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PENGARUH PROFITABILITAS DAN LEVERAGE KEUANGAN TERHADAP RETURN SAHAM PADA PERUSAHAAN INDUSTRI KONSUMSI MAKANAN DAN MINUMAN YANG TERDAFTAR DI BURSA EFEK INDONESIA Roy Budiharjo
Profita : Komunikasi Ilmiah Akuntansi dan Perpajakan Vol 11, No 3 (2018)
Publisher : Fakultas Ekonomi Dan Bisnis, Universitas Mercu Buana, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (497.101 KB) | DOI: 10.22441/profita.2018.v11.03.008

Abstract

The purpose of this study is to determine the effect of return on assets (ROA), return on equity (ROE) and debt to equity ratio (DER) to stock prices. Secondary data were collected by sample from a group of consumer goods manufacturing industries listed on the Indonesian stock exchanges for the period 2014 - 2016. Sampling in this research use purposive sampling method with criterion as (1) listed in Indonesia Stock Exchange year 2014 - 2016. (2) always looks annual financial report during period 2014 - 2016. (3) always have advantage. Data required in this study were taken from Indonesian Capital Market Directory (ICMD) 2014-2016. This study uses multiple linear regression analysis where for partial test using t test and simultaneous test using anova statistic test. The statistical test is done by t test and multiple linear regression analysis, before this test is done first classical assumption test. The result of the research shows that: 1) Based on partial research result, it can be seen that the amount of return on assets (ROA) produced by the company has no significant effect on stock return; 2) Based on the results of partial research, it can be seen that the return on equity (ROE) of the company has no significant effect on stock returns; 3) Based on the results of partial research, it can be seen that the debt to equity ratio (DER) has a positive and insignificant effect on stock returns.
Marketing Strategy So that Buyers Immediately Decide to Buy On Tiktok Diana Novita; Roy Budiharjo; Novawiguna Kemalasari; Muhammad Laras Widyanto; Sri Kurniawati
Jurnal Pengabdian Masyarakat Formosa Vol. 1 No. 2 (2022): Juni, 2022
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jpmf.v1i2.593

Abstract

The right marketing strategy should match the media you use. In particular, marketing activities can now be performed through a variety of media platforms, so this condition requires caution when planning marketing procedures. The motive of advertising is to trade the delivered cost that exists as many consumers as feasible, as regularly as feasible in order that consumers earnings and dealers’ earnings, so to "Exchange" we want to "Offer." The maximum crucial factor in a enterprise isn't an office, now no longer technology, now no longer a products or services however the `Offer'. Primarily based totally on that we're in the end glad that the trouble that arises is how it may be understood and implemented in our enterprise in order that customers can come and purchase from us and what platform are we able to use? We perform these studies primarily based totally at the discourse in books, clinical magazines and additionally journals approximately advertising techniques that we read. The studies that we use is primarily based totally on a survey that we performed via the Google Survey Form.
Pengaruh Kinerja Keuangan dan Pengungkapan Corporate Social Responsibility terhadap Harga Saham pada Perusahaan Infrastuktur Roy Budiharjo; Ardio Sagita; Swarmilah Hariani
JUDICIOUS Vol 3 No 2 (2022): Judicious
Publisher : Neolectura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37010/jdc.v3i2.1105

Abstract

The aim of this research is to analyze the effect of profitability, liquidity, disclosure of corporate social responsibility and company size on stock prices. The population in this study are all Infrastructure Sector Companies listed on the Indonesia Stock Exchange for the period 2016 - 2020. Sampling in this study used a purposive sampling method with the following criteria: (1) Infrastructure sector companies listed on the Indonesia Stock Exchange for the 2016 period - 2020. The data needed in this study were taken from the Indonesian Capital Market Directory (ICMD) 2016-2020. The data collection method used in this study is the documentation method. The statistical test was carried out using the t test and multiple linear regression analysis, which was previously carried out by the classical assumption test. The results of this study indicate that: disclosure of corporate social responsibility has a positive effect on stock prices, while profitability is proxied by return on assets, liquidity is proxied by the current ratio, and company size has no significant effect on stock prices.