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All Journal Jurnal Riset Akuntansi dan Bisnis Ikonomika : Jurnal Ekonomi dan Bisnis Islam Abdimas Talenta : Jurnal Pengabdian Kepada Masyarakat Jurnal Ekonomi & Keuangan Islam
Tetty Yuliati
Fakultas Ekonomi Dan Bisnis, Universitas Sumatera Utara, Medan, Indonesia
Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences

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Journal : Ikonomika : Jurnal Ekonomi dan Bisnis Islam

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Do The Socio-Economic Status, Religious Attitudeand Customer Perception Impact On Customer Behavior? : Islamic Banking Case Tetty Yuliaty; Doli Muhammad Jafar Dalimunthe; Weni Hawariyuni
IKONOMIKA Vol 7, No 2 (2022)
Publisher : Universitas Islam Negeri Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/febi.v7i2.15827

Abstract

This study aims to investigate customer behavior at Islamic banks,Indonesia. This research was analyzed by using path analysis approach involving 200 respondents as customers at several Islamic banks in Medan, Indonesia. Based on this research show the socio-economic status and religious attitudes have positively and significantly impactto customer behavior. On the other hand, socio-economic status and religious attitude are also positively and significantly impact for customer perceptions. Customer perceptions have the implication to increase positive customer behavior, sharia banking managers in Indonesia need to foster the religiosity of customers and target prospective customers who have good religiosity and good socio-economic status.
Co-Authors Budi Trianto Doli Muhammad Jafar Dalimunthe Juwita Agustrisna May Hana Bilqis R Nasution, Abdillah Arif Rahmayati Rahmayati Risanty Tasiu Tijjani Sabiu Weni Hawariyuni