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All Journal Kinerja Benefit: Jurnal Manajemen dan Bisnis
Danang Yudhiantoro, Danang
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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PENGARUH NILAI BAGI MAHASISWA DAN LINGKUNGAN INDIVIDU MAHASISWA TERHADAP PROSES PENGAMBILAN KEPUTUSAN DALAM MEMILIH PERGURUAN TINGGI Yudhiantoro, Danang
Benefit Volume 11 No 2 Desember 2007
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research analyzes the effects of customer value to consumer decision in education industry. Customer value is one of many factors, that give effect to choose productor service. Consumers will consider which product or service give the highest value for them. This research analyzes the effect of customer value to consumer decision in the high education industry. The result shows that value gives effect to consumer decision.
Pengaruh Postpurchase Price Perception dan Postpurchase Performance Perceptions Terhadap Satisfaction Yudhiantoro, Danang
KINERJA Vol 13, No 2 (2009): Kinerja
Publisher : Faculty of Economics Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/kinerja.v13i2.40

Abstract

University  needs  the  trust  from  people  with  quality  assurance,  quality control,  and  quality improvement.  The  quality  assurance  and  quality improvement  can  be  doing  with  national accreditation.  They  need  evaluation about  customer  satisfaction,  from  their  perception  about price, etc.Using linear regression with SPSS serial 16 to measure and explain the result from this concept,  the  overall  impact  of  Postpurchase  Price  Perception  and Postpurchase  Performance Perception on satisfaction is positive. The implications of these findings for research, practice, and theory are discussed.
PENGARUH NILAI BAGI MAHASISWA DAN LINGKUNGAN INDIVIDU MAHASISWA TERHADAP PROSES PENGAMBILAN KEPUTUSAN DALAM MEMILIH PERGURUAN TINGGI Yudhiantoro, Danang
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 11 No 2 Desember 2007
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v11i2.1267

Abstract

This research analyzes the effects of customer value to consumer decision in education industry. Customer value is one of many factors, that give effect to choose productor service. Consumers will consider which product or service give the highest value for them. This research analyzes the effect of customer value to consumer decision in the high education industry. The result shows that value gives effect to consumer decision.
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