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PENGARUH WEBSITE, PROMOSI, DAN KEPERCAYAAN TERHADAP KEPUTUSAN PEMBELIAN (Studi pada Konsumen Iklan Baris Otomotif, PT. Olx Indonesia) Koen Hendrawan; Agus Sriyanto; Kartini Istikomah
Jurnal Ekonomika dan Manajemen Vol 10, No 1 (2021)
Publisher : Universitas Budi Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (833.747 KB) | DOI: 10.36080/jem.v10i1.1772

Abstract

Penelitian ini dilakukan untuk menganalisis pengaruh website, promosi dan kepercayaan terhadap keputusan pembelian iklan baris otomotif PT OLX Indonesia di Jakarta.Variabel yang digunakan penulis dalam penelitian ini adalah   website (X1), promosi (X2), kepercayaan (X3) mempengaruhi keputusan pembelian (Y) sebagai variabel dependennya. Pada penelitian ini, penulis menggunakan menggambil data dengan cara mengambil kuesioner pada 69 responden. Metode yang penulis gunakan dalam penelitian ini adalah purposive sampling. Sedangkan masing-masing variabel yang penulis gunakan adalah skala likert dengan pengukuran lima tingkatan jawaban. Data yang diperoleh penulis melalui kuesioner dioleh oleh peneliti menggunakan software SPSS 22. Alat analisis yang digunakan oleh penulis adalah regresi linear berganda, analisis korelasi, analisis koefisiensi determinasi dan uji hipotesis yakni uji t. Hasil dari penelitian ini adalah Website berpengaruh terhadap keputusan pembelian space iklan otomotif di PT OLX Indonesia. Promosi berpengaruh terhadap keputusan pembelian space iklan otomotif di PT OLX Indonesia. Kepercayaan berpengaruh terhadap keputusan pembelian space iklan otomotif di PT OLX Indonesia.
The Influence of The Human Development Index, Unemployment Rate, and Illiteracy Population on Poverty Level in Indonesia for the Period 2015-2020 Hasan Ipmawan; Dwi Kristanto; Koen Hendrawan; Aris Wahyu Kuncoro
MUHARRIK: Jurnal Dakwah dan Sosial Vol 5 No 1 (2022): Muharrik: Jurnal Dakwah dan Sosial
Publisher : Fakultas Dakwah Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/muharrik.v5i1.1372

Abstract

Unemployment and poverty are issues that require serious and systematic solutions. So far, the human development index, unemployment rate, and illiteracy rate have dominated. This study looks into how the Human Development Index affects poverty in Indonesia. Second, examine the impact of Unemployment on poverty in Indonesia. Third, examine the impact of Illiteracy on poverty in Indonesia. The Stepwise technique was chosen in this study because it provides information on the independent variables that influence the dependent variable. The Human Development Index, Education Level, and Illiteracy Population were studied sequentially. This study employed secondary data. The statistics were gathered from third sources and are available at the Central Statistics Agency (BPS). The research shows that the three variables are directly associated with poverty in Indonesia. Less effective programs tend to be partial. So, as a policymaker, the government must start an integrated program focusing on the three points mentioned.
Socialization Of Usaha Soul Improvement through the Role of Waste Banks as UKM For Economic Drivers at The Al Azka Kamila Indonesia Foundation Aris Wahyu Kuncoro; Pambuko Naryoto; Dwi Kristanto; Koen Hendrawan; Yuni Kasmawati; Hasan Ipmawan; Muhamad Jusmanyah
Civil Officium: Journal of Empirical Studies on Social Science Vol. 1 No. 2 (2022)
Publisher : Perkumpulan Alumni dan Santri Mahyajatul Qurro'

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53754/civilofficium.v1i2.450

Abstract

The waste problem is not only related to landfills, as has been the case so far, because the waste management system involves many parties, including waste producers (such as households, markets, institutions, industries, and others), managers (and contractors), regulators, the informal sector, and communities affected by waste management. Its completion requires the involvement of all relevant parties and various approaches. By looking at the above description, it is important to undertake counseling or socialization about the waste management system "Trash Bank" through community engagement, to find out how well this program works to reduce waste generation and turn waste into items of economic worth / Indirectly, this action will develop the Waste Processing Household Industry Group, organic fertilizer/compost, and create a healthy environment. With this PKM activity, it's intended that public awareness of the entrepreneurial spirit would grow. This service seeks to spread awareness and understanding of Waste Bank's waste management to promote a healthy and successful community. Improving school-community interactions (Budi Luhur University). Budi Luhur University's Tridharma community service program. Al Azka Kamila Indonesia Foundation: Increase knowledge, understanding, and entrepreneurial spirit in trash banks with commercial value. Develop the community's creative economy through reusing garbage. Increase awareness of the importance of a healthy environment. This community service was well-executed. Face-to-face or lecture training was given to the socializing committee. Al Azka Kamila Indonesia Foundation socialization resources on improving business spirit through waste banks as SMEs to drive the economy.