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All Journal International Journal of Social and Management Studies (IJOSMAS) Journal of Information Systems and Management
Fxik Ardi Pradana
Universitas Faletehan, Banten, Indonesia
Religion Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice

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ASSISTING THE IMPLEMENTATION OF THE LEAN WASTE SYSTEM THROUGH THE LOGISTICS SERVICE INDUSTRY Ary Kurniati; Fxik Ardi Pradana; Oktioza Pratama
International Journal of Social and Management Studies Vol. 2 No. 1 (2021): February 2021
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5555/ijosmas.v2i1.284

Abstract

Business strategy is indispensable to company become more active and sensitive for future threats. For external factor, environmental uncertainty need to be considered for improving their strategy and from internal factor is performance. This research will discuss the linkage among business strategy with uncertainty and performance in the field of freight forwarder Indonesia and logistic by financial and non-financial. The required data are questionnaire survey and using the data from some companies to analyze with approach of porter strategy (Russell T. Westcott et al. n.d.), before testing analysis, factor score of questioner will be calculated first with regresion after that, ANOVA result will be checked whether linkaged or not. Methods: The data sources in this study used primary and secondary data, which were then tested for validity and reliability, then a linear regression test was carried out to find out whether the value was significant or influential, whether there was a correlation or not, and ANOVA results were produced to determine whether there was a relationship or not. The results of the research number of respondents in this study were 100 respondents. Most of the the relationship between business strategy and environmental uncertainty (0.000), business strategy and financial performance (0.000), the relationship between environmental uncertainty and financial performance (0.000) and environmental uncertainty and non-financial performance (0.013).so that it can be concluded that there is a the significance value obtained is below 0.05 so that it is said to be valid, has influence and Ho is rejected which shows that there is a relationship between each variable.
APPLICATION OF SWOT ANALYSIS AS A BASIS FOR FORMULATING INTERNATIONAL CLASS MARKETING STRATEGIES IN PRIVATE HIGHER EDUCATION (CASE STUDY FALETEHAN UNIVERSITY) Fxik Ardi Pradana; Anang Ma’ruf; Yudha Tri Buana Saputra
Journal of Information Systems and Management (JISMA) Vol. 1 No. 4 (2022): August 2022
Publisher : AGUSPATI RESEARCH INSTITUTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.4444/jisma.v1i4.305

Abstract

Faletehan University is a private university located in Serang, Banten has been established since 1987 which has become one of the options for residents to send their children to school. The purpose of this study is to determine the strengths, weaknesses, opportunities and threats to find out the marketing strategies implemented in schools and to analyze the appropriate marketing strategies for schools to increase the number of student. This type of research is descriptive with a quantitative approach. The analytical method used is SWOT analysis (Strenths, Weakness, Opportunity, and Threats), with the IFAS EFAS Matrix and the Grand Strategy Matrix. The results show that the right strategy is used by Faletehan University is the Turn Around strategy. Through SWOT analysis, it is known that the school's greatest strength lies in easy location access to reach schools with a score of 0.27, while the biggest weakness is that the school does not establish good relations with embassies of other countries with a score of 0.32. The school's biggest opportunity is the increasing number of international schools in Jakarta in the last 3 years, proving that the opportunity to get prospective new students is still wide open, by obtaining a score of 0.72, while the biggest threat to schools is the existence of regulations the government limits the age of foreign workers to a maximum of 60 years and a minimum of 5 years experience in the same field, obtaining a score of 0.60
Co-Authors Anang Ma’ruf Ary Kurniati Oktioza Pratama Yudha Tri Buana Saputra