Hastuti Handayani Harahap
Sekolah Tinggi Ilmu Ekonomi Bina Karya Tebing Tinggi

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THE EFFECT OF PRODUCT QUALITY ON CONSUMER BUYING INTEREST WITH CUSTOMER SATISFACTION AS AN INTERVENING VARIABLE BLACK MARKET TEBING TINGGI ONLINE STORE Hastuti Handayani Harahap
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 2 No. 3 (2022): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v2i3.273

Abstract

This study aims to determine how the influence of product quality on consumer buying interest with customer satisfaction as an intervening variable at the Tebing Tinggi Black Market Online Store. The research method used is the method of qualitative data and quantitative data. While the data used is primary data. The data analysis method in this study uses simple linear regression analysis to obtain a comprehensive picture of the effect of product quality variables on consumer buying interest using the SPSS 25 for Windows program. To find out whether there is a significant effect of the independent variable on the dependent variable, a simple linear regression model is used. The results of testing the first hypothesis are accepted, meaning Product Quality(X) has a positive and significant effecton Customer Satisfaction (Z). The second hypothesis is accepted, meaning that the product quality (X) has a positive and significant effectto Purchase Interest (Y). The third hypothesis is accepted, meaning Customer Satisfaction (Z)take effectpositive andsignificantto Purchase Interest (Y). Path analysis shows the direct effect of variable X on variable Y of 0.670. Meanwhile, the indirect effect through variable Z is 0.803 x 0.273 = 0.2192. From the calculation results obtained, it shows that the direct effect through variable X is greater than the indirect effect on variable Y.
Analysis of Work Environment on Employee Performance with Work Motivation as Intervening Variable at PT. Socfindo Hastuti Handayani Harahap; Nikson Sitindaon; Ayu Zurlaini Damanik; Khairawati Khairawati; Fuadi Fuadi
Journal of Accounting Research, Utility Finance and Digital Assets Vol. 1 No. 1 (2022): July
Publisher : Radja Intercontinental Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (185.17 KB) | DOI: 10.54443/jaruda.v1i1.6

Abstract

This study aims to determine the analysis of the work environment on employee performance with work motivation as an intervening variable at PT. SOCFINDO. The researcher uses a descriptive quantitative approach. Replication research is the repetition of the basic experiment. The analytical method used is multiple linear regression model. As for the results of this study, the first hypothesis proposed states that the work environment variable (X) has an effect on the work motivation variable (Z). Work Environment variable (X) has no effect on Employee Performance variable (Y). Work Motivation variable (Z) has an effect on Employee Performance variable (Y). work environment variables cannot mediate the effect of work environment on work motivation. So it can be proven that H4 is rejected. The results of the study indicate that the role of work motivation on employee performance is significant, at PT. Socfindo means that employee motivation affects the way employees show their daily work performance. Health facilities and insurance in this case have met the basic needs of employees in the category of security needs.
THE ROLE OF THE GOVERNMENT IN ASSISTANCE IN THE DEVELOPMENT OF OYSTER MUSHROOM BUSINESSES TO IMPROVE THE ECONOMY OF THE VILLAGE COMMUNITY BLOK 10 DOLOK MASIHUL DISTRICT Hastuti Handayani Harahap; Indra Welly Arifin; Frederick Rudy Sentosa Rajagukguk
International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Vol. 4 No. 1 (2024): March-June 2024
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/irpitage.v4i1.1724

Abstract

This research aims to describe the role of the government in assisting the development of the oyster mushroom business to improve the economy of the village community in Block 10, Dolok Masihul District. This research uses a qualitative method with a case study approach. The data collection method used was observation, interviews, documentation, and the analytical processing technique used was descriptive qualitative. Coordination and Discussion: The PKM team coordinates and discusses with partners to understand their needs and problems in developing the business. Support and attention from various parties, especially related government institutions, is very important for small and medium enterprises (MSMEs) such as these PKM partners. Implementation of the Domas Oyster Mushroom (Jatiramdo) business development strategy is carried out through programs or activities such as increasing the number of special memberships for oyster mushroom farmers, increasing member innovation and creativity, socialization and guidance programs, and purchasing unsold harvests. The implementation of the Domas Oyster Mushroom (Jatiramdo) business development strategy can be said to be successful, the members admitted that there was an increase in knowledge and skills in the agricultural sector, obtained new information about agriculture, and the members became creative and innovative members in terms of processed oyster mushroom products.
POTENTIAL FOR IMPLEMENTING GREEN ECONOMY AND BLUE ECONOMY IN SUSTAINABLE GLOBAL ECONOMY DEVELOPMENT AT THE G20 FORUM WITH CIRCULAR ECONOMY AS NATIONAL ENVIRONMENTAL POLICY Frederick Rudy Sentosa Rajagukguk; Hastuti Handayani Harahap; Indra Welly Arifin
International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Vol. 4 No. 1 (2024): March-June 2024
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/irpitage.v4i1.1725

Abstract

This research aims to describe the potential for implementing the Green Economy and Blue Economy towards Sustainable Global Economic Development at the G20 Forum with Circular Economy as National Environmental Policy. This research is quantitative research using a survey method. The data collection method in this research, the researcher tries to find information related to this discussion in the form of facts, opinions and archival records. The data analysis technique in this research uses Partial Least Square (PLS). The research results of the first hypothesis were accepted that the Green Economy (X1) had an effect on the Circular Economy (Z). The second hypothesis is rejected that the Blue Economy (X2) has no effect on the Circular Economy (Z). The third hypothesis is accepted that the Green Economy (X1) influences the Global Economy (Y). The fourth hypothesis is accepted that the Blue Economy (X2) influences the Global Economy (Y).The fifth hypothesis is accepted that Circular Economy (Z) influences the Global Economy (Y).The sixth hypothesis is accepted that Green Economy (X1) has a significant effect on Global Economy (Y) through Circular Economy (Z). The seventh hypothesis is accepted. Blue Economy (X2) has a significant effect on Global Economy (Y) through Circular Economy (Z).
IMPLEMENTATION OF GREEN HUMAN RESOURCE MANAGEMENT AND EMPLOYEES ECO-FRIENDLY BEHAVIOR ON ENVIRONMENTAL PERFORMANCE WITH GREEN INNOVATION AS A MEDIATING VARIABLE AT PTPN 3 KEBUN RAMBUTAN Kumala Vera Dewi; Indra Welly Arifin; Hastuti Handayani Harahap; Eryani
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 1 (2024): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i1.1425

Abstract

The type of research used is quantitative research, a research method that places more emphasis on the aspect of objective measurement of social phenomena. The data source used in this research is a primary data source which was directly collected by the researcher from the first source. The data analysis method used by researchers is the Structural Equation Model (SEM) based on Partial Least Square (PLS). The results of the Green Human Resource Management research (X1) do not have a significant influence on the Green Innovation variable (Z). Employees Eco-Friendly Behavior (X2) has a significant influence on the Green Innovation variable (Z). Green Human Resource Management (X1) has a significant influence on the Environmental Performance variable (Y). Employees Eco-Friendly Behavior (X2) has a significant influence on the Environmental Performance variable (Y). Green Innovation (Z) has a significant influence on the Green Innovation (Z) variable. Green Human Resource Management (X1) has a positive effect on Environmental Performance (Y) which is mediated by Green Innovation (Z). Employees Eco-Friendly Behavior (X2) has a positive effect on Environmental Performance (Y) which is mediated by Green Innovation (Z).