Fitri Sumiarsa
Universitas Padjajaran

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Strategi Pengembangan Kampung Wisata Berbasis Kearifan Lokal di Desa Mirat Kabupaten Majalengka Fitri Sumiarsa; Kiky Yustikasari; Evi Novianti
TOBA: Journal of Tourism, Hospitality and Destination Vol. 1 No. 1 (2022): Februari 2022
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (393.573 KB) | DOI: 10.55123/toba.v1i1.107

Abstract

Mirat Village is a village in Leuwimunding District, Majalengka Regency, West Java. It is one of the villages with the potential to become a tourist destination. Using local culture as a foundation, this study aims to describe the development strategy of a tourist village in Mirat Village, Majalengka Regency. To achieve these objectives, data collection is conducted through observation and a literature review of various journals, and the resulting data is analyzed descriptively and qualitatively. Upon data analysis, five categories were identified, including attraction, accessibility, public facilities, community empowerment, and marketing or promotion. The results of the research revealed that Mirat Village only meets two of the five tourist village criteria, namely tourist attraction and community empowerment, while the other three criteria are still hindered.