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All Journal ASEAN Journal on Hospitality and Tourism Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan
Fulka 'Ilmy Avicenna Ralinas
Universitas Jember
Humanities Decision Sciences, Operations Research & Management Engineering Environmental Science Languange, Linguistic, Communication & Media Social Sciences

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Recovery Strategies of Tourism Businesses in the COVID-19 Pandemic in Indonesia Fulka 'Ilmy Avicenna Ralinas; Juhanda Juhanda; Faozen Faozen; Hadi Jatmiko
ASEAN Journal on Hospitality and Tourism Vol. 20 No. 1 (2022):
Publisher : Centre For Tourism Planning and Development

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/ajht.2022.20.1.07

Abstract

This paper explores compatible recovery strategies executed by the tourism business owners to survive their businesses due to the undeniable stagnation of the Covid-19 pandemic in Indonesia. The present study utilizes semi-structured online interviews to explore participants' activities, experiences, and strategies to maintain the tourism business during the COVID-19 pandemic. We garnered all data concerning the practical field experiences of participants by distributing google forms and collected further information from communication via telephone and WhatsApp. The research results showcased three strategies for the tourism business survival: improving hygiene and health standards, intensifying promotion, and operational cost control. Practically, this research will benefit tourism businesses to be more resilient in uncertain conditions in the future. The current study also contributes to the authority to resolve relevant policies incorporated with economic recovery related to the crisis due to the pandemic.
Recovery Strategies of Tourism Businesses in COVID-19 Pandemic in Indonesia Juhanda; Fulka 'Ilmy Avicenna Ralinas; Faozen; Hadi Jatmiko
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 6 No. 1 (2022)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v6i1.462

Abstract

This paper explores compatible recovery strategies executed by the tourism business doers to survive their businesses due to the undeniable stagnation of the Covid-19 pandemic in Indonesia. The present study utilizes semi-structured online interviews to explore participants' activities, experiences, and strategies to maintain the tourism business during the COVID-19 pandemic. We garnered all data concerning the practical field experiences of participants by distributing google forms and collected further information from communication via telephone and WhatsApp chats. The research results showcased three strategies for the tourism business survival: improving hygiene and health standards, intensifying promotion, and operational cost control. Practically, this research will benefit tourism businesses to be more resilient in uncertain conditions in the future. The current study also contributes to the authority to resolve relevant policies incorporated with economic recovery related to the crisis due to the pandemic.
Co-Authors Faozen Faozen Hadi Jatmiko Juhanda Juhanda Juhanda