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All Journal Commodity : Jurnal Perbankan dan Keuangan Islam Jurnal Sosial Dan Pengabdian Kepada Masyarakat ABDINA: Jurnal Sosial Dan Pengabdian Kepada Masyarakat
Kasmiati kasmiati
institut agama islam ngawi
Religion Humanities Economics, Econometrics & Finance Education Environmental Science Mathematics Social Sciences Other

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ANALISIS KESEHATAN KOPERASI SYARIAH: STUDI KOMPARATIF KESEHATAN UNIT JASA KEUANGAN SYARIAH JABAL RAHMAH SEBELUM DAN MASA COVID-19 Kasmiati kasmiati
Commodity : Jurnal Perbankan dan Keuangan Islam Vol 1 No 1 (2022): Commodity : Jurnal Perbankan dan Keuangan Islam
Publisher : Fakultas Ekonomi Bisnis Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (608.247 KB)

Abstract

Penelitian ini muncul dilatar belakangi pertumbuhan ekonomi Indonesia yang berkontraksi akibat pandemi covid-19 pada tahun 2020. Melambatnya pertumbuhan ekonomi, yang mempengaruhi laju pertumbuhan baik perbankan, maupun lembaga keuangan non bank syariah maupun konvensional. Salah satu lembaga keuangan yang mengalami dampak ini adalah UJKS-KSU Jabal Rahmah yang memiliki tingkat profitabilitas semakin menurun. Oleh karena itu, penelitian ini ditujukan untuk membandingkan kesehatan koperasi UJKS-KSU Jabal Rahmah pra dan masa pandemi covid-19. Penelitian ini merupakan penelitian deskriptif kuantitatif dengan menggunakan data sekunder sebagai data utama dan data promer sebagai pendukung. Teknik pengumpulan data dilakukan dengan observasi, wawancara dan dokumentasi. Adapun pengukuran tingkat kesehatan koperasi menurut Peraturan Deputi Pengawasan Kementerian Koperasi dan Usaha Kecil dan Menengah nomor:06/Per/Dep.6/IV/2016. Hasil penelitian menunjukkan dari segi permodalan dikategorikan sehat dan mengalami kenaikan. Pada aspek kualitas aset yang produktif dinilai kurang sehat dengan ditandai oleh meningkatnya rasio risiko pinjaman. Pada aspek efisiensi masih tergolong cukup efisien tetapi terjadi peningkatan pada rasio biaya. Pada aspek likuiditas sebelum pandemi kas dinilai lebih likuid. Sedangkan pada aspek kemandirian terhadap modal sendiri koperasi mengalami perlambatan dibandingkan sebelum pandemi.
PENDAMPINGAN DIGITAL MARKETING SEBAGAI UPAYA MENGEMBANGKAN USAHA BERBASIS TEKNOLOGI PADA HOME INDUSTRY Kasmiati Kasmiati
ABDINA: Jurnal Sosial dan Pengabdian kepada Masyarakat Vol 1, No 2 (2022)
Publisher : ABDINA: Jurnal Sosial dan Pengabdian kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28944/abdina.v1i2.846

Abstract

This community service activity aims to address marketing problems and improve the skills of home-based entrepreneurs in using technological assistance to market their products. Home-based businesses in Karanganyar Village require technology-based business development to be able to compete with their competitors. Observation and interviews were used to identify the use of social media. The methods used in assisting home-based businesses in digital marketing are in two ways, namely, through workshops and direct practice. An introduction to digital marketing, social media, and e-commerce, content marketing, digital management, digital marketing management, digital marketing FGD (forum group discussion), and evaluation are among the materials provided to assist technology-based business development through digital marketing. The results of this service can be seen from the results of the evaluation of participants, who gave very good responses on the grounds that mentoring activities provide insight, knowledge, and skills in marketing that are beneficial to program participants. Almost all of them want to practice digital marketing in their business. Advice that can be given in creating marketing content is to add attractive captions and hashtags that are easy to follow so that products are easy to find.
PENDAMPINGAN DIGITAL MARKETING SEBAGAI UPAYA MENGEMBANGKAN USAHA BERBASIS TEKNOLOGI PADA HOME INDUSTRY Kasmiati Kasmiati
ABDINA: Jurnal Sosial dan Pengabdian kepada Masyarakat Vol 1, No 2 (2022)
Publisher : Universitas Al-Amien Prenduan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28944/abdina.v1i2.846

Abstract

This community service activity aims to address marketing problems and improve the skills of home-based entrepreneurs in using technological assistance to market their products. Home-based businesses in Karanganyar Village require technology-based business development to be able to compete with their competitors. Observation and interviews were used to identify the use of social media. The methods used in assisting home-based businesses in digital marketing are in two ways, namely, through workshops and direct practice. An introduction to digital marketing, social media, and e-commerce, content marketing, digital management, digital marketing management, digital marketing FGD (forum group discussion), and evaluation are among the materials provided to assist technology-based business development through digital marketing. The results of this service can be seen from the results of the evaluation of participants, who gave very good responses on the grounds that mentoring activities provide insight, knowledge, and skills in marketing that are beneficial to program participants. Almost all of them want to practice digital marketing in their business. Advice that can be given in creating marketing content is to add attractive captions and hashtags that are easy to follow so that products are easy to find.
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