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Prinsip Dasar Muamalah Keuangan Syariah (Maliyah ) admin; Muhammad Arif Fadhillah Lubis
Wahana Islamika: Jurnal Studi Keislaman Vol 1 No 1 (2015): Wahana Islamika: Jurnal Studi Keislaman
Publisher : SEKOLAH TINGGI AGAMA ISLAM AL-HUSAIN MAGELANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (491.246 KB) | DOI: 10.5281/wahanaislamika.v1i1.2

Abstract

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Systematic Literature Review Tentang Loyalitas Nasabah Bank Syariah Di Indonesia Muhammad Arif Fadhillah Lubis; Muthmainnah Muthmainnah
Ulumuddin: Jurnal Ilmu-ilmu Keislaman Vol 13 No 2 (2023): Ulumuddin: Jurnal Ilmu-Ilmu Keislaman (In Progress)
Publisher : Universitas Cokroaminoto Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47200/ulumuddin.v13i2.1856

Abstract

In the current era of competition in the banking industry, customer loyalty is a key factor in the existence of Islamic banks. Not a few research results show that customer loyalty among Islamic banks simultaneously influences the increase in profits of Islamic banks so that they can gain a wider market share. This article aims to examine journal papers that discuss customer loyalty in Islamic banks. This study used the systematic literature review (SLR) method with samples in the form of secondary data from journals that were searched through the Google Scholar database. The research results from the Systematic Literature Review show that the Islamic bank that has been studied the most by researchers is Bank Syariah Indonesia (BSI). The most widely used data collection technique was a questionnaire. The factor that most influences customer loyalty is service quality, followed by customer satisfaction.