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All Journal Jurnal Ekonomi dan Pendidikan JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) JIEP: Jurnal Ilmu Ekonomi dan Pembangunan AKSIOMA : Jurnal Sains Ekonomi dan Edukasi
Tutut Suryaningsih
Universitas Bhinneka PGRI
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Efektivitas Penggunaan Zoom Dan Google Classroom Sebagai Media Pembelajaran Pada Mata Kuliah Dasar-Dasar Akutansi Semester Ii Tahun Akademik 2021/2022 Universitas Bhinneka PGRI Khoirina Indrawati; Tutut Suryaningsih
JPEK: Jurnal Pendidikan Ekonomi dan Kewirausahaan Vol 6 No 2 (2022): JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan)
Publisher : Universitas Hamzanwadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29408/jpek.v6i2.6800

Abstract

This study aims to determine the effectiveness of the use of Zoom and Google Classroom asLearning Media in the Second Semester Accounting Basics Course in the 2021/2022 Academic Year at the University of Bhinneka PGRI. This research was conducted because technological advances can allow students to do online or online learning by using the Zoom and Google Classroom applications. But in learning to use Zoom and Google Classroom, there are still many obstacles. This research method uses a qualitative approach with a descriptive type. The sampling technique used was purposive sampling technique with the research subject being Lecturer of Accounting Basics Semester II-A and 31 students of Semester II-A Economic Education Study Program. Data collection techniques are carried out through observation, interviews and documentation. Based on the results of the study, it was found that the effectiveness of using Zoom and Google Classroom as learning media in the second semester of accounting basics at the University of Bhinneka PGRI was deemed less effective due to the many obstacles faced in online learning, namely internet limitations and lack of understanding of the material. It is said to be not very effective because it does not include effectiveness points from researchers, namely there is no increase in student learning after learning takes place, when learning is in progress students do not focus on lectures, students do not understand lecture material, lack of student discipline in collecting assignments and poor internet networks good.
Analisis Bauran Pemasaran untuk Meningkatkan Penjualan (Studi Kasus Pada Toko Astina di Desa Kendalrejo, Kec. Durenan, Kab. Trenggalek) Diah Sasti Purnamasari; Tutut Suryaningsih
JIEP: Jurnal Ilmu Ekonomi dan Pembangunan Vol 5, No 2 (2022)
Publisher : PPJP Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jiep.v5i2.6516

Abstract

The purpose of this study is to determine the marketing mix used in the Astina Store and the role of HR and the use of technology in the Astina Store which is used as a strategy to increase sales. So that Toko Astina can survive during the Covid-19 pandemic and from the many competitors with similar businesses in the area. The method in this study is qualitative research with a descriptive approach. The results of this study indicate that of the four marketing mixes that have been used as a strategy to increase sales, they have been used properly. However, there are still some marketing mixes that have not been used optimally, such as promotion, human resources, and the use of technology which has not been used optimally so that business owners can still develop new strategies by combining the strategies that have been used with new strategies that are by the times so that the right and effective combination can be obtained to increase sales at the Astina Store.
Pengaruh Fasilitas dan Kualitas Pelayanan terhadap Kepuasan Pelanggan BUMDes Desa Betak Kecamatan Kalidawir Tulungagung Sahrotul Mabtukha; Tutut Suryaningsih
AKSIOMA : Jurnal Sains Ekonomi dan Edukasi Vol. 1 No. 8 (2024): AKSIOMA : Jurnal Sains, Ekonomi dan Edukasi
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/v96s4256

Abstract

This research aims to determine the influence of facilities and service quality on customer satisfaction of BUMDes in Betak Village, Kalidawir District. There is a gap in this research. There is a research gap, namely regarding this research and previous research. This research is quantitative research. The population in this research is visitors to BUMDes Betak Village. In this research, non-probability sampling was used to determine the number of respondents using the random sampling method with 88 respondents. For the research method used, namely observation and questionnaires, the data analysis used was multiple linear regression. The research results showed that. The results of this research show the influence of service quality on customer satisfaction of BUMDes des Betak, Kalidawir Tulungagung District. This is proven by tcount > ttable 6.345 > 1.988 and significant 0.000 < 0.05. So H0 is rejected, H1 is accepted, there is a significant influence on facilities (X1), there is an influence on customer satisfaction of BUMDes, Betak Village, Kalidawir Tuungagung District. There is an influence of service quality (X2) which has a value of tcount > ttable, namely 3.830 > 1.988 and a significant value of 0.000 < 0.05, so H0 is rejected. H1 is accepted, which means there is a significant influence of service quality (X2) on customer satisfaction of BUMDes in Betak Village, Kalidawir District. Tulungagung This shows that 70.7% of the change in the customer satisfaction variable (Y) is influenced by the facility variable (X1) and service quality (X2) while the remaining 29.3% is influenced by other factors outside the facility variable (X1) and service quality. (X2).
STRATEGY FOR MAINTAINING THE EXISTENCE OF THE FARISA CRAFT BUSINESS IN DUKUH VILLAGE, GONDANG DISTRICT, TULUNGAGUNG DISTRICT Rohma Aliska Dewi; Tutut Suryaningsih
Jurnal Ekonomi dan Pendidikan Vol 20, No 1 (2023)
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/jep.v20i1.64210

Abstract

Responding to the increasingly stringent developments in the business world, entrepreneurs must plan the right strategy so that their business continues to exist. The purpose of this research is to find out how the strategy of the "Farisa Craft" business owner is in maintaining the existence of his business. This type of research is descriptive qualitative with data collection techniques of observation, interviews, FGD and documentation. The results showed that the strategies used by Farisa Craft to survive were marketing strategies, product innovation and branding. In product innovation, farisa created 5 new variations of the coconut coir pot model, one of which is kokedama. In the marketing strategy, the potential targets targeted by farisa craft are the flower lover community and civil servants. One of the Farisa Craft promotions is Sales Promotion. Meanwhile branding is done by making marketing videos, endorsements, maintaining product and service quality.
Co-Authors Diah Sasti Purnamasari Khoirina Indrawati Rohma Aliska Dewi Sahrotul Mabtukha