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All Journal Isamic Communication Journal Proceedings of International Conference on Da'wa and Communication Jurnal Komunikasi Islam (J-KIs) Jurnal Komunikasi Islam Iqtida: Journal of Da'wah and Communication
Vyki Mazaya
UIN K.H. Abdurrahman Wahid Pekalongan
Religion Arts Humanities Languange, Linguistic, Communication & Media Social Sciences

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CYBERDAKWAH SEBAGAI FILTER PENYEBARAN HOAX Mazaya, Vyki
Islamic Communication Journal Vol 4, No 1 (2019): EDISI JANUARI - JUNI
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/icj.2019.4.1.3588

Abstract

The internet has become an important part of the interactive communication of the Indonesian people. Information exchange is becoming faster with the advancement of information technology because everyone can easily access and share the information they receive. The ease of sharing information on the other hand can have a negative impact if it turns out that the information received is not clarified in advance. There needs to be an effort and awareness from internet users to prevent the spread of hoaxes on the internet, namely cyberdakwah. Cyberdakwah is an amar ma'ruf nahi munkar activity using internet media. Da'iof cyberdakwah needs to master information technology as one of the main weapons because the target of its dakwah is internet users. Da’i of cyberdakwahalso needs to understand netiquette (internet ethics) besides also having to understand the ethics of da'wahbased on Islamic teachings. This is because in exchanging information there are ethics and values that generally become a common agreement even though the rule may not be written. 
CYBERDAKWAH SEBAGAI FILTER PENYEBARAN HOAX Mazaya, Vyki
Islamic Communication Journal Vol 4, No 1 (2019): EDISI JANUARI - JUNI
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/icj.2019.4.1.3588

Abstract

The internet has become an important part of the interactive communication of the Indonesian people. Information exchange is becoming faster with the advancement of information technology because everyone can easily access and share the information they receive. The ease of sharing information on the other hand can have a negative impact if it turns out that the information received is not clarified in advance. There needs to be an effort and awareness from internet users to prevent the spread of hoaxes on the internet, namely cyberdakwah. Cyberdakwah is an amar ma'ruf nahi munkar activity using internet media. Da'iof cyberdakwah needs to master information technology as one of the main weapons because the target of its dakwah is internet users. Da’i of cyberdakwahalso needs to understand netiquette (internet ethics) besides also having to understand the ethics of da'wahbased on Islamic teachings. This is because in exchanging information there are ethics and values that generally become a common agreement even though the rule may not be written. 
CYBERDAKWAH SEBAGAI FILTER PENYEBARAN HOAX Vyki Mazaya
Islamic Communication Journal Vol 4, No 1 (2019)
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/icj.2019.4.1.3588

Abstract

The internet has become an important part of the interactive communication of the Indonesian people. Information exchange is becoming faster with the advancement of information technology because everyone can easily access and share the information they receive. The ease of sharing information on the other hand can have a negative impact if it turns out that the information received is not clarified in advance. There needs to be an effort and awareness from internet users to prevent the spread of hoaxes on the internet, namely cyberdakwah. Cyberdakwah is an amar ma'ruf nahi munkar activity using internet media. Da'iof cyberdakwah needs to master information technology as one of the main weapons because the target of its dakwah is internet users. Da’i of cyberdakwahalso needs to understand netiquette (internet ethics) besides also having to understand the ethics of da'wahbased on Islamic teachings. This is because in exchanging information there are ethics and values that generally become a common agreement even though the rule may not be written. 
Modification of Da'wa through Internalization of Da'watainment in Prank Video Content on Youtube Vyki Mazaya; Rizza Olivia Novitasari
Proceedings of International Conference on Da'wa and Communication Vol. 3 No. 1 (2021): Initiating a New Paradigm on Da’wa and Communication for the Post-Pandemic Era
Publisher : Da’wa and Communication Faculty of the Sunan Ampel State Islamic University, Surabaya, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/icondac.v3i1.483

