Article Per Year (5 Year)
p-Index From 2019 - 2024
0.408
P-Index
This Author published in this journals
All Journal JPPI (Jurnal Penelitian Pendidikan Indonesia) Jurnal Penelitian Pendidikan Indonesia
Heriswanto Heriswanto
Management Study Program, Faculty of Economics and Business, Lakidende University, Unaaha
Education Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
The effect of service quality on customer loyalty at PT. Pos Indonesia (persero), Unaaha branch Konawe regency Melati Melati; Heriswanto Heriswanto
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol 9, No 1 (2023): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020231617

Abstract

This study aims to determine and explain the effect of service quality on customer loyalty at PT. Pos Indonesia (Persero), Konawe Regency Unaaha Branch. The approach used in this research is a quantitative approach. The population in this study were customers at PT. Pos Indonesia (Persero) Cabang Unaaha Konawe Regency. Service quality variable as an independent variable (X) on customer satisfaction (Y) at PT. This research uses simple linear regression analysis and the sample is 51 people. The schedule for the study was three months.The results of this study can be concluded that changes in service quality are positive and significant in increasing customer loyalty. This means that the better the quality of service provided to customers then higher of the level of customer loyalty to buy the same product in the future at PT. Pos Indonesia (Persero), Unaaha Branch. Besides, the changes in improving service quality are positive and significant in enhancing the customer loyalty. Therefore, the key to success that will be achieved in the future in enhancing the customer loyalty is by improving service quality.
The effect of service quality on customer loyalty at PT. Pos Indonesia (persero), Unaaha branch Konawe regency Melati Melati; Heriswanto Heriswanto
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol 9, No 1 (2023): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020231617

Abstract

This study aims to determine and explain the effect of service quality on customer loyalty at PT. Pos Indonesia (Persero), Konawe Regency Unaaha Branch. The approach used in this research is a quantitative approach. The population in this study were customers at PT. Pos Indonesia (Persero) Cabang Unaaha Konawe Regency. Service quality variable as an independent variable (X) on customer satisfaction (Y) at PT. This research uses simple linear regression analysis and the sample is 51 people. The schedule for the study was three months.The results of this study can be concluded that changes in service quality are positive and significant in increasing customer loyalty. This means that the better the quality of service provided to customers then higher of the level of customer loyalty to buy the same product in the future at PT. Pos Indonesia (Persero), Unaaha Branch. Besides, the changes in improving service quality are positive and significant in enhancing the customer loyalty. Therefore, the key to success that will be achieved in the future in enhancing the customer loyalty is by improving service quality.
Co-Authors Melati Melati