang Sudarmanto Maria Mexitalia