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ELEMEN JURNALISTIK JUGA UNTUK BLOGGER? Harnita, Pratiwi Cristin
Interaksi: Jurnal Ilmu Komunikasi Vol 4, No 1 (2015): January 2015
Publisher : Master of Communication Science Program, Faculty of Social and Political Science, Diponego

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (364.839 KB) | DOI: 10.14710/interaksi.4.1.82-89

Abstract

AbstractIn this modern era, many changes occurred in the realm of communication in terms of both theory until the medium is one that is popular is the emergence of blogs. Remarkable development occurred, how ordinary people who could be a writer. This phenomenon show that not only journalists, or the scholar, but the housewife can be a writer for the blog. Nowadays, blogs became powerfull with such a information. Why powerfull? It’s because of freedom of journalistic that democracy to flourish. Blogs makes citizen very interesting, especially issues that do not appear in conventional mass media can be found in the personal blog as official criticism or goverment. Blogger can write many issue without pressure from press management or goverment. That’s why blogging activity is a part or citizen journalism. Some bloggers assume that the blog is open daily record then he can freely express their aspirations with either negative or positive. But now, the role of blogs far beyond the thinking of professional journalists, it turns out the blog evolved not only as a diary of course, but turned into a source of information most sought-after today. Bloggers need to know the elements of journalism. So, citizen journalists should be based on the nine elements of journalism and the foremost is the motivation behind any posts made. Most off all, the value basic of elemen journalistism for citizen journalism is indepency, freedom and social responcibility. In the end, blogging is how citizen journalists in good faith sharing information with each other. Thus the writings of the bloggers will be more meaningful and quality.
Pengembangan dan Implementasi Komunikasi Pendidikan Bencana Tsunami Pratiwi Cristin Harnita
Jurnal Komunikasi Pendidikan Vol 5, No 2 (2021)
Publisher : Universitas Veteran Bangun Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32585/jkp.v5i2.1586

Abstract

AbstractCommunication in disaster management uses a variety of media. In communication context, the media used as a channel for delivering messages that called the communication medium. This study aims to find the most effective disaster education communication based on a descriptive quantitative approach. Reserchers took samples aged 17-20 years old who had participated in disaster socialization activities that held by Meterorological, Climatological, and Geophysical Agency in Cilacap, Central Java, Indonesia and every respondent has had disaster experience. The number of research samples is 175 respondent. In the context of communication, the medium becomes important because it is a channel for delivering message.  An import function of communication is how medium can delivered message to be undesrstood together. The fuction of communication is providing information, education and persuasion. It was found that varioys activities have beed carried out such as Goes To School, which is used to deliver messages used some communication medium like pocket books, animated video, and power point template.  Fact findings related to the best communication medium  were sozialization (face to face meetings), films, public service advertisements, and roleplays. Meanwhile, animated learning videos in class are not very popular. Keywords: disaster education communication, communication medium, communication function
Perancangan dan produksi video kampanye sosial Indonesia tsunami alert Pratiwi Cristin Harnita; Ester Krisnawati
KACANEGARA Jurnal Pengabdian pada Masyarakat Vol 5, No 1 (2022): Januari
Publisher : Institut Teknologi Dirgantara Adisutjipto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28989/kacanegara.v5i1.1050

Abstract

Pengenalan akan potensi bencana tsunami penting dilakukan agar dapat meninimalisir korban jiwa. Pada survey yang dilakukan kepada anak-anak muda di Cilacap, video iklan  merupakan urutan kedua yang disukai sebagai media komunikasi pendidikan bencana. Di Jawa Tengah terdapat beberapa kabupaten yang merupakan zona merah rawan Tsunami yaitu Kabupaten Cilacap, dan Kebumen. Ratusan orang telah kehilangan nyawa dan tempat tinggal akibat bencana Tsunami. Adanya megatrust dan jejak tsunami purba menunjukkan bahwa kemungkinan akan terjadi bencana tsunami besar yang tidak dapat diperkirakan kapan terjadi. Masyarakat harus bersiap menghadapi segala kemungkinan. Perancangan dan produksi “Indonesia Tsunami Alert” dikemas dengan menarik, dengan pendekatan persuasif yang menunjukkan pembuktian dari para pakar yaitu BMKG, BPBD dan akademisi yang meneliti tentang tsunami di Jawa Tengah. Perancangan kampanye sosial berdurasi 2 menit ini bertujuan untuk meningkatkan kesadaran masyarakat khususnya anak muda (usia 15-25 tahun) yang berada di zona rawan tsunami untuk paham dengan tiga tanggap darurat tsunami  yaitu tanggap gempa bumi, tanggap peringatan  dan tanggap evakusi.  
Masihkah Perlu Khalayak Belajar Literasi Media? Pratiwi Cristin Harnita
Cakrawala Jurnal Penelitian Sosial Vol 6 No 1 (2017)
Publisher : Universitas Kristen Satya Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (155.368 KB)

Abstract

Masyarakat Indonesia sudah masuk dalam tahapan masyarakat informasi. Masyarakat informasi memiliki ciri utama yaitu aktif mengakses informasi. Berbagai macam media komunikasi dari model lama hingga media baru menuntut khalayak untuk bisa cerdas melakukan literasi. Khalayak aktif muncul karena sifat media komunikasi yang semakin interaktif. Semakin kompleks keunggulan suatu media, maka semakin banyak perhatian dan verifikasi yang perlu dilakukan agar tidak mudah disesatkan oleh berita-berita yang tidak bertanggung jawab. Banyak jurnalis bermunculan, mereka adalah orang-orang biasa, mereka bebas dengan opininya, namun mereka juga berupaya untuk memberi pengaruh kepada khalayak. Sehingga semakin beragamnya suber informasi menuntuk seseorang harus lebih peka terhadap informasi yang terimanya yaitu dengan mengembangkan kemampuan literasi. Kemampuan literasi kini menjadi mutlak dilakukan agar terhindarkan dari maksud-maksud tersembunyi yang dapat membawa dampak buruk bukannya mendapat faedah dari media komunikasi yang ada khususnya media baru.
IDENTIFIKASI TARGET KHALAYAK RADIO SUARA SURABAYA DI MEDIA SOSIAL Ester Krisnawati; Pratiwi Cristin Harnita
Cakrawala Jurnal Penelitian Sosial Vol 7 No 2 (2018)
Publisher : Universitas Kristen Satya Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1108.036 KB)

Abstract

The broadcasting world began to experience many changes along with the presence of new media until it led to media convergence. The phenomenon of convergence has brought many mass media to begin convergence to stay alive amid increasingly fierce media competition, one of which is Radio Suara Surabaya. This study aims to identify the target audience of Radio Suara Surabaya in social media that is Facebook, so that it can be known the suitability of the desired target audience, as well as to determine the extent of the contribution of social media that exists in meeting the information needs of the audience, especially young people. In this study, researchers used a qualitative research approach to the type of descriptive research. The results of this study explain that E100 is one of the media from Radio Suara Surabaya to target young people. The position of the E100 does not replace the presence of Radio Suara Surabaya but rather becomes a complementary medium for obtaining information. Through this E100, Radio Surabaya is trying to target generations
ANALISIS PENGARUH PROMOSI E-COMMERCE DI YOUTUBE TERHADAP BRAND AWARENESS DAN DAMPAKNYA TERHADAP MINAT BELI Angela Michelle Setiawan; Daru Purnomo; Pratiwi Cristin Harnita
Cakrawala Jurnal Penelitian Sosial Vol 10 No 1 (2021)
Publisher : Universitas Kristen Satya Wacana

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Abstract

This study is different from other studies because there is an additional variable that becomes the limiting between the independent and dependent variables, namely the brand awareness variable, so the researcher wants to see whether the intervening variables in the study have an influence on the independent and dependent variables. The purpose of this research is to prove that there are other variables besides buying interest which can influence promotion. The theory used is Aidca's theory which is considered to be a reference in effective promotion. The data analysis technique uses path analysis. And based on the results, the indirect effect is greater than the direct effect, so that many variables outside of buying interest have an influence on promotion. Obtained the value of the indirect effect of 0.391 which is greater than the value of the direct effect of 0.275.
PENGARUH PRODUCT PLACEMENT REBORN RICH DAN KEMASAN TERHADAP BRAND IMAGE SCARLETT WHITENING Angelica Ordelia; Pratiwi Cristin Harnita; Rendy Hermanto Abraham
JISOS: JURNAL ILMU SOSIAL Vol. 2 No. 5: Juni 2023
Publisher : Bajang Institute

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Abstract

Watching a film by streaming has become a new digital habit for the Indonesian people. Just like films from Indonesia, films from South Korea are also never separated from the presence of advertisements. One kind of advertising strategy that is currently used by marketers is called product placement. The purpose of this study is to determine the effect of product placement and packaging on Scarlett Whitening’s brand image in the Korean Drama Reborn Rich. This research method is a quantitative approach explanatory study, data was collected by distributing questionnaires to 128 respondents. The results of this research show that the effect of product placement and packaging on Scarlett Whitening’s brand image in the Korean Drama Reborn Rich is 17,4% on each variable