Abstract

Da'wa efforts in the era of disruption with the presence of online-based new media provide a space of expression for anyone to convey da'wa through unlimited creativity with various innovations. Da'wa is not always delivered seriously in a formal atmosphere but da'wa can be packaged in a relaxed manner, can be enjoyed in a relaxed and even entertaining way. Collaboration between da'wa and entertainment known as da'watainment is expected to be able to attract the millennial generation who are the largest users of Youtube media so that da'wa messages can be packaged through communication media that are close to the world of the millennial generation with concepts that are trending among millennials, one of which is prank. Prank content had gone viral after drawing a lot of criticism and protests because it contained useless substances and actually caused harm. Creative ideas are needed to modify useless content into useful content that is still interesting and entertaining. This study describes qualitatively descriptive from the data obtained from virtual observations on prank content and prank shalawat on Gus Aldi's Youtube channel which inspires millennial da'i-da'i in conveying da'wa messages through Youtube. In this content there is a varied structure in broadcasting shalawat as well as other messages of Islamic teachings which are also conveyed in a humorous, relaxed, and entertaining way.
Strategi Viralisasi Konten Dakwah di Kanal Youtube Vyki Mazaya
Jurnal Komunikasi Islam Vol. 11 No. 2 (2021): December
Publisher : Program Studi Komunikasi dan Penyiaran Islam Fakultas Dakwah dan Komunikasi UIN Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/jki.2021.11.2.290-323

Abstract

Currently some da'wah activists are creating da'wah content channels on Youtube and other social media. This study aims to explore the strategy of viralization of the preaching content of Ustadz Abdul Somad, Gus Miftah and Gus Nur on the Youtube channel. Using a descriptive qualitative approach and through observation and documentation techniques, the results of this study reveal that the da'wah video content created by those three Islamic preachers that are considered viral have characteristics, first, the da'wah messages contain a conflict dimension that are likely to attract the curiosity of the audience. Second, technically the da'wah video content has an interesting title, offers a novelty theme, containing humor, answers religious issues clearly, and has quality da'wah material. Third, the da'i must be credible and have a da'wah strategy that is in accordance with the mad'u's needs.
Cyberbullying on YouTube social media: Ria Ricis's feedback on haters Diyanti Diyanti; Vyki Mazaya
Islamic Communication Journal Vol 7, No 2 (2022)
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/icj.2022.7.2.12318

Abstract

Interactive communication in virtual space enables free and uncontrolled communication. This study aims to know the communication of Ria Ricis and the netizen and her feedback on haters. Ria Ricis is an influencer who often gets a negative response the netizen on her social media contents. This study will look at Ria Ricis feedback communication patterns on YouTube with Wilbur Schramm's theory. The data source was based on the haters' comments on a video "Ricis reaction in reading hate comments on Tiktok…Wkwk" uploaded by RICIS TV YouTube channel. The data analysis technique used data reduction, display, and conclusion. The result showed that the communication process started from some Ria Ricis posts on a TikTok account get many negative comments from the netizen. Then, there was a lot of pressure from her fans. So, she then created a YouTube video as the Ria Ricis's positive feedback for the haters.  A positive response to the haters is given to minimize the occurrence of an unhealthy communication atmosphere and to reduce endless communication conflicts. The results of this study contribute to strengthening the existence of Islamic communication principles which can become a moral basis for communication activities on social media. ***Komunikasi interaktif di ruang maya memungkinkan komunikasi yang bebas dan tidak terkendali. Studi ini bertujuan untuk mengetahui komunikasi Ria Ricis dan netizen serta tanggapannya terhadap haters. Ria Ricis merupakan salah satu influencer yang sering mendapatkan respon negatif dari netizen pada konten media sosialnya. Studi ini akan melihat pola komunikasi umpan balik Ria Ricis di YouTube dengan teori Wilbur Schramm. Sumber datanya berdasarkan komentar para haters pada video “Reaksi Ricis membaca komentar kebencian di Tiktok...Wkwk” yang diunggah kanal YouTube RICIS TV. Teknik analisis data menggunakan reduksi data, display data, dan penarikan kesimpulan. Hasil kajian menunjukkan bahwa proses komunikasi yang dimulai dari beberapa postingan Ria Ricis di akun TikTok mendapatkan banyak komentar negatif dari netizen. Kemudian, ada banyak tekanan dari para penggemarnya sehingga ia lantas membuat video YouTube sebagai tanggapan positif Ria Ricis terhadap para haters. Tanggapan positif terhadap para pembenci diberikan untuk meminimalisir terjadinya suasana komunikasi yang tidak sehat dan untuk meredam konflik komunikasi yang tidak berkesudahan. Hasil studi ini berkontribusi bagi penguatan eksistensi prinsip komunikasi Islam yang dapat menjadi basis moral bagi kegiatan berkomunikasi di media sosial.
Youtube Sebagai Strategi Dakwah Milenial Hikmah Fitriyani; Nur Sholekhati; Nailatun Nafisah; Nur Hanifah; Vyki Mazaya
Bahasa Indonesia Vol 4 No 1 (2023): J-Kis: Jurnal Komunikasi Islam Juni 2023
Publisher : Program Studi Komunikasi dan Penyiaran Islam IAI Pangeran Diponegoro Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53429/j-kis.v4i1.651

