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PENGARUH CITRA MEREK DAN PROMOSI PENJUALAN MELALUI MEDIA SOSIAL INSTAGRAM TERHADAP KEPUTUSAN PEMBELIAN PADA LAUNDRY 5ASEC CABANG MAKASSAR Widiawati, Andi; Syafii, Muhammad Iwan
Jurnal BISNIS & KEWIRAUSAHAAN Vol 6 No 2 (2017): Jurnal BISNIS & KEWIRAUSAHAAN
Publisher : Jurnal BISNIS & KEWIRAUSAHAAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (496.049 KB)

The purpose examine is to review determine how far of influence of brand image and sales promotion through social media instagram buying decision against laundry on 5asec Makassar branch. Methods used research is multiple regression analysis, t-test, f-test. Based on the findings of regression analysis so findings that brand image has positive effect buying decision against at laundry 5asec Makassar branch, so the first hypothesis with proven. Based on the findings of the regression processed findings that the sales promotion trhougtsocial media instagramhas a positive impact buying decision against at laundry 5asec Makassar branch, so the second hypothesis with the proposed proven. From the results of hypothesis testing that has done that both variables equally influential joint operations against buying decision at laundry 5aSec Makassar branch, so third hypothesis with proven.

PENGARUH BERBAGAI VARIABEL INDIVIDU TERHADAP PERILAKU KARYAWAN DALAM ORGANISASI Widiawati, Andi
Jurnal BISNIS & KEWIRAUSAHAAN Vol 4 No 1 (2015): Jurnal BISNIS & KEWIRAUSAHAAN
Publisher : Jurnal BISNIS & KEWIRAUSAHAAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (143.104 KB)

The problem of the behavior of individuals and groups is a very complicated problem often faced by all managers of various organizations, therefore it is essential to be studied and understood so that organizational goals can be achieved effectively and efficiently. Organizational leaders pay more attention to various variables individuals within the organization, it is very influential on behavior caused by the employees in the organization in support of the achievement of organizational goals. Results of research on the relationship between satisfaction and -produktivitas have happy employees create goals based on the assumption that it will get the highest happiness high productivity turns out wrong , the leaders will produce better things by directing their attention mainly keapa that will help employees be more productive .

PENGARUH CITRA MEREK DAN PROMOSI PENJUALAN MELALUI MEDIA SOSIAL INSTAGRAM TERHADAP KEPUTUSAN PEMBELIAN PADA LAUNDRY 5ASEC CABANG MAKASSAR Widiawati, Andi; Syafii, Muhammad Iwan
Jurnal BISNIS & KEWIRAUSAHAAN Vol 6 No 2 (2017): Jurnal BISNIS & KEWIRAUSAHAAN
Publisher : Jurnal BISNIS & KEWIRAUSAHAAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (496.049 KB)

The purpose examine is to review determine how far of influence of brand image and sales promotion through social media instagram buying decision against laundry on 5asec Makassar branch. Methods used research is multiple regression analysis, t-test, f-test. Based on the findings of regression analysis so findings that brand image has positive effect buying decision against at laundry 5asec Makassar branch, so the first hypothesis with proven. Based on the findings of the regression processed findings that the sales promotion trhougtsocial media instagramhas a positive impact buying decision against at laundry 5asec Makassar branch, so the second hypothesis with the proposed proven. From the results of hypothesis testing that has done that both variables equally influential joint operations against buying decision at laundry 5aSec Makassar branch, so third hypothesis with proven.

PENGARUH BERBAGAI VARIABEL INDIVIDU TERHADAP PERILAKU KARYAWAN DALAM ORGANISASI Widiawati, Andi
Jurnal BISNIS & KEWIRAUSAHAAN Vol 4 No 1 (2015): Jurnal BISNIS & KEWIRAUSAHAAN
Publisher : Jurnal BISNIS & KEWIRAUSAHAAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (143.104 KB)

The problem of the behavior of individuals and groups is a very complicated problem often faced by all managers of various organizations, therefore it is essential to be studied and understood so that organizational goals can be achieved effectively and efficiently. Organizational leaders pay more attention to various variables individuals within the organization, it is very influential on behavior caused by the employees in the organization in support of the achievement of organizational goals. Results of research on the relationship between satisfaction and -produktivitas have happy employees create goals based on the assumption that it will get the highest happiness high productivity turns out wrong , the leaders will produce better things by directing their attention mainly keapa that will help employees be more productive .

PENGARUH SUMBER DAYA MANUSIA DAN LINGKUNGAN WIRAUSAHA TERHADAP UPAYA MENGURANGI PENGANGGURAN DI KABUPATEN GOWA Widiawati, Andi
Jurnal BISNIS & KEWIRAUSAHAAN Vol 8 No 4 (2019): Jurnal BISNIS & KEWIRAUSAHAAN
Publisher : Jurnal BISNIS & KEWIRAUSAHAAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (139.179 KB)

MSMEs in Gowa Regency have increased compared to the previous year. Nevertheless, the increase in the number is not necessarily followed by business success. For this reason, it is important to know what factors influence MSME performance. This study aims to determine the effect of factors on MSME performance. The type of research used is descriptive. The analytical method used is qualitative descriptive analysis, namely secondary data analysis, namely data obtained from scientific journals, documents, books, articles and the Internet. The results of the discussion showed the characteristics of human resources, environmental characteristics, entrepreneurial characteristics and unemployment have a relationship level and have a positive effect on the performance of MSMEs. It is recommended that MSMEs always improve quality, pay attention to the environment to add experience, be consistent in running a business, improve equipment and the willingness to use new technology

