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All Journal Jurnal Ilmiah Universitas Batanghari Jambi J-MAS (Jurnal Manajemen dan Sains)
AKHMAD IRWANSYAH SIREGAR
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Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences

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ANALISIS FAKTOR YANG PALING DOMINAN DARI RASIO KEUANGAN YANG DAPAT MEMPENGARUHI KINERJA LABA BERSIH (STUDI KASUS PADA INDUSTRI FARMASI YANG GO PUBLIC TERDAFTAR DI BURSA EFEK INDONESIA) PERIODE 2009-2016 Ahmadi Ahmadi; Akhmad Irwansyah Siregar
Jurnal Ilmiah Universitas Batanghari Jambi Vol 17, No 3 (2017): Oktober
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (558.084 KB) | DOI: 10.33087/jiubj.v17i3.397

Abstract

This research is based on how a corporate work in accordance with the expected goals of the company, good long-term goal short-term and long term. the company is said to have good performance or not (in terms of financial management) can be measured by how, the company's ability to meet its obligations (debt) which will be due, how the company's ability to craft a structure funding, i.e. the comparison between debt and capital, how the company's ability to earn a profit, how the company's ability to develop as well as how the company's ability to manage the asset to its full potential. Mendapatakan gain/profit is the main goal of any company (corporate) established. Due to the success of any company or business units tremendously reflected by how capable the company gained profit. Other things that can be measured is whether the circumstances of how the company's liquidity at this time. If the company is in a State of barada illikuid are able to also contribute to profit at the company. Furthermore the company in meeting the need for working capital of course there are some policies, such as the sale of stock and debt policy or through loans (loan) or letter of offer beharga bonds (bond) as well as the instruments of other debt. In this case whether the debt has been taken to finance the company's already memberikkan impact on the acquisition of the company's profit. Dissamping that the company's current assets and additions to assets that appear on financial reports already provide growt against acquisition of keuantungan. This requires that the power of an existing asset have companies capable of contributing to the company to its full potential to achieve maximum profit or income. Therefore the above phenomenon inspired the author to create research that deals with how the company gain profit ability based on the conditions existing assets liquidity, sert debt policy which is whether It's been right and see where the most dominant factors which affected it. By using secondary data, using multiple linear regression analysis tools as well as based on the theories of toeri that exists, then the author wanted got the conclusion of testing theory – theory of tersebtu by taking objects on the company-the company that belongs on the pharmaceutical Industry 2009-2016 period.Keyword: rasio keuangan, laba bersih
PENGARUH PERAN TENAGA PERSONAL SELLING TERHADAP KEPUTUSAN MENJADI NASABAH PADA PT. ASURANSI CENTRAL ASIA (ACA) CABANG JAMBI Akhmad Irwansyah Siregar; Ahmad Tarmizi; Lia Andini
J-MAS (Jurnal Manajemen dan Sains) Vol 2, No 1 (2017): April
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (272.728 KB) | DOI: 10.33087/jmas.v2i1.13

Abstract

One strategy to win intense competition is by having the personal selling competent and professional. Personal selling is one of strategy of marketing for communicating information about products and services directly to the consumer ( face to face). Research objectives: 1) to know the influence role agent personal selling decision to Customers At PT. Asuransi Central Asia (ACA) Branch Jambi. .2) to know bigger the influence role agent personal selling decision to Customers At PT. Asuransi Central Asia (ACA) Branch Jambi. The data be used data primary data by questioner to 94 respondents. The method of analysis the data used linear regression simple. The results of the study based on the t value personal selling of -2,265 and t table of 1,622 from the comparison thitung = -2,265 smaller than ttabel = 1,622, H0 received Ha rejected it means agent personal selling not significant decision to Customers At PT. Asuransi Central Asia (ACA) Branch Jambi. The size of influence agent personal selling described by variable take the decision at  PT. Asuransi Central Asia (ACA) Branch Jambi of 5.3 percent. While the rest 94,7 percent influenced or described by other factors. Large relation between variables agent personal selling with the decision take the calculated with the correlation coefficient is 0,230 showed relationships low .Keyword : personal selling, insurance
Model Keputusan Pembelian Online Pasca Pandemi Covid-19 melalui Digital Marketing yang Dimediasi oleh Kepercayaan (Studi pada Masyarakat Kota Jambi) Akhmad Irwansyah Siregar
Jurnal Ilmiah Universitas Batanghari Jambi Vol 23, No 2 (2023): Juli
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v23i2.3937

Abstract

This study aims to analyze the effect of digital marketing on consumer purchasing decisions, both directly and indirectly through trust. The population in this study are Jambi people who have made purchases online. Where the samples taken in this study were 120 respondents. The approach in this study uses a quantitative approach with survey methods and uses Partial Least Square (PLS) data analysis. But before the analysis, the outer model was tested first through validity and reliability tests. Then do the Inner Model test through the R-Square and F-Square tests. The results of the study show that digital marketing has an influence on online purchasing decisions, both directly and indirectly through trust. This explains that if a company can maximize digital marketing then this will be able to increase public trust in a product or service. Then the trust that is formed will make people confident in deciding to buy a product. In the sense that trust is a key factor to improve purchasing decisions.
Co-Authors Ahmad Tarmizi Ahmadi Ahmadi Lia Andini