Abstract

Perkembangan teknologi komunikasi dan informasi yang semakin pesat berdampak pada munculnya beragam inovasi media teknologi komunikasi dan informasi yang mempermudah kehidupan manusia dalam berbagai aspek kehidupan tak terkecuali bidang dakwah. Saat ini dakwah dengan media digital sedang menjadi tren di kalangan pendakwah yang banyak disukai oleh kaum milenial. Media digital yang digunakan diantaranya adalah media sosial seperti Youtube. Salah satu pendakwah yang giat berdakwah dengan media youtube adalah Habib Husein Jafar Al-Hadar melalui channel Youtube Jeda Nulis. Penelitian ini bertujuan untuk mengetahui strategi dakwah melalui Youtube bagi kaum milenial pada channel Youtube Jeda Nulis milik Habib Husein Jafar. Tulisan ini menggunakan metode deskriptif kualitatif untuk menganalisis data yang diperoleh melalui observasi channel Youtube Jeda Nulis. Hasil penelitian menyimpulkan: Youtube merupakan hasil dari perkembangan teknologi dan komunikasi yang semakin pesat serta banyak diminati kaum milenial. Habib Jafar juga salah satu pendakwah yang memanfaatkan Youtube sebagai media dakwahnya. Strategi yang dilakukan Habib Jafar dalam berdakwah menggunakan Youtube diantaranya dengan membuat konten yang sesuai dengan generasi milenial, menggunakan slang bahasa gaul, kualitas video yang menarik dan berpenampilan layaknya anak muda. Selain itu Habib Jafar juga mengoptimalkan algoritma Youtube agar konten yang dibuat dapat direkomendasikan.
Smart Dakwah di Era Society 5.0 ; Da'i Virtual dalam New Media Vyki Mazaya
IQTIDA : Journal of Da'wah and Communication Vol. 2 No. 01 (2022)
Publisher : Faculty of Ushuluddin and Dakwah, UIN K.H. Abdurrahman Wahid Pekalongan, Central Java, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1408.729 KB) | DOI: 10.28918/iqtida.v2i01.5366

Abstract

The era of Society 5.0 gave rise to a new tradition in the use of technology as problem solving in all aspects of life in order to provide convenience for society, including in overcoming religious problems. The activity of studying (deepening religious knowledge) switched to studying virtually through new media. The ease of accessing new media is one of the advantages but da'wah content in new media is brought by da’i who have diverse patterns. The concern is the spread of da'wah content that is exclusive because it triggers the disintegration of religious people and radicalism considering that Indonesians are mostly users of smartphones and social media but the literacy rate is very low in the world. Smart da'wah efforts are needed as an adaptive step in the era of society 5.0 by prioritizing moderate (inclusive) Islamic content by considering various elements in da'wah. The number of da'wah influencers as content creators who do not have the depth of Islamic religious knowledge but have a spirit in spreading goodness (da’i muqallid) in new media becomes a positive thing. However, mad'u needs to understand the level of da’i and choose the content to be used as a reference from da’i which has the level of da’i mujtahid or da’i muttabi'. Mastery of technology and skills in packaging da'wah content is needed for virtual da’i in new media so that da'wah content uploaded in new media can attract mad'u. SWOT analysis is needed to carry out da'wah in the era of society 5.0.
Co-Authors Diyanti Diyanti Hikmah Fitriyani Nailatun Nafisah Nur Hanifah Nur Sholekhati Rizza Olivia Novitasari