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All Journal International Journal of Evaluation and Research in Education (IJERE) Binus Business Review JRB-Jurnal Riset Bisnis
Gatot Gunarso
Krida Wacana Christian University
Economics, Econometrics & Finance Education

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Why Do Consumers Use Ride-Hailing? Evidence from China and Indonesia Gatot Gunarso
Binus Business Review Vol. 14 No. 1 (2023): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v14i1.8371

Abstract

Consumers’ attitudes and preferences in developing countries differ from those in developed countries. The research compared the motivation to use ride-hailing in developing and developed countries to understand consumers better. The research applied a qualitative survey with 52 drivers, followed by a quantitative survey with 741 passengers. It was finalized by one quantitative survey of 818 respondents to answer the research questions. The passengers in both quantitative surveys were from Indonesia and China who were Chinese, Indonesian, and Expatriates in China. Indicators in Partial Least Square-Structural Equation Modelling (PLS-SEM) were used to capture ride-hailing phenomena closer to actual business situations and made more robust measurements for future testing of consumers’ decisions in sharing economy setting. The results show that the habit factor influences the decision to use ride-hailing among Indonesian, Chinese, and Expatriate respondents. Meanwhile, the financial factor only influences Indonesian respondents. Safety factor affects Expatriate respondents, and utility and convenience factors influence the decision of Chinese respondents. Innovation and social factors are significant when the significance level is reduced to the exploratory level. In conclusion, managers of sharing economy companies in developing and developed countries can use Importance-Performance Mapping Analysis (IPMA) result in the research to identify important but weak factors that can be improved.
Determinants for participation in independent learning policy and independent campus programs Gatot Gunarso; Lidia Sandra; Marcel Yap
International Journal of Evaluation and Research in Education (IJERE) Vol 12, No 3: September 2023
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijere.v12i3.24320

Abstract

This paper proposes a framework for participation determinants in lifelong learning through the Independent Learning Policy and Independent Campus or Merdeka Belajar Kampus Merdeka/Independent Learning Independent Campus (MBKM). The framework is based on the technology acceptance model (TAM), self-determination theory (SDT), theory of planned behavior (TPB), and institutional theory. This study contributes to the literature by identifying specific factors and indicators to improve along with their impacts on the participation when the organizers of such initiatives wish to increase participation. Indonesia is the biggest country in South-East Asia with a large economy and influence in the world. Conditions, progress, and setbacks in Indonesia will influence other countries. Many job applicants do not meet the requirements for the job they applied for. Therefore, the Indonesian Ministry of Education initiated the MBKM programs to develop human quality, especially the university students to enhance their skills to meet the job requirements. The 740 respondents completed the online survey with 150 questions to represent reflective indicators. The results were analyzed with the partially least square-structural equation model (PLS-SEM) method and found the influential factors driving participation in MBKM are social influence, supporting factors, government decisions, utility, and recognition. further analysis indicated that convenience and financial incentive factors do not affect participation.
PENGARUH LITERASI KEUANGAN DAN FAKTOR LAINNYA TERHADAP NIAT MASYARAKAT MENGGUNAKAN PINJAMAN ONLINE Diana Frederica; Febriani Cristina Susianti Magdalena; Gatot Gunarso; Caroline Anatasia; Hilaria Devilina Cici
JRB-Jurnal Riset Bisnis Vol 7 No 1 (2023): Oktober
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/jrb.v7i1.5723

Abstract

Tujuan dari penelitian ini adalah untuk menguji dan menganalisis pengaruh literasi keuangan dan delapan faktor lainnya terhadap niat Masyarakat menggunakan pinjaman online. Penelitian ini merupakan penelitian berjenis kuantitatif. Data primer diperoleh melalui survei menggunakan kuesioner. Populasi penelitian adalah masyarakat yang menggunakan pinjaman online. Sampel penelitian adalah masyarakat pengguna pinjaman online yang berada di wilayah DKI Jakarta. Data diolah menggunakan software SmartPLS. Hasil penelitian membuktikan bahwa literasi keuangan dan risiko yang dirasakan signifikan berpengaruh positif terhadap niat masyarakat menggunakan pinjaman online. Sementara faktor lainnya tidak terbukti berpengaruh terhadap niat masyarakat menggunakan pinjaman online. Penelitian ini memberikan kontribusi kepada pemerintah bahwa untuk meningkatkan inklusi keuangan, maka perlu dipastikan pengetahuan masyarakat tentang keuangan dan perlu memberikan rasa aman kepada peminjam pinjaman online. Salah satu caranya adalah perlindungan data peminjam.
Co-Authors Caroline Anatasia Diana Frederica Febriani Cristina Susianti Magdalena Hilaria Devilina Cici Lidia Sandra Marcel Yap