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All Journal Jurnal Ilmiah Universitas Batanghari Jambi Literasi: Jurnal Pengabdian Masyarakat dan Inovasi
Adinda Eka Novita Sari
Universitas Pembangunan Nasional “Veteran” Jawa Timur
Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Other

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Pembuatan Nomor Induk Berusaha (NIB) Melalui Web Online Single Submission (OSS) untuk UMKM di Kelurahan Tlumpu Natasye Wulan Meilina Rini; Daisy Marthina Rosyanti; Ayunda Evanthi; Khoirul Anam; Muhammad Rafli; Adinda Eka Novita Sari
Literasi: Jurnal Pengabdian Masyarakat dan Inovasi Vol 2 No 2 (2022)
Publisher : Pengelola Jurnal Politeknik Negeri Ketapang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (303.742 KB) | DOI: 10.58466/literasi.v2i2.600

Abstract

Business perpetrators specifically the perpetrators of Small and Medium Enterprise in Tlumpu village of Blitar city is through growing phase every year. On this growing, business needed some permits to get some legality and protection from the goverment. However, the prepetrators in Tlumpu village still don’t know and still lack knowledge about how to get Business Identification Number (NIB) via Online Single Submission’s web (OSS). The aim of community service activities is to clear the problem about business legality in Tlumpu village, where is this activity helped to introduce, increase knowledge, and assist the perpetrators business in Tlumpu village to make Business Identification Number (NIB). The implementation method used in this activity includes 3 stages namely socialization, training, and mentoring. The implementation of activities includes the delivery of theory, assistance in making NIB business licenses, and submission of NIB certificates to the perpetrators of business in Tlumpu Village. The result of this activity is the business perpetrators knowing the importance of legality in business and the registration of businesses into the OSS institution, thus the perpetrators of Small and Medium Enterprise in Tlumpu Village get business protection, ease of access to capital, and empowerment from the government, as well as assistance in the development of Small and Medium Enterprise
Pengaruh Cita Rasa, Promosi melalui Media Sosial, Store Atmosphere, dan Kualitas Pelayanan dengan Harga sebagai Variabel Intervening terhadap Keputusan Pembelian di Coffee Shop Scope Coffe Tuban Adinda Eka Novita Sari; Hamidah Hendrarini; Prasmita Dian Wijayanti
Jurnal Ilmiah Universitas Batanghari Jambi Vol 23, No 3 (2023): Oktober
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v23i3.3692

Abstract

The Purpose of this research aims to analyze the effect of exogen latent variables taste (X1), promotion through social media (X2), store atmosphere (X3), and service quality (X4), with endogen variable namely purchase decision (Y1) and price (Z1) as an intervening variable. Place of this research was conducted in coffee shop Scope Coffe in Tubanwith a total respondents is 97 were the analyzed by Structural Equation Model Partial Least Square (SEM- PLS) with Smart PLS app 4.0 version. The result of this research is the direct effect and indirect effect, with the accepted result of direct effect is variables taste, and service quality to price variable where the p- values < 0.05 and t-statistic > 1.96, and the result of indirect effect accepted is price variable fully mediate variable service quality to purchase decision where the p- values < 0.05 and t-statistic > 1.96.
Co-Authors Ayunda Evanthi Daisy Marthina Rosyanti Hamidah Hendrarini Khoirul Anam Muhammad Rafli Natasye Wulan Meilina Rini Prasmita Dian Wijayanti