Article Per Year (5 Year)
p-Index From 2019 - 2024
0.23
P-Index
This Author published in this journals
All Journal International Journal of Entrepreneurship & Technopreneur (INJETECH)
H O Pakaya
Departemen Teknik Elektro, Universitas Komputer Indonesia, Indonesia
Humanities Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences Other

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Design of Web-Based Promotion Adeh Ratna Komala; H O Pakaya; I Ilhamdhani; N R Fauziyya
International Journal of Entrepreneurship & Technopreneur (INJETECH) Vol 1 (2021): International Journal of Entrepreneurship & Technopreneur (INJETECH) 2021
Publisher : Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (625.625 KB) | DOI: 10.34010/injetech.v1i1.4821

Abstract

The purpose of this study is to determine customer satisfaction by looking at the variables of interaction quality, system quality, and usability. This is done so that Chocolatier Dessert, as one of the desserts and snacks retailers, can compete and grow, so a website is designed to promote the goods produced. The method used the waterfall method, which works on the essence of a system that is done sequentially or linearly. The data was collected by distributing a list of questions to 50 respondents. The data collected was then processed using the SPSS application to test its validation and reliability. It is done to measure customer satisfaction and the variables that influence it. The results show that promoting the chocolatier through the website was very effective where the interaction quality and information system variables affected customer satisfaction, while usability did not. From the results of this study, it can be seen to maintain customer satisfaction. It is necessary to pay attention to the interaction system and information systems in promoting the Chocolatier Dessert.
Co-Authors Adeh Ratna Komala I Ilhamdhani N R Fauziyya