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All Journal Jurnal ABDINUS : Jurnal Pengabdian Nusantara
Almer Rasyid
Universitas Merdeka Malang
Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering

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Journal : Jurnal ABDINUS : Jurnal Pengabdian Nusantara

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Pemanfaatan Sosial Media dalam Meningkatkan Exposure Brand dan Manajemen Usaha Hidoponik Hara House Almer Rasyid; Muhammad Rizki Firdaus
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 7 No 2 (2023): Volume 7 Nomor 2 Tahun 2023
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v7i2.18852

Abstract

Making hydroponic plants is an easy and fun activity. This activity can also be done outdoors or indoors. Hara House has been a hydroponics business since 2020 in Malang City which has tremendous potential in supporting government programs related to food security. However, the limitations of the distribution network due to decreased demand due to the Covid-19 pandemic and the lack of optimal promotion through social media. The purpose of this community service is to assist our partner in market expansion by optimizing sosial media as a means of promotion. The proposed results indicate that partners able to optimize social media such as Instagram and Facebook as promotional media for market expansion to gain more profits.
Co-Authors Muhammad Rizki Firdaus