ANALISIS PENERAPAN ENVIRONMENTAL MANAGEMENT ACCOUNTING (EMA) DALAM MENINGKATKAN EKO-EFISIENSI USAHA (Studi Kasus Pada Rumah Sakit Ibnu Sina YW-UMI Kota Makassar) Indrawan Azis; Andi Widiawati; Annisa Aprilia Nur
AkMen JURNAL ILMIAH Vol 17 No 2 (2020): AkMen JURNAL ILMIAH
Publisher : Lembaga Penelitian dan Publikasi Nobel Indonesia

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Current issues related to the environment to be one of the issues that got the attention of the public. Awareness of the community to participate in protecting the environment is increasing from time to time. It encourages businesses as part of the community itself, to participate in maintaining the environment in ways that minimize the risk of environmental damage as a result of the operational company's. In this case, the needed cost of the so-called environmental costs. Environmental costs necessary to achieve eco-efficiency efforts, one of which is the use of Environmental Management Accounting (EMA), by identifying environmental costs by classifying into the category of environmental quality to evaluate their environmental performance. This study uses the Ibnu Sina Hospital YW-UMI Makassar City engaged in health services as research objects. In this study the author uses descriptive qualitative method. The results showed that the Ibnu Sina Hospital YW-UMI Makassar City yet to implement Environmental Management Accounting (EMA), manage environmental costs, but this hospital has managed the impact of the environment.

Peranan Pemerintah Daerah, Sumber Daya Manusia, Lingkungan Wirausaha Terhadap Pemberdayaan UMKM dan Penyerapan Tenaga Kerja Di Kabupaten Gowa Karno B; Andi Widiawati
Jurnal Online Manajemen ELPEI Vol 1 No 2 (2021)
Publisher : STIM-LPI Makassar

This study aims to describe the role of local government, human resources, entrepreneurial environment in empowering UMKM and absorbing labor in Gowa Regency. One of the reasons for conducting this research is that UMKM in Gowa Regency experienced an increasing trend from 6,937 units in 2017 to 7,104 units in 2018, and increased to 7,233 in 2019. Therefore, researchers feel it is important to see how the role of Local Government, Human Resources and the Entrepreneurial Environment in Empowering UMKM and absorbing labor in Gowa Regency. The method used in this study is a descriptive qualitative method, namely parsing explanations and analyzing secondary data. The results of this study indicate that Micro, Small and Medium Enterprises are businesses that play an important role in the community's economy, because they can encourage the rate of economic growth and employment in Gowa Regency. The role of UMKM for the welfare of society can be seen from: Their position as a major player in economic activity in various sectors, the largest provider of employment opportunities, an important player in local business development and community empowerment. However, on the other hand the Regional Government in creating a conducive climate for the growth and development of UMKM has not been fully realized, especially in terms of marketing of UMKM products.

PENGARUH BERBAGAI VARIABEL INDIVIDU TERHADAP PERILAKU KARYAWAN DALAM ORGANISASI Andi Widiawati
Jurnal Bisnis dan Kewirausahaan Vol. 4 No. 1 (2015): Jurnal Bisnis dan Kewirausahaan
Publisher : Lembaga Penelitian, Publikasi dan Pengabdian pada Masyarakat (LP3M) Nobel Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

The problem of the behavior of individuals and groups is a very complicated problem often faced by all managers of various organizations, therefore it is essential to be studied and understood so that organizational goals can be achieved effectively and efficiently. Organizational leaders pay more attention to various variables individuals within the organization, it is very influential on behavior caused by the employees in the organization in support of the achievement of organizational goals. Results of research on the relationship between satisfaction and -produktivitas have happy employees create goals based on the assumption that it will get the highest happiness high productivity turns out wrong , the leaders will produce better things by directing their attention mainly keapa that will help employees be more productive .

PENGARUH SUMBER DAYA MANUSIA DAN LINGKUNGAN WIRAUSAHA TERHADAP UPAYA MENGURANGI PENGANGGURAN DI KABUPATEN GOWA Andi Widiawati
Jurnal Bisnis dan Kewirausahaan Vol. 8 No. 4 (2019): Jurnal Bisnis dan Kewirausahaan
Publisher : Lembaga Penelitian, Publikasi dan Pengabdian pada Masyarakat (LP3M) Nobel Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37476/jbk.v8i4.715

MSMEs in Gowa Regency have increased compared to the previous year. Nevertheless, the increase in the number is not necessarily followed by business success. For this reason, it is important to know what factors influence MSME performance. This study aims to determine the effect of factors on MSME performance. The type of research used is descriptive. The analytical method used is qualitative descriptive analysis, namely secondary data analysis, namely data obtained from scientific journals, documents, books, articles and the Internet. The results of the discussion showed the characteristics of human resources, environmental characteristics, entrepreneurial characteristics and unemployment have a relationship level and have a positive effect on the performance of MSMEs. It is recommended that MSMEs always improve quality, pay attention to the environment to add experience, be consistent in running a business, improve equipment and the willingness to use new technology

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