Andika Nuraga Budiman
Fakultas Ekonomi dan Bisnis, Universitas YARSI

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What is affecting Muslim to Subscribing Halal Restaurant? Andika Nuraga Budiman
Jurnal Orientasi Bisnis dan Entrepreneurship (JOBS) Vol 1, No 2 (2020): DESEMBER 2020
Publisher : Lembaga Penelitian Universitas YARSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33476/jobs.v1i2.1687


The purpose of this study is to investigate the perception of Muslim costumers who always subscribing Halal restaurant without any doubt whenever they find Halal logo in restaurant or without it. This research is already finished with supported of SPSS ver.23. 200 respondents were giving the contribution to make this research. The sample section of the research was took by convenience sample as located in Bogor, as well as Muslim Bogor which they already understand about role of Halal in their life. Independent variables have been designed using Halal logo and Advertising. The result shows that despite all the hypothesis testing were investigate significantly, the mediation of consumer’s attitude was significantly mediate them to subscribe Halal restaurant. Which is the Muslim of Bogor were keep the Islam rule as an obligation to always consume permissible food and beverage in guarantee Halal in restaurant.
Entrepreneurial Literacy Development Program for Generation Z Student of Madrasah Aliyah: Program Pengembangan Literasi Kewirausahaan Pada Generasi Z Siswa Madrasah Aliyah Ananta Hagabean; Andika Nuraga Budiman; Raousydiy Raousydiy
Journal of Entrepreneurship and Community Innovations Vol 2 No 1 (2023): AGUSTUS 2023
Publisher : Faculty of Economics and Business YARSI University, Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33476/jeci.v2i1.58


In recent years, Indonesia's population is dominated by young people and most of them are Muslim. However, this condition is inversely proportional to the low level of entrepreneurial literacy in Indonesia. Thus, there is a need for early education in the younger generation who are studying high school or equivalent. The purpose of this activity is to introduce entrepreneurial skills and provide understanding to Generation Z students of MAN 3 Jakarta. In fact, this workshop will use video media, presentations and modules related to entrepreneurship to educate and foster the entrepreneurial spirit of MAN 3 Jakarta students. The results of this activity indicated that after the workshop, the number of students who were motivated to become young Muslim entrepreneurs had increased. Moreover, their passion and self-confidence, business ideas, and business conceptual ability also increased significantly after workshop. This event had strongly impact to increase the entrepreneurial intention among Madrasah Aliyah students. Therefore, this entrepreneurship education workshop needs to be developed and implemented on a large scale, not only for high school students, but the millennial generation in general.