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All Journal Jurnal Sosial Ekonomi Pertanian Jurnal Social Economic of Agriculture Jurnal Sains Peternakan Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement)
Josua Parulian Hutajulu
Fakultas Pertanian, Universitas Tanjungpura
Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences Veterinary

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Journal : Jurnal Sosial Ekonomi Pertanian

 1 
CORPORATE SOCIAL RESPONSIBILITY (CSR) PT. FINNANTARA INTIGA MELALUI PROGRAM DESA MAKMUR PEDULI API (DMPA) BIDANG PERTANIAN PANGAN Ricca Gideon; Eva Dolorosa; Josua Parulian Hutajulu
JSEP (Journal of Social and Agricultural Economics) Vol 14 No 2 (2021): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jsep.v14i2.24124

Abstract

The Desa Makmur Peduli Api (DMPA) Program is a form of Corporate Social Responsibility (CSR) from PT. Finnantara Intiga. This program aims to empower the local community in a productive economic sector which focuses on increasing the local people's income. The various DMPA programs that have been prepared are fish farming, cattle farming, rice, and corn farming. Based on the results of the study and agreement with the local community, the DMPA program focuses on corn farming. The purpose of this study was to determine a strategy to improve the performance of corn farming. The research method uses descriptive methods with SWOT analysis tools to determine strategic alternatives and QSPM analysis to select strategic priorities. The respondents consisted of 4 key informants and 18 regular informants for SWOT analysis and 4 experts for QSPM analysis. The result of the SWOT analysis is WO (Weakness - Opportunity) strategy with 4 alternative strategies. Based on the results of the QSPM analysis, the priority strategy is for the company have to collaborate with the government to train farmers routinely.
Co-Authors Abdul Hamid A. Yusra Adi Suyatno Alan Nuari, Alan Dewi Kurniati ester justina simanjuntak Eva Dolorosa Evi Gusmayanti FERDINAND, DEKKY JAHIRUDIN, JAHIRUDIN Jajat sudrajat Loma, Daniel Erfin Marisi Aritonang Maswadi Maswadi Nainggolan, Triana Vicky Boru Nurliza Nurliza Pitrianto, Heri Ricca Gideon Rudi Hartono Salsabela, Salsabela Sari, Rachmi Rupitha Sholahuddin Sholahuddin Talidi, Silvester Ewaldus TENTI, YUSTINA Yuli Arif Tribudi