Article Per Year (5 Year)
p-Index From 2019 - 2024
0.23
P-Index
This Author published in this journals
All Journal EKONOMIS : Journal of Economics and Business
Putri Oktaviani Devi
Politeknik Piksi Ganesha Bandung
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Pengaruh Kualitas Pelayanan terhadap Kepuasan Pelanggan pada Massa Coffee Shop Bandung Putri Oktaviani Devi; Ramayani Yusuf
Ekonomis: Journal of Economics and Business Vol 6, No 1 (2022): Maret
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v6i1.496

Abstract

The aim of this research is to see how the quality of service affects customer satisfaction at Massa Coffee Shop in Bandung. With a total of 70 respondents, this study was done by doing the observation technique and customer dispersion of Massa Coffee Shop Bandung. In this study, snowball sampling was utilized as a sample method. The validity, reliability, and normalcy tests, as well as the basic linear regression test, the T test (hypothesis test), the F test (together test), and the R2 test, were all employed in this study (test of determination). According to research, service quality has a 62,1% significant effect on customer satisfaction, with the remaining 37,9% coming from other variables not included in the research.
Co-Authors YUSUF, RAMAYANI