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La Ode Muhammad Mustari
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Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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STRATEGI PENGEMBANGAN DAN PEMASARAN KOMODITAS KOPI DI DESA KAONGKE-ONGKEA KECAMATAN PASARWAJO Waode Alzarliani; La Ode Muhammad Mustari
Media Agribisnis Vol 4 No 1 (2020): MEI
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/agribisnis.v4i1.662

Abstract

The coffee development strategy in Kaongke-ongkea village is dominant in the valley area and is still limited to sloping areas. Although the water potential is very large, coffee processing in Kaongke-ongkea village is not yet electrically based. This is caused by undeveloped farmer institutions (BPTP Balitbang, Southeast Sulawesi, 2016). Facilities and infrastructure provide a very important role in supporting economic activities in the village of Kaongke-ongkea. The differences in the spatial patterns of land area, labor, production, and farmer capital are very important. If this can be optimized, it can maximize greater profits for the Kaongke-ongkea Village in particularly and Pasarwajo Sub-district in general. The aditional value of a commodity provides a very important role for regional economic growth so that in the development of an area it must pay attention to the issue because it can harm the regional economy (Bendavid-Val, 1991). The fundamental thing besides the marketing aspect is the large transportation costs incurred by coffee farmers due to the long distance from the coffee plantation to the market. Differences in the distribution of coffee commodities in various locations cause costs (Rustiadi et al. 2011). The pattern of the distribution of the amount of income and the level of knowledge of coffee processing has an impact on the pattern of demand for coffee commodities. These differences in spatial patterns make inter-regional linkages very important for the stability of the economy of Kaongke-ongkea Village. In addition, the type of coffee industry tree character needs to be known in determining the extent of farmers' knowledge and technology used in coffee processing so that the added value of coffee from Kaongke-ongkea Village can be increased to certified processing (brand). Coffee producers certify products to increase the added value of coffee so that the character of the authenticity of the product based on its origin can be maintained (Botelho et al. 2017). Keywords: Development strategy, coffee, marketing, SWOT
The Effect of Achievement Motivation, Fear of Success on the Performance of Farming Women in Ngkaringkaring Village, Baubau City hardin hardin; La Ode Muhammad Mustari; WODDP Sari
International Journal of Management Progress Vol. 1 No. 1 (2019): International Journal of Management Progress
Publisher : Institute for Research and Community Service

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/ijmp.v1i1.407

Abstract

The role of a woman is very important not only to take care of domestic life, but almost all activities in various sectors including farming, achievement motivation can lead a woman to succeed in living her life, but there is also within a woman the fear of success. This study aims: (1) To analyze the effect of achievement motivation on the performance of farmer women in Ngkaringkaring Village; (2) To analyze the effect of fear of success on the performance of women farmers in Ngkaringkaring Village; (3) To analyze the influence of achievement motivation and fear of success together on the performance of farmer women in Ngkaringkaring Village. This type of research is a quantitative study using multiple linear regression analysis The population of this study were all farm women who worked in the agricultural sector, amounting to 125 people. The sample of this study was 92 respondents. The results showed that the significant value for the variable of achievement motivation and fear of success on the performance of peasant women in the Seke Subak organization both partial and simultaneous tests gave a significant value smaller than 0.005, so there was an influence, but the fear of success had an influence and was marked negative. This is influenced by the dominance of the family of the peasant woman who requires not taking too long to take care of work outside the home.
Co-Authors Hardin Hardin Wa Ode Al Zarliani WODDP